The table below looks at the statistics for B2C skills in IT jobs advertised for the Cheshire region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 31 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Jul 2015
Same period 2014 Same period 2013
B2C (Business-to-Consumer)
Rank - 124 -
Permanent jobs citing B2C 0 1 0
As % of all permanent IT jobs located in Cheshire - 0.055% -
As % of the Processes & Methodologies category - 0.067% -
Number of salaries quoted 0 1 0
Average salary - £45,000 -
UK excluding London average salary £45,000 £42,500 £45,000
% change year-on-year
+5.88% -5.55%
B2C
North West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Cheshire region.

Processes & Methodologies Category
Cheshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1496 1502 1346
As % of all permanent IT jobs located in Cheshire 86.98% 83.35% 78.85%
Number of salaries quoted 1171 1179 1093
Average salary £40,000 £40,000 £37,500
Average salary % change year-on-year
- +6.66%
90% offered a salary of more than £27,500 £27,600 £26,000
10% offered a salary of more than £57,500 £60,000 £60,000
UK excluding London average salary £45,000 £42,500 £40,995
% change year-on-year
+5.88% +3.67%

B2C
Jobs Demand Trend in Cheshire

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the Cheshire region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in Cheshire

B2C
Salary Trend in Cheshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the Cheshire region.

B2C Salary Trend in Cheshire

B2C
Top 30 Related IT Skills in Cheshire

For the 6 months to 31 July 2015, IT jobs across the Cheshire region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 24 (92.31%) Marketing
2 19 (73.08%) B2B
3 18 (69.23%) Logistics
4 17 (65.38%) Digital Marketing
5 13 (50.00%) SEO
5 13 (50.00%) Google
6 12 (46.15%) Pay per click
7 11 (42.31%) User Experience
8 7 (26.92%) Analytics
8 7 (26.92%) Facebook
8 7 (26.92%) Twitter
8 7 (26.92%) Copywriting
8 7 (26.92%) Google Analytics
8 7 (26.92%) Social Media
8 7 (26.92%) Web Development
8 7 (26.92%) Finance
8 7 (26.92%) Content Management
8 7 (26.92%) Project Management
9 6 (23.08%) Microsoft
9 6 (23.08%) HTML
9 6 (23.08%) JavaScript
9 6 (23.08%) MS Office
9 6 (23.08%) CSS
9 6 (23.08%) CRM
9 6 (23.08%) Psychology
9 6 (23.08%) Competitor Analysis
9 6 (23.08%) Strategic Planning
9 6 (23.08%) WordPress
9 6 (23.08%) Search Engine Marketing
9 6 (23.08%) Marketing Management

B2C
Top Related IT Skills in Cheshire by Category

For the 6 months to 31 July 2015, IT jobs across the Cheshire region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Application Platforms
1 6 (23.08%) WordPress
Applications
1 6 (23.08%) MS Office
2 5 (19.23%) Adobe Illustrator
2 5 (19.23%) Photoshop
Cloud Services
1 7 (26.92%) Google Analytics
Communications & Networking
1 1 (3.85%) Internet
General
1 24 (92.31%) Marketing
2 7 (26.92%) Finance
3 1 (3.85%) Advertising
3 1 (3.85%) Banking
Job Titles
1 6 (23.08%) Marketing Manager
1 6 (23.08%) PPC Specialist
1 6 (23.08%) Digital Marketing Manager
1 6 (23.08%) PPC Manager
1 6 (23.08%) PPC Analyst
1 6 (23.08%) PPC Executive
1 6 (23.08%) Social Media Specialist
2 5 (19.23%) Developer
2 5 (19.23%) Web Developer
2 5 (19.23%) Web Designer
2 5 (19.23%) Designer
3 4 (15.38%) Photoshop Designer
4 3 (11.54%) Junior Designer
4 3 (11.54%) Junior Developer
4 3 (11.54%) Junior Web Developer
4 3 (11.54%) Junior
4 3 (11.54%) Junior Web Designer
5 1 (3.85%) IT Director
5 1 (3.85%) Solutions Designer
5 1 (3.85%) SEO Manager
Libraries, Frameworks & Software Standards
1 6 (23.08%) HTML
1 6 (23.08%) CSS
2 5 (19.23%) jQuery
2 5 (19.23%) HTML5
2 5 (19.23%) CSS3
Miscellaneous
1 11 (42.31%) User Experience
2 7 (26.92%) Copywriting
2 7 (26.92%) Social Media
3 6 (23.08%) Psychology
4 1 (3.85%) Graphic Design
4 1 (3.85%) Mobile Banking
4 1 (3.85%) Algorithms
4 1 (3.85%) Data Centre
Processes & Methodologies
1 19 (73.08%) B2B
2 18 (69.23%) Logistics
3 17 (65.38%) Digital Marketing
4 13 (50.00%) SEO
5 12 (46.15%) Pay per click
6 7 (26.92%) Web Development
6 7 (26.92%) Project Management
6 7 (26.92%) Content Management
6 7 (26.92%) Analytics
7 6 (23.08%) Campaign Management
7 6 (23.08%) CRM
7 6 (23.08%) Competitor Analysis
7 6 (23.08%) Strategic Planning
7 6 (23.08%) Search Engine Marketing
7 6 (23.08%) Marketing Management
7 6 (23.08%) Continuous Improvement
8 5 (19.23%) Responsive Web Design
9 1 (3.85%) Coaching
9 1 (3.85%) Data Centre Operations
9 1 (3.85%) Marketing Strategy
Programming Languages
1 6 (23.08%) JavaScript
Vendors
1 13 (50.00%) Google
2 7 (26.92%) Facebook
2 7 (26.92%) Twitter
3 6 (23.08%) Microsoft