The table below looks at the statistics for knowledge and experience of SmartFocus products and/or services in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited SmartFocus over the 3 months to 16 September 2014 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within SmartFocus (formerly Emailvision).

Location
3 months to
16 Sep 2014
Same period 2013 Same period 2012
SmartFocus
Rank 844 845 866
Rank change year-on-year
+1 +21
Permanent jobs citing SmartFocus 27 6 13
As % of all permanent IT jobs located in England 0.025% 0.006% 0.012%
As % of the Vendors category 0.053% 0.013% 0.024%
Number of salaries quoted 23 5 6
Average salary £32,500 £35,000 £37,500
Average salary % change year-on-year
-7.14% -6.66%
90% offered a salary of more than £22,100 £28,900 £30,000
10% offered a salary of more than £40,000 £43,000 £47,500
UK excluding London average salary £32,500 £35,000 £30,000
% change year-on-year
-7.14% +16.66%
SmartFocus
UK

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the England region.

Vendors Category
England
Permanent IT job ads with a match in the
Vendors category
50488 47265 53794
As % of all permanent IT jobs located in England 47.37% 47.52% 48.37%
Number of salaries quoted 40454 39164 45552
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £27,500 £28,000
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London average salary £40,000 £40,500 £40,000
% change year-on-year
-1.23% +1.25%

SmartFocus
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing SmartFocus across the England region as a proportion of the total demand within the Vendors category.

SmartFocus Jobs Demand Trend in England

SmartFocus
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SmartFocus across the England region.

SmartFocus Salary Trend in England

SmartFocus
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing SmartFocus across the England region over the 3 months to 16 September 2014.

SmartFocus Salary Histogram in England

SmartFocus
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SmartFocus within the England region over the 3 months to 16 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
South West -16 7 £32,500 -7.14% 4
London - 7 £32,500 - 1
North West -12 6 £22,250 -33.08% 2
South East -18 4 £45,500 +1.11%
East of England -24 2 £35,000 +7.69%
SmartFocus
UK

SmartFocus
Top 30 Related IT Skills in England

For the 6 months to 16 September 2014, IT jobs across the England region citing SmartFocus also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SmartFocus.

1 38 (80.85%) Marketing
2 29 (61.70%) Analytics
3 23 (48.94%) SQL
4 21 (44.68%) SQL Server
5 17 (36.17%) Digital Marketing
6 15 (31.91%) FastStats
6 15 (31.91%) Email Marketing
7 13 (27.66%) HTML
8 12 (25.53%) CSS
8 12 (25.53%) Alterian
8 12 (25.53%) Relational Database
8 12 (25.53%) Analytical Skills
9 11 (23.40%) Agile Software Development
9 11 (23.40%) Project Management
10 10 (21.28%) SPSS
10 10 (21.28%) CRM
10 10 (21.28%) Campaign Management
11 9 (19.15%) Pure360
11 9 (19.15%) Statistical Analysis
11 9 (19.15%) SAS
11 9 (19.15%) CHAID
11 9 (19.15%) Replication
11 9 (19.15%) Content Management
12 8 (17.02%) Data Analysis
12 8 (17.02%) Business Intelligence
12 8 (17.02%) JavaScript
12 8 (17.02%) Oracle
12 8 (17.02%) QA
13 7 (14.89%) Unica
13 7 (14.89%) Dynamics CRM

SmartFocus
Top Related IT Skills in England by Category

For the 6 months to 16 September 2014, IT jobs across the England region citing SmartFocus also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SmartFocus. Up to 20 skills are shown per category.

Application Platforms
1 9 (19.15%) SAS
2 5 (10.64%) Lync
3 4 (8.51%) CMS
Applications
1 15 (31.91%) FastStats
2 10 (21.28%) SPSS
3 6 (12.77%) MS Office
4 5 (10.64%) MS PowerPoint
4 5 (10.64%) MS Excel
5 1 (2.13%) MS Visio
Business Applications
1 7 (14.89%) Dynamics CRM
2 6 (12.77%) Dynamics NAV
3 2 (4.26%) Google Analytics
4 1 (2.13%) SAP InfiniteInsight
Cloud Services
1 9 (19.15%) Pure360
2 5 (10.64%) CheetahMail
3 1 (2.13%) SaaS
Communications & Networking
1 2 (4.26%) FTP
Database & Business Intelligence
1 21 (44.68%) SQL Server
2 12 (25.53%) Relational Database
3 6 (12.77%) Essbase
4 3 (6.38%) SQL Server Integration Services
4 3 (6.38%) Data Warehouse
5 2 (4.26%) OLAP
5 2 (4.26%) SQL Server Reporting Services
5 2 (4.26%) Oracle OLAP
6 1 (2.13%) Data Mining
General
1 38 (80.85%) Marketing
2 6 (12.77%) Retail
3 3 (6.38%) Finance
Job Titles
1 17 (36.17%) Analyst
2 11 (23.40%) Consultant
3 9 (19.15%) Insight Analyst
4 8 (17.02%) Business Analyst
5 7 (14.89%) Technical Consultant
6 6 (12.77%) DBA
6 6 (12.77%) SQL DBA
7 4 (8.51%) Data Analyst
7 4 (8.51%) Architect
7 4 (8.51%) Project Consultant
8 3 (6.38%) Project Manager
9 2 (4.26%) Business Intelligence Developer
9 2 (4.26%) Senior Analyst
9 2 (4.26%) Developer
9 2 (4.26%) Senior Data Analyst
9 2 (4.26%) CRM Analyst
9 2 (4.26%) Campaign Manager
10 1 (2.13%) Planning Manager
10 1 (2.13%) Marketing Campaign Manager
10 1 (2.13%) E-Commerce Business Analyst
Libraries, Frameworks & Software Standards
1 13 (27.66%) HTML
2 12 (25.53%) CSS
3 7 (14.89%) HTML5
3 7 (14.89%) SOAP
3 7 (14.89%) XML
3 7 (14.89%) XHTML
4 6 (12.77%) .NET
Miscellaneous
1 12 (25.53%) Analytical Skills
2 9 (19.15%) Replication
3 7 (14.89%) Statistics
4 5 (10.64%) Mathematics
5 2 (4.26%) Digital Media
Operating Systems
1 1 (2.13%) UNIX
Processes & Methodologies
1 29 (61.70%) Analytics
2 17 (36.17%) Digital Marketing
3 15 (31.91%) Email Marketing
4 11 (23.40%) Agile Software Development
4 11 (23.40%) Project Management
5 10 (21.28%) CRM
5 10 (21.28%) Campaign Management
6 9 (19.15%) Statistical Analysis
6 9 (19.15%) CHAID
6 9 (19.15%) Content Management
7 8 (17.02%) Data Analysis
7 8 (17.02%) Business Intelligence
8 6 (12.77%) Waterfall
8 6 (12.77%) Statistical Modelling
8 6 (12.77%) Data Analytics
9 5 (10.64%) Electronic Design Automation
9 5 (10.64%) Cluster Analysis
9 5 (10.64%) Predictive Modelling
9 5 (10.64%) E-Commerce
10 4 (8.51%) Mentoring
Programming Languages
1 23 (48.94%) SQL
2 8 (17.02%) JavaScript
3 7 (14.89%) T-SQL
4 6 (12.77%) C
4 6 (12.77%) Java
5 2 (4.26%) Python
5 2 (4.26%) Perl
6 1 (2.13%) R
Qualifications
1 5 (10.64%) Degree
Quality Assurance & Compliance
1 8 (17.02%) QA
2 4 (8.51%) SLA
Vendors
1 12 (25.53%) Alterian
2 8 (17.02%) Oracle
3 7 (14.89%) Unica
3 7 (14.89%) Neolane
4 6 (12.77%) Minitab
4 6 (12.77%) Microsoft
4 6 (12.77%) hybris
5 5 (10.64%) Lyris
6 2 (4.26%) Business Objects
6 2 (4.26%) Teradata
6 2 (4.26%) Google
7 1 (2.13%) Coremetrics
7 1 (2.13%) Maxymiser
7 1 (2.13%) ExactTarget
7 1 (2.13%) Adobe
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