The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the East of England region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 17 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
17 Apr 2015
Same period 2014 Same period 2013
Google Analytics
Rank 231 258 238
Rank change year-on-year
+27 -20
Permanent jobs citing Google Analytics 24 27 34
As % of all permanent IT jobs located in the East of England 0.32% 0.31% 0.39%
As % of the Business Applications category 5.38% 4.30% 5.23%
Number of salaries quoted 19 20 23
Average salary £40,000 £27,500 £27,500
Average salary % change year-on-year
+45.45% -
90% offered a salary of more than £27,436 £25,000 £21,700
10% offered a salary of more than £46,000 £30,050 £32,500
UK excluding London average salary £30,000 £32,250 £30,000
% change year-on-year
-6.97% +7.50%
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the East of England region.

Business Applications Category
East of England
Permanent IT job ads with a match in the
Business Applications category
446 628 650
As % of all permanent IT jobs located in the East of England 5.98% 7.29% 7.51%
Number of salaries quoted 364 481 520
Average salary £47,500 £47,500 £47,500
90% offered a salary of more than £35,000 £30,000 £27,500
10% offered a salary of more than £60,000 £57,500 £70,000
UK excluding London average salary £50,000 £50,000 £47,500
% change year-on-year
- +5.26%

Google Analytics
Jobs Demand Trend in the East of England

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the East of England region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in the East of England

Google Analytics
Salary Trend in the East of England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the East of England region.

Google Analytics Salary Trend in the East of England

Google Analytics
Salary Histogram in the East of England

This chart provides a salary histogram for IT jobs citing Google Analytics across the East of England region over the 3 months to 17 April 2015.

Google Analytics Salary Histogram in the East of England

Google Analytics
Job Locations in the East of England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the East of England region over the 3 months to 17 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hertfordshire +13 16 £27,436 -8.54% 2
Cambridgeshire +10 7 £46,000 +67.27% 1
Bedfordshire +25 1 £30,000 -1.63%
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the East of England

For the 6 months to 17 April 2015, IT jobs across the East of England region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 42 (100.00%) Google
1 42 (100.00%) Analytics
2 22 (52.38%) SEO
3 18 (42.86%) Content Management
4 17 (40.48%) Web Analytics
5 16 (38.10%) Social Media
6 14 (33.33%) Copywriting
6 14 (33.33%) E-Commerce
7 12 (28.57%) Marketing
8 11 (26.19%) SQL
9 7 (16.67%) Data Analysis
10 6 (14.29%) Drupal
10 6 (14.29%) Advertising
10 6 (14.29%) Adobe
10 6 (14.29%) User Experience
11 5 (11.90%) Vagrant
11 5 (11.90%) Behat
11 5 (11.90%) HTML
11 5 (11.90%) PHP
12 4 (9.52%) JavaScript
12 4 (9.52%) IBM
12 4 (9.52%) WebSphere
12 4 (9.52%) MS PowerPoint
12 4 (9.52%) Coremetrics
12 4 (9.52%) Tableau
12 4 (9.52%) Tealeaf
12 4 (9.52%) Hitwise
12 4 (9.52%) comScore
12 4 (9.52%) Qualitative Analysis
12 4 (9.52%) Performance Analysis

Google Analytics
Top Related IT Skills in the East of England by Category

For the 6 months to 17 April 2015, IT jobs across the East of England region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 6 (14.29%) Drupal
2 4 (9.52%) WebSphere
3 2 (4.76%) CMS
4 1 (2.38%) IIS
4 1 (2.38%) Umbraco
Applications
1 4 (9.52%) MS PowerPoint
2 1 (2.38%) MS Excel
Business Applications
1 3 (7.14%) WebTrends
2 2 (4.76%) Unica
Cloud Services
1 2 (4.76%) Silverpop
Communications & Networking
1 2 (4.76%) SMS
Database & Business Intelligence
1 1 (2.38%) Data Mining
Development Applications
1 5 (11.90%) Behat
General
1 12 (28.57%) Marketing
2 6 (14.29%) Advertising
3 3 (7.14%) Finance
4 2 (4.76%) Retail
Job Titles
1 14 (33.33%) Communications Officer
2 10 (23.81%) Analyst
3 8 (19.05%) Web Analyst
4 7 (16.67%) Web Analytics Specialist
5 6 (14.29%) Developer
6 5 (11.90%) Drupal Developer
7 2 (4.76%) PPC Specialist
7 2 (4.76%) Web Analytics Analyst
7 2 (4.76%) Web Manager
7 2 (4.76%) Webmaster
7 2 (4.76%) Senior Analyst
7 2 (4.76%) Website Manager
7 2 (4.76%) Data Analyst
7 2 (4.76%) Senior Data Analyst
7 2 (4.76%) PPC Manager
7 2 (4.76%) PPC Analyst
7 2 (4.76%) PPC Executive
8 1 (2.38%) Digital Account Director
8 1 (2.38%) Communications Manager
8 1 (2.38%) Web Editor
Libraries, Frameworks & Software Standards
1 5 (11.90%) HTML
Miscellaneous
1 16 (38.10%) Social Media
2 14 (33.33%) Copywriting
3 6 (14.29%) User Experience
4 2 (4.76%) Analytical Skills
4 2 (4.76%) W3C
4 2 (4.76%) Management Information System
5 1 (2.38%) Statistics
5 1 (2.38%) Kinect
5 1 (2.38%) Mobile App
5 1 (2.38%) Raspberry Pi
Operating Systems
1 1 (2.38%) Windows
Processes & Methodologies
1 42 (100.00%) Analytics
2 22 (52.38%) SEO
3 18 (42.86%) Content Management
4 17 (40.48%) Web Analytics
5 14 (33.33%) E-Commerce
6 7 (16.67%) Data Analysis
7 4 (9.52%) Qualitative Analysis
7 4 (9.52%) Performance Analysis
8 3 (7.14%) Pay per click
8 3 (7.14%) Email Marketing
8 3 (7.14%) Digital Marketing
8 3 (7.14%) CRM
8 3 (7.14%) Project Management
8 3 (7.14%) Agile Software Development
9 2 (4.76%) Stakeholder Management
9 2 (4.76%) Web Design
9 2 (4.76%) Responsive Web Design
9 2 (4.76%) Campaign Management
10 1 (2.38%) Resource Management
10 1 (2.38%) B2B
Programming Languages
1 11 (26.19%) SQL
2 5 (11.90%) PHP
3 4 (9.52%) JavaScript
4 2 (4.76%) C
5 1 (2.38%) Python
Qualifications
1 3 (7.14%) Degree
Systems Management
1 5 (11.90%) Vagrant
Vendors
1 42 (100.00%) Google
2 6 (14.29%) Adobe
3 4 (9.52%) IBM
3 4 (9.52%) Coremetrics
3 4 (9.52%) Tealeaf
3 4 (9.52%) Hitwise
3 4 (9.52%) comScore
3 4 (9.52%) Tableau
4 2 (4.76%) Facebook
4 2 (4.76%) ExactTarget
4 2 (4.76%) Teradata
4 2 (4.76%) Omniture
5 1 (2.38%) Microsoft
5 1 (2.38%) Sage
5 1 (2.38%) Salesforce.com
Watford
Recruitment Genius
Salary: £18000 - £22000 per annum
Posted: Yesterday
Cambridge, Cambridgeshire
Cooper Lomaz Recruitment Ltd
Salary: £42k - 50k per year
Posted: 3 days ago
Newmarket, Suffolk
c2o Media Ltd
Salary: Up to £36,000 per annum
Posted: 11 days ago