The first table below looks at the demand for Pay per click skills in IT jobs advertised for the East Sussex region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 23 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the East Sussex region.

Location
3 months to
23 May 2013
Same period 2012 Same period 2011
Pay per click (PPC)
Rank 81 88 63
Rank change year-on-year
+7 -25
Permanent jobs citing Pay per click 8 3 13
As % of all permanent IT jobs located in East Sussex 0.881% 0.311% 1.909%
As % of the Processes & Methodologies category 1.096% 0.450% 2.935%
Number of salaries quoted 8 2 13
Average salary £30,000 £28,000 £32,500
Average salary % change year-on-year
+7.14% -13.84%
90% offered a salary of more than £25,000 £28,000 £28,800
10% offered a salary of more than £40,000 £28,000 £44,500
UK excluding London average salary £30,000 £28,000 £29,000
% change year-on-year
+7.14% -3.44%
All Processes & Methodologies
East Sussex
Permanent IT job ads with a match in the
Processes & Methodologies category
730 667 443
As % of all permanent IT jobs located in East Sussex 80.40% 69.19% 65.05%
Number of salaries quoted 627 581 428
Average salary £40,000 £40,000 £37,500
Average salary % change year-on-year
- +6.66%
90% offered a salary of more than £27,500 £27,500 £28,500
10% offered a salary of more than £55,000 £50,000 £52,500
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Pay per click
South East

Pay per click
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the East Sussex region as a proportion of the total demand within the Processes & Methodologies category.

East Sussex Pay per click Jobs Demand Trend

Pay per click
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the East Sussex region.

East Sussex Pay per click Salary Trend

Pay per click
Salary Histogram

This chart provides a salary histogram for IT jobs citing Pay per click across the East Sussex region over the 3 months to 23 May 2013.

East Sussex Pay per click Salary Histogram

Pay per click
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the East Sussex region over the 3 months to 23 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Brighton +4 7 £30,000 +7.14%
Eastbourne - 1 £37,500 -
Pay per click
South East

Pay per click
Top 24 Related IT Skills

For the 6 months to 23 May 2013, IT jobs across the East Sussex region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 19 (82.61%) Analytics
2 14 (60.87%) SEO
3 11 (47.83%) E-Commerce
4 10 (43.48%) Google Analytics
4 10 (43.48%) Google
4 10 (43.48%) Marketing
4 10 (43.48%) Social Media
5 9 (39.13%) Marketing Strategy
5 9 (39.13%) Facebook
5 9 (39.13%) Twitter
5 9 (39.13%) Multivariate Testing
6 8 (34.78%) Customer Insight
7 5 (21.74%) Copywriting
8 2 (8.696%) Competitor Analysis
9 1 (4.348%) Digital Marketing
9 1 (4.348%) Retail
9 1 (4.348%) Advertising
9 1 (4.348%) BBC
9 1 (4.348%) B2B
9 1 (4.348%) B2C
9 1 (4.348%) iDTV
9 1 (4.348%) Web Marketing
9 1 (4.348%) Online Marketing
9 1 (4.348%) Open Source

Pay per click
Top Related IT Skills by Category

For the 6 months to 23 May 2013, IT jobs across the East Sussex region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Business Applications
1 10 (43.48%) Google Analytics
General
1 10 (43.48%) Marketing
2 1 (4.348%) Retail
2 1 (4.348%) Advertising
Job Titles
1 22 (95.65%) PPC Specialist
1 22 (95.65%) PPC Manager
1 22 (95.65%) PPC Analyst
1 22 (95.65%) PPC Executive
2 9 (39.13%) Head of Search
2 9 (39.13%) Analyst
3 7 (30.43%) Senior Analyst
4 1 (4.348%) Search Manager
Miscellaneous
1 10 (43.48%) Social Media
2 5 (21.74%) Copywriting
3 1 (4.348%) BBC
3 1 (4.348%) iDTV
3 1 (4.348%) Open Source
Processes & Methodologies
1 19 (82.61%) Analytics
2 14 (60.87%) SEO
3 11 (47.83%) E-Commerce
4 9 (39.13%) Marketing Strategy
4 9 (39.13%) Multivariate Testing
5 8 (34.78%) Customer Insight
6 2 (8.696%) Competitor Analysis
7 1 (4.348%) Digital Marketing
7 1 (4.348%) B2B
7 1 (4.348%) B2C
7 1 (4.348%) Web Marketing
7 1 (4.348%) Online Marketing
Vendors
1 10 (43.48%) Google
2 9 (39.13%) Facebook
2 9 (39.13%) Twitter