The table below looks at the statistics for B2C skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 16 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
16 Sep 2014
Same period 2013 Same period 2012
B2C (Business-to-Consumer)
Rank 227 226 201
Rank change year-on-year
-1 -25
Permanent jobs citing B2C 28 13 53
As % of all permanent IT jobs located in the North West 0.38% 0.19% 0.72%
As % of the Processes & Methodologies category 0.46% 0.24% 0.91%
Number of salaries quoted 11 8 21
Average salary £40,000 £45,000 £37,500
Average salary % change year-on-year
-11.11% +20.00%
90% offered a salary of more than £23,000 £26,750 £21,000
10% offered a salary of more than £55,000 £65,000 £42,500
UK excluding London average salary £45,000 £47,500 £40,000
% change year-on-year
-5.26% +18.75%
B2C
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
6152 5427 5819
As % of all permanent IT jobs located in the North West 83.71% 79.08% 78.70%
Number of salaries quoted 4962 4599 5024
Average salary £40,000 £38,500 £37,500
Average salary % change year-on-year
+3.89% +2.66%
90% offered a salary of more than £27,500 £27,000 £27,000
10% offered a salary of more than £57,500 £57,500 £55,000
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

B2C
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the North West region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in the North West

B2C
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the North West region.

B2C Salary Trend in the North West

B2C
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing B2C across the North West region over the 3 months to 16 September 2014.

B2C Salary Histogram in the North West

B2C
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing B2C within the North West region over the 3 months to 16 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -1 23 £47,500 - 5
Cheshire - 4 £40,000 - 1
Lancashire - 1 £21,000 -
B2C
England

B2C
Top 30 Related IT Skills in the North West

For the 6 months to 16 September 2014, IT jobs across the North West region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 25 (56.82%) B2B
2 23 (52.27%) Marketing
3 18 (40.91%) Online Marketing
4 17 (38.64%) Pay per click
4 17 (38.64%) SEO
5 16 (36.36%) Digital Marketing
6 15 (34.09%) Google
7 14 (31.82%) Analytics
8 13 (29.55%) Advertising
9 12 (27.27%) HTML
9 12 (27.27%) Social Media
10 11 (25.00%) JavaScript
10 11 (25.00%) CSS
11 10 (22.73%) Yahoo!
11 10 (22.73%) Digital Media
11 10 (22.73%) Facebook
11 10 (22.73%) Twitter
12 7 (15.91%) E-Commerce
12 7 (15.91%) Project Management
13 6 (13.64%) Copywriting
14 4 (9.09%) Finance
14 4 (9.09%) Google Analytics
14 4 (9.09%) Retail
14 4 (9.09%) Marketing Strategy
14 4 (9.09%) Analytical Skills
15 3 (6.82%) Mobile Marketing
15 3 (6.82%) Product Management
15 3 (6.82%) Internet
16 2 (4.55%) Law
16 2 (4.55%) C

B2C
Top Related IT Skills in the North West by Category

For the 6 months to 16 September 2014, IT jobs across the North West region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Business Applications
1 4 (9.09%) Google Analytics
Communications & Networking
1 3 (6.82%) Internet
2 1 (2.27%) FTP
Database & Business Intelligence
1 1 (2.27%) SQL Server
Development Applications
1 1 (2.27%) Team Foundation Server
General
1 23 (52.27%) Marketing
2 13 (29.55%) Advertising
3 4 (9.09%) Finance
3 4 (9.09%) Retail
4 2 (4.55%) Law
5 1 (2.27%) Bulgarian Language
5 1 (2.27%) Danish Language
5 1 (2.27%) German Language
5 1 (2.27%) Russian Language
5 1 (2.27%) Pharmaceutical
5 1 (2.27%) Legal
5 1 (2.27%) Banking
Job Titles
1 10 (22.73%) SEO Executive
2 6 (13.64%) Copywriter
3 5 (11.36%) Product Manager
4 4 (9.09%) Senior Manager
4 4 (9.09%) Marketing Manager
5 3 (6.82%) Online Account Manager
5 3 (6.82%) PPC Manager
5 3 (6.82%) PPC Analyst
5 3 (6.82%) PPC Executive
5 3 (6.82%) Senior Product Manager
5 3 (6.82%) PPC Specialist
5 3 (6.82%) Online Marketing Manager
5 3 (6.82%) Account Manager
6 2 (4.55%) Sales Executive
6 2 (4.55%) Developer
6 2 (4.55%) Digital Marketing Manager
6 2 (4.55%) Online Product Manager
7 1 (2.27%) Business Manager
7 1 (2.27%) Head of IT
7 1 (2.27%) Java/J2EE Developer
Libraries, Frameworks & Software Standards
1 12 (27.27%) HTML
2 11 (25.00%) CSS
3 1 (2.27%) ASP.NET Web API
3 1 (2.27%) ADO.NET Entity Framework
3 1 (2.27%) CSS3
3 1 (2.27%) Razor View Engine
3 1 (2.27%) SignalR
3 1 (2.27%) KnockoutJS
3 1 (2.27%) .NET Framework
3 1 (2.27%) ASP.NET MVC
3 1 (2.27%) HTML5
3 1 (2.27%) .NET
3 1 (2.27%) J2EE
3 1 (2.27%) ASP.NET
3 1 (2.27%) Web Services
Miscellaneous
1 12 (27.27%) Social Media
2 10 (22.73%) Digital Media
3 6 (13.64%) Copywriting
4 4 (9.09%) Analytical Skills
5 2 (4.55%) Mobile App
5 2 (4.55%) User Experience
6 1 (2.27%) New Media
6 1 (2.27%) Online Banking
6 1 (2.27%) Smart Meter
Processes & Methodologies
1 25 (56.82%) B2B
2 18 (40.91%) Online Marketing
3 17 (38.64%) Pay per click
3 17 (38.64%) SEO
4 16 (36.36%) Digital Marketing
5 14 (31.82%) Analytics
6 7 (15.91%) E-Commerce
6 7 (15.91%) Project Management
7 4 (9.09%) Marketing Strategy
8 3 (6.82%) Mobile Marketing
8 3 (6.82%) Product Management
9 2 (4.55%) Competitor Analysis
10 1 (2.27%) Line Management
10 1 (2.27%) Mobile Application Development
10 1 (2.27%) Supplier Management
10 1 (2.27%) Business Development
10 1 (2.27%) Continuous Integration
10 1 (2.27%) Customer Engagement
10 1 (2.27%) Dependency Injection
10 1 (2.27%) MVC
Programming Languages
1 11 (25.00%) JavaScript
2 2 (4.55%) C
3 1 (2.27%) C#
3 1 (2.27%) Java
Vendors
1 15 (34.09%) Google
2 10 (22.73%) Yahoo!
2 10 (22.73%) Facebook
2 10 (22.73%) Twitter
3 1 (2.27%) Xamarin
3 1 (2.27%) Apple
3 1 (2.27%) JBoss
Cheshire
Recital Consulting
Salary: £22000 - £25000 Per Annum
Posted: 20 hours ago
Manchester, Lancashire
Benjamin James Sourcing
Posted: 5 days ago
Manchester, Lancashire
Benjamin James Sourcing
Posted: 5 days ago
Manchester, Lancashire
Benjamin James Sourcing
Posted: 10 days ago
Manchester, Lancashire
The Best of Health
Salary: Negotiable salary plus profit share
Posted: 15 days ago
Manchester, Lancashire
Uniting Ambition
Posted: 27 days ago