The table below looks at the statistics for B2C skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
B2C (Business-to-Consumer)
Rank 239 224 203
Rank change year-on-year
-15 -21
Permanent jobs citing B2C 5 26 40
As % of all permanent IT jobs located in the North West 0.088% 0.38% 0.61%
As % of the Processes & Methodologies category 0.10% 0.44% 0.72%
Number of salaries quoted 5 23 22
Average salary £25,500 £35,000 £44,500
Average salary % change year-on-year
-27.14% -21.34%
90% offered a salary of more than £19,600 £25,500 £28,950
10% offered a salary of more than £69,000 £41,400 £59,250
UK excluding London average salary £52,500 £45,000 £48,750
% change year-on-year
+16.66% -7.69%
B2C
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
4922 5912 5538
As % of all permanent IT jobs located in the North West 86.40% 85.56% 84.58%
Number of salaries quoted 4080 5013 4633
Average salary £42,500 £40,000 £40,000
Average salary % change year-on-year
+6.25% -
90% offered a salary of more than £28,500 £27,500 £27,500
10% offered a salary of more than £60,000 £55,000 £60,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

B2C
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the North West region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in the North West

B2C
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the North West region.

B2C Salary Trend in the North West

B2C
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing B2C across the North West region over the 3 months to 5 February 2016.

B2C Salary Histogram in the North West

B2C
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing B2C within the North West region over the 3 months to 5 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +9 4 £35,250 +0.71% 3
Lancashire - 1 £25,000 -
B2C
England

B2C
Top 30 Related IT Skills in the North West

For the 6 months to 5 February 2016, IT jobs across the North West region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 11 (78.57%) Marketing
2 8 (57.14%) B2B
3 6 (42.86%) Analytics
4 5 (35.71%) Google
5 4 (28.57%) Advertising
5 4 (28.57%) Internet
5 4 (28.57%) Project Management
5 4 (28.57%) Digital Marketing
5 4 (28.57%) Email Marketing
5 4 (28.57%) WordPress
5 4 (28.57%) Magento
5 4 (28.57%) Social Media
6 3 (21.43%) Facebook
6 3 (21.43%) Twitter
6 3 (21.43%) Blog
6 3 (21.43%) HTML
6 3 (21.43%) CSS
7 2 (14.29%) E-Commerce
7 2 (14.29%) Google Analytics
7 2 (14.29%) Computer Science
7 2 (14.29%) Online Marketing
7 2 (14.29%) User Experience
7 2 (14.29%) Finance
8 1 (7.14%) Performance Metrics
8 1 (7.14%) AdWords
8 1 (7.14%) Open Source
8 1 (7.14%) Marketing Strategy
8 1 (7.14%) ExactTarget
8 1 (7.14%) Customer Analytics
8 1 (7.14%) Display Advertising

B2C
Top Related IT Skills in the North West by Category

For the 6 months to 5 February 2016, IT jobs across the North West region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Application Platforms
1 4 (28.57%) WordPress
2 1 (7.14%) CMS
Business Applications
1 4 (28.57%) Magento
Cloud Services
1 2 (14.29%) Google Analytics
2 1 (7.14%) AdWords
Communications & Networking
1 4 (28.57%) Internet
2 1 (7.14%) Intranet
2 1 (7.14%) SMS
Development Applications
1 1 (7.14%) Dreamweaver
General
1 11 (78.57%) Marketing
2 4 (28.57%) Advertising
3 2 (14.29%) Finance
4 1 (7.14%) Retail
Job Titles
1 5 (35.71%) Project Manager
2 4 (28.57%) Digital Project Manager
3 2 (14.29%) Social Media Manager
4 1 (7.14%) .NET Developer
4 1 (7.14%) C# Developer
4 1 (7.14%) Content Editor
4 1 (7.14%) Developer
4 1 (7.14%) Digital Marketing Executive
4 1 (7.14%) Digital Marketing Manager
4 1 (7.14%) Junior
4 1 (7.14%) Junior .NET Developer
4 1 (7.14%) Junior C# .NET Developer
4 1 (7.14%) Junior C# Developer
4 1 (7.14%) Junior Developer
4 1 (7.14%) Marketing Executive
4 1 (7.14%) Marketing Manager
4 1 (7.14%) PPC Executive
4 1 (7.14%) Social Media Executive
4 1 (7.14%) Web Content Editor
4 1 (7.14%) Web Editor
Libraries, Frameworks & Software Standards
1 3 (21.43%) CSS
1 3 (21.43%) HTML
2 1 (7.14%) .NET
2 1 (7.14%) DHTML
2 1 (7.14%) XML
Miscellaneous
1 4 (28.57%) Social Media
2 3 (21.43%) Blog
3 2 (14.29%) Computer Science
3 2 (14.29%) User Experience
4 1 (7.14%) Copywriting
4 1 (7.14%) Management Information System
4 1 (7.14%) Performance Metrics
Processes & Methodologies
1 8 (57.14%) B2B
2 6 (42.86%) Analytics
3 4 (28.57%) Digital Marketing
3 4 (28.57%) Email Marketing
3 4 (28.57%) Project Management
4 2 (14.29%) E-Commerce
4 2 (14.29%) Online Marketing
5 1 (7.14%) Customer Analytics
5 1 (7.14%) Data Protection
5 1 (7.14%) Display Advertising
5 1 (7.14%) ITIL
5 1 (7.14%) Marketing Strategy
5 1 (7.14%) Open Source
5 1 (7.14%) Pay per click
5 1 (7.14%) Project Planning
5 1 (7.14%) Strategic Planning
5 1 (7.14%) Supplier Management
5 1 (7.14%) UML
5 1 (7.14%) Web Analytics
5 1 (7.14%) Web Development
Programming Languages
1 1 (7.14%) C#
Vendors
1 5 (35.71%) Google
2 3 (21.43%) Facebook
2 3 (21.43%) Twitter
3 1 (7.14%) ExactTarget
3 1 (7.14%) Salesforce.com
Manchester, Lancashire
Searchability
Salary: £30000 - £40000 per annum + Benefits
Posted: 6 days ago
Manchester
Hays Specialist Recruitment Ltd
Salary: £23000.00 - £28000.00 per annum + Package
Posted: 12 days ago
Liverpool, Merseyside
Yodel
Posted: 20 days ago