The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the East of England region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 29 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Jan 2015
Same period 2014 Same period 2013
Google Analytics
Rank 239 226 229
Rank change year-on-year
-13 +3
Permanent jobs citing Google Analytics 15 22 47
As % of all permanent IT jobs located in the East of England 0.21% 0.33% 0.55%
As % of the Business Applications category 3.26% 5.39% 6.78%
Number of salaries quoted 12 15 39
Average salary £33,750 £27,500 £37,500
Average salary % change year-on-year
+22.72% -26.66%
90% offered a salary of more than £25,000 £24,200 £28,500
10% offered a salary of more than £44,000 £30,000 £45,600
UK excluding London average salary £31,000 £32,500 £34,500
% change year-on-year
-4.61% -5.79%
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the East of England region.

Business Applications Category
East of England
Permanent IT job ads with a match in the
Business Applications category
460 408 693
As % of all permanent IT jobs located in the East of England 6.42% 6.15% 8.08%
Number of salaries quoted 379 314 549
Average salary £50,000 £40,500 £45,000
Average salary % change year-on-year
+23.45% -10.00%
90% offered a salary of more than £35,000 £29,550 £26,500
10% offered a salary of more than £67,500 £60,000 £60,000
UK excluding London average salary £50,000 £50,000 £47,500
% change year-on-year
- +5.26%

Google Analytics
Jobs Demand Trend in the East of England

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the East of England region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in the East of England

Google Analytics
Salary Trend in the East of England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the East of England region.

Google Analytics Salary Trend in the East of England

Google Analytics
Salary Histogram in the East of England

This chart provides a salary histogram for IT jobs citing Google Analytics across the East of England region over the 3 months to 29 January 2015.

Google Analytics Salary Histogram in the East of England

Google Analytics
Job Locations in the East of England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the East of England region over the 3 months to 29 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cambridgeshire -1 6 £35,000 +40.00% 4
Hertfordshire -22 4 £25,000 -16.66% 1
Essex -15 3 £45,000 +50.00% 1
Bedfordshire +9 1 £30,000 +25.00% 1
Norfolk - 1 - -
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the East of England

For the 6 months to 29 January 2015, IT jobs across the East of England region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 44 (100.00%) Google
1 44 (100.00%) Analytics
2 27 (61.36%) E-Commerce
3 24 (54.55%) Web Analytics
4 21 (47.73%) Marketing
5 18 (40.91%) SEO
5 18 (40.91%) JavaScript
6 15 (34.09%) Social Media
7 13 (29.55%) Analytical Skills
7 13 (29.55%) IIS
7 13 (29.55%) Content Management
8 11 (25.00%) Validation
8 11 (25.00%) Java
8 11 (25.00%) SOA
8 11 (25.00%) .NET
8 11 (25.00%) JBoss
8 11 (25.00%) webMethods
8 11 (25.00%) Software AG
8 11 (25.00%) Problem Management
9 10 (22.73%) Degree
9 10 (22.73%) Copywriting
10 9 (20.45%) CMS
10 9 (20.45%) Finance
10 9 (20.45%) HTML
11 8 (18.18%) SQL
12 7 (15.91%) Adobe
13 6 (13.64%) Email Marketing
13 6 (13.64%) Digital Marketing
13 6 (13.64%) User Experience
13 6 (13.64%) Facebook

Google Analytics
Top Related IT Skills in the East of England by Category

For the 6 months to 29 January 2015, IT jobs across the East of England region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 13 (29.55%) IIS
2 11 (25.00%) JBoss
3 9 (20.45%) CMS
4 4 (9.09%) WebSphere
5 3 (6.82%) WordPress
5 3 (6.82%) Sitecore CMS
6 1 (2.27%) Drupal
Applications
1 4 (9.09%) MS PowerPoint
2 3 (6.82%) Adobe Creative Suite
2 3 (6.82%) MS Project
2 3 (6.82%) MS Excel
Business Applications
1 3 (6.82%) Magento
2 2 (4.55%) WebTrends
Communications & Networking
1 3 (6.82%) FTP
Database & Business Intelligence
1 3 (6.82%) MySQL
2 2 (4.55%) Data Mining
Development Applications
1 3 (6.82%) Dreamweaver
General
1 21 (47.73%) Marketing
2 9 (20.45%) Finance
3 6 (13.64%) Advertising
4 1 (2.27%) Retail
Job Titles
1 18 (40.91%) Analyst
2 11 (25.00%) Applications Support Analyst
2 11 (25.00%) Support Analyst
2 11 (25.00%) Applications Support
3 10 (22.73%) Communications Officer
4 7 (15.91%) Web Analyst
4 7 (15.91%) Web Analytics Specialist
5 3 (6.82%) Digital Marketing Manager
5 3 (6.82%) Content Manager
5 3 (6.82%) Marketing Manager
6 2 (4.55%) Website Manager
6 2 (4.55%) Webmaster
6 2 (4.55%) Web Manager
6 2 (4.55%) PPC Specialist
6 2 (4.55%) PPC Manager
6 2 (4.55%) PPC Analyst
6 2 (4.55%) PPC Executive
7 1 (2.27%) Senior Web Analytics Specialist
7 1 (2.27%) Developer
7 1 (2.27%) Systems Analyst
Libraries, Frameworks & Software Standards
1 11 (25.00%) .NET
2 9 (20.45%) HTML
3 3 (6.82%) CSS
Miscellaneous
1 15 (34.09%) Social Media
2 13 (29.55%) Analytical Skills
3 10 (22.73%) Copywriting
4 6 (13.64%) User Experience
5 4 (9.09%) Blog
6 3 (6.82%) Digital Media
6 3 (6.82%) New Media
6 3 (6.82%) Management Information System
7 2 (4.55%) Statistics
7 2 (4.55%) W3C
Operating Systems
1 2 (4.55%) Windows
Processes & Methodologies
1 44 (100.00%) Analytics
2 27 (61.36%) E-Commerce
3 24 (54.55%) Web Analytics
4 18 (40.91%) SEO
5 13 (29.55%) Content Management
6 11 (25.00%) Validation
6 11 (25.00%) SOA
6 11 (25.00%) Problem Management
7 6 (13.64%) Email Marketing
7 6 (13.64%) Digital Marketing
8 5 (11.36%) Data Analysis
9 4 (9.09%) Data Management
9 4 (9.09%) Project Management
9 4 (9.09%) Qualitative Analysis
9 4 (9.09%) Performance Analysis
10 3 (6.82%) PRINCE2
10 3 (6.82%) Pay per click
10 3 (6.82%) Migration
11 2 (4.55%) Web Design
11 2 (4.55%) Responsive Web Design
Programming Languages
1 18 (40.91%) JavaScript
2 11 (25.00%) Java
3 8 (18.18%) SQL
4 3 (6.82%) PHP
5 1 (2.27%) Python
Qualifications
1 10 (22.73%) Degree
Vendors
1 44 (100.00%) Google
2 11 (25.00%) webMethods
2 11 (25.00%) Software AG
3 7 (15.91%) Adobe
4 6 (13.64%) Facebook
4 6 (13.64%) Twitter
5 4 (9.09%) Coremetrics
5 4 (9.09%) IBM
5 4 (9.09%) Tealeaf
5 4 (9.09%) Hitwise
5 4 (9.09%) comScore
5 4 (9.09%) Tableau
6 3 (6.82%) Sitecore
6 3 (6.82%) Microsoft
7 1 (2.27%) Salesforce.com
7 1 (2.27%) Sage
Cambridge, Cambridgeshire
Cooper Lomaz Recruitment Ltd
Salary: £42k - 50k per year
Posted: Yesterday
Cambridgeshire
Maclean Moore Consulting
Salary: From £30,000 to £40,000 per annum + benefits
Posted: 6 days ago
Cambridge, Cambridgeshire
MJH Personnel Associates
Salary: From £35,000 to £55,000 per annum + benefits
Posted: 6 days ago
Bedford
Capita - ITIN
Salary: £30000.00 per annum
Posted: 14 days ago
Essex
Explore Group
Salary: £25000 - £30000 per annum
Posted: 21 days ago