The table below looks at the prevalence of the term Digital Media in IT jobs advertised for the Edinburgh region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Media over the 3 months to 31 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Aug 2015
Same period 2014 Same period 2013
Digital Media
Rank 105 96 94
Rank change year-on-year
-9 -2
Permanent jobs citing Digital Media 1 7 1
As % of all permanent IT jobs located in Edinburgh 0.063% 0.48% 0.084%
As % of the Miscellaneous category 0.16% 1.18% 0.23%
Number of salaries quoted 1 3 0
Average salary £33,000 £31,000 -
Average salary % change year-on-year
+6.45% -
UK excluding London average salary £38,000 £40,000 £35,000
% change year-on-year
-5.00% +14.28%
Digital Media
Scotland

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Edinburgh region.

Miscellaneous Category
Edinburgh
Permanent IT job ads with a match in the
Miscellaneous category
638 592 444
As % of all permanent IT jobs located in Edinburgh 40.13% 40.19% 37.19%
Number of salaries quoted 388 378 294
Average salary £40,000 £40,000 £42,500
Average salary % change year-on-year
- -5.88%
90% offered a salary of more than £27,000 £29,800 £28,550
10% offered a salary of more than £62,500 £57,500 £55,000
UK excluding London average salary £41,000 £40,000 £40,000
% change year-on-year
+2.50% -

Digital Media
Jobs Demand Trend in Edinburgh

This chart provides a 3-month moving total of permanent IT jobs citing Digital Media across the Edinburgh region as a proportion of the total demand within the Miscellaneous category.

Digital Media Jobs Demand Trend in Edinburgh

Digital Media
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Media across the Edinburgh region.

Digital Media Salary Trend in Edinburgh

Digital Media
Top 30 Related IT Skills in Edinburgh

For the 6 months to 31 August 2015, IT jobs across the Edinburgh region citing Digital Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Media.

1 5 (55.56%) HTML
1 5 (55.56%) JavaScript
1 5 (55.56%) CSS
2 4 (44.44%) Agile Software Development
2 4 (44.44%) Marketing
2 4 (44.44%) Web Development
2 4 (44.44%) Digital Marketing
3 3 (33.33%) Grunt
3 3 (33.33%) gulp
3 3 (33.33%) Mobile First
3 3 (33.33%) Sass
3 3 (33.33%) LESS
3 3 (33.33%) Workflow
4 2 (22.22%) Finance
4 2 (22.22%) Adobe
4 2 (22.22%) Project Management
4 2 (22.22%) PHP
4 2 (22.22%) Analytics
4 2 (22.22%) Graphic Design
4 2 (22.22%) Project Planning
4 2 (22.22%) Competitor Analysis
4 2 (22.22%) User Experience
4 2 (22.22%) jQuery
4 2 (22.22%) Time Management
5 1 (11.11%) Analytical Skills
5 1 (11.11%) Drupal
5 1 (11.11%) Mobile App
5 1 (11.11%) Enterprise Software
5 1 (11.11%) SQL
5 1 (11.11%) .NET

Digital Media
Top Related IT Skills in Edinburgh by Category

For the 6 months to 31 August 2015, IT jobs across the Edinburgh region citing Digital Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Media. Up to 20 skills are shown per category.

Application Platforms
1 1 (11.11%) SharePoint
1 1 (11.11%) Drupal
1 1 (11.11%) SilverStripe
Applications
1 1 (11.11%) Photoshop
1 1 (11.11%) MS Excel
1 1 (11.11%) Adobe Illustrator
1 1 (11.11%) InDesign
Business Applications
1 1 (11.11%) Magento
Database & Business Intelligence
1 1 (11.11%) MySQL
1 1 (11.11%) SQL Server
Development Applications
1 3 (33.33%) Grunt
1 3 (33.33%) gulp
General
1 4 (44.44%) Marketing
2 2 (22.22%) Finance
Job Titles
1 4 (44.44%) Developer
2 3 (33.33%) Senior Developer
2 3 (33.33%) UI Developer
2 3 (33.33%) Senior UI Developer
2 3 (33.33%) UI Programmer
3 1 (11.11%) Project Manager
3 1 (11.11%) Digital Project Manager
3 1 (11.11%) Front-End Developer
3 1 (11.11%) UX Designer
3 1 (11.11%) Designer
3 1 (11.11%) Administrator
3 1 (11.11%) DBA
Libraries, Frameworks & Software Standards
1 5 (55.56%) HTML
1 5 (55.56%) CSS
2 3 (33.33%) Sass
2 3 (33.33%) LESS
3 2 (22.22%) jQuery
4 1 (11.11%) JSP
4 1 (11.11%) .NET
Miscellaneous
1 2 (22.22%) Graphic Design
1 2 (22.22%) User Experience
2 1 (11.11%) Analytical Skills
2 1 (11.11%) Mobile App
2 1 (11.11%) Enterprise Software
Processes & Methodologies
1 4 (44.44%) Agile Software Development
1 4 (44.44%) Web Development
1 4 (44.44%) Digital Marketing
2 3 (33.33%) Mobile First
2 3 (33.33%) Workflow
3 2 (22.22%) Project Management
3 2 (22.22%) Competitor Analysis
3 2 (22.22%) Project Planning
3 2 (22.22%) Time Management
3 2 (22.22%) Analytics
4 1 (11.11%) Data Management
4 1 (11.11%) Content Management
4 1 (11.11%) CRM
4 1 (11.11%) Data Modelling
Programming Languages
1 5 (55.56%) JavaScript
2 2 (22.22%) PHP
3 1 (11.11%) SQL
Vendors
1 2 (22.22%) Adobe
2 1 (11.11%) Oracle