The table below looks at the statistics for B2C skills in IT jobs advertised for the Cheshire region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 30 June 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jun 2015
Same period 2014 Same period 2013
B2C (Business-to-Consumer)
Rank 118 111 122
Rank change year-on-year
-7 +11
Permanent jobs citing B2C 4 4 1
As % of all permanent IT jobs located in Cheshire 0.23% 0.23% 0.054%
As % of the Processes & Methodologies category 0.26% 0.28% 0.069%
Number of salaries quoted 4 3 1
Average salary £41,250 £47,500 £23,000
Average salary % change year-on-year
-13.15% +106.52%
UK excluding London average salary £45,000 £42,500 £38,000
% change year-on-year
+5.88% +11.84%
B2C
North West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Cheshire region.

Processes & Methodologies Category
Cheshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1534 1435 1452
As % of all permanent IT jobs located in Cheshire 87.66% 81.81% 78.15%
Number of salaries quoted 1214 1101 1170
Average salary £40,000 £40,000 £37,500
Average salary % change year-on-year
- +6.66%
90% offered a salary of more than £27,570 £26,963 £25,500
10% offered a salary of more than £60,000 £57,500 £55,000
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

B2C
Jobs Demand Trend in Cheshire

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the Cheshire region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in Cheshire

B2C
Salary Trend in Cheshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the Cheshire region.

B2C Salary Trend in Cheshire

B2C
Salary Histogram in Cheshire

This chart provides a salary histogram for IT jobs citing B2C across the Cheshire region over the 3 months to 30 June 2015.

B2C Salary Histogram in Cheshire

B2C
Job Locations in Cheshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing B2C within the Cheshire region over the 3 months to 30 June 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Crewe - 1 £75,000 -
B2C
North West

B2C
Top 30 Related IT Skills in Cheshire

For the 6 months to 30 June 2015, IT jobs across the Cheshire region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 30 (93.75%) Marketing
2 25 (78.13%) B2B
3 24 (75.00%) Logistics
4 23 (71.88%) Digital Marketing
5 19 (59.38%) SEO
6 18 (56.25%) Pay per click
7 16 (50.00%) Google
8 14 (43.75%) User Experience
9 10 (31.25%) Analytics
9 10 (31.25%) Google Analytics
9 10 (31.25%) Web Development
9 10 (31.25%) Finance
9 10 (31.25%) Project Management
10 9 (28.13%) Microsoft
10 9 (28.13%) MS Office
10 9 (28.13%) Psychology
10 9 (28.13%) Strategic Planning
10 9 (28.13%) Marketing Management
10 9 (28.13%) Search Engine Marketing
10 9 (28.13%) WordPress
10 9 (28.13%) Campaign Management
11 7 (21.88%) Social Media
11 7 (21.88%) Facebook
11 7 (21.88%) Twitter
11 7 (21.88%) Copywriting
11 7 (21.88%) Content Management
12 6 (18.75%) Competitor Analysis
12 6 (18.75%) CSS
12 6 (18.75%) CRM
12 6 (18.75%) HTML

B2C
Top Related IT Skills in Cheshire by Category

For the 6 months to 30 June 2015, IT jobs across the Cheshire region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Application Platforms
1 9 (28.13%) WordPress
Applications
1 9 (28.13%) MS Office
2 5 (15.63%) Adobe Illustrator
2 5 (15.63%) Photoshop
Cloud Services
1 10 (31.25%) Google Analytics
Communications & Networking
1 1 (3.13%) Internet
General
1 30 (93.75%) Marketing
2 10 (31.25%) Finance
3 1 (3.13%) Advertising
3 1 (3.13%) Banking
Job Titles
1 9 (28.13%) Marketing Manager
1 9 (28.13%) PPC Specialist
1 9 (28.13%) Digital Marketing Manager
1 9 (28.13%) PPC Manager
1 9 (28.13%) PPC Analyst
1 9 (28.13%) PPC Executive
2 6 (18.75%) Social Media Specialist
3 5 (15.63%) Developer
3 5 (15.63%) Web Developer
3 5 (15.63%) Web Designer
3 5 (15.63%) Designer
4 4 (12.50%) Photoshop Designer
5 3 (9.38%) Junior Designer
5 3 (9.38%) Junior Developer
5 3 (9.38%) Junior Web Developer
5 3 (9.38%) Junior
5 3 (9.38%) Junior Web Designer
6 1 (3.13%) IT Director
6 1 (3.13%) Solutions Designer
6 1 (3.13%) SEO Manager
Libraries, Frameworks & Software Standards
1 6 (18.75%) HTML
1 6 (18.75%) CSS
2 5 (15.63%) jQuery
2 5 (15.63%) HTML5
2 5 (15.63%) CSS3
Miscellaneous
1 14 (43.75%) User Experience
2 9 (28.13%) Psychology
3 7 (21.88%) Copywriting
3 7 (21.88%) Social Media
4 1 (3.13%) Mobile Banking
4 1 (3.13%) Algorithms
4 1 (3.13%) Data Centre
4 1 (3.13%) Graphic Design
Processes & Methodologies
1 25 (78.13%) B2B
2 24 (75.00%) Logistics
3 23 (71.88%) Digital Marketing
4 19 (59.38%) SEO
5 18 (56.25%) Pay per click
6 10 (31.25%) Web Development
6 10 (31.25%) Project Management
6 10 (31.25%) Analytics
7 9 (28.13%) Campaign Management
7 9 (28.13%) Strategic Planning
7 9 (28.13%) Search Engine Marketing
7 9 (28.13%) Marketing Management
8 7 (21.88%) Content Management
9 6 (18.75%) CRM
9 6 (18.75%) Competitor Analysis
9 6 (18.75%) Continuous Improvement
10 5 (15.63%) Responsive Web Design
11 1 (3.13%) Coaching
11 1 (3.13%) Data Centre Operations
11 1 (3.13%) Marketing Strategy
Programming Languages
1 6 (18.75%) JavaScript
Vendors
1 16 (50.00%) Google
2 9 (28.13%) Microsoft
3 7 (21.88%) Facebook
3 7 (21.88%) Twitter