The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Gloucestershire region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 30 April 2016 with a comparison to the same period in the previous 2 years.

3 months to
30 Apr 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 42 88 92
Rank change year-on-year
+46 +4
Permanent jobs citing Digital Marketing 62 23 3
As % of all permanent IT jobs located in Gloucestershire 5.60% 2.03% 0.33%
As % of the Processes & Methodologies category 6.39% 2.36% 0.39%
Number of salaries quoted 60 22 2
Average salary £58,750 £63,750 £38,000
Average salary % change year-on-year
-7.84% +67.76%
90% offered a salary of more than £35,000 £44,050 £36,400
10% offered a salary of more than £75,000 £70,000 £39,600
UK excluding London average salary £42,500 £35,000 £35,000
% change year-on-year
+21.42% -
Digital Marketing
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Gloucestershire region.

Processes & Methodologies Category
Gloucestershire
Permanent IT job ads with a match in the
Processes & Methodologies category
971 974 769
As % of all permanent IT jobs located in Gloucestershire 87.64% 85.89% 84.04%
Number of salaries quoted 646 766 664
Average salary £47,500 £42,500 £40,000
Average salary % change year-on-year
+11.76% +6.25%
90% offered a salary of more than £33,527 £28,500 £30,000
10% offered a salary of more than £65,000 £55,000 £65,000
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Digital Marketing
Jobs Demand Trend in Gloucestershire

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Gloucestershire region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Gloucestershire

Digital Marketing
Salary Trend in Gloucestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Gloucestershire region.

Digital Marketing Salary Trend in Gloucestershire

Digital Marketing
Salary Histogram in Gloucestershire

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Gloucestershire region over the 3 months to 30 April 2016.

Digital Marketing Salary Histogram in Gloucestershire

Digital Marketing
Job Locations in Gloucestershire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Gloucestershire region over the 3 months to 30 April 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Gloucester +15 18 £42,500 -35.84% 4
Cheltenham - 11 £60,000 - 7
Cirencester - 1 £42,500 -
Digital Marketing
South West

Digital Marketing
Top 30 Related IT Skills in Gloucestershire

For the 6 months to 30 April 2016, IT jobs across the Gloucestershire region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 129 (100.00%) Marketing
2 120 (93.02%) Telecoms
2 120 (93.02%) Finance
3 119 (92.25%) Manufacturing
3 119 (92.25%) Electronics
3 119 (92.25%) Programme Management
3 119 (92.25%) SAP
3 119 (92.25%) Business Intelligence
3 119 (92.25%) SAP Oil and Gas
4 82 (63.57%) Agile Software Development
5 81 (62.79%) Retail
6 78 (60.47%) E-Commerce
7 63 (48.84%) Scrum
8 55 (42.64%) Kanban
9 40 (31.01%) Web Services
9 40 (31.01%) Java
10 38 (29.46%) SaaS
11 37 (28.68%) BDD
11 37 (28.68%) MVC
11 37 (28.68%) Linux
11 37 (28.68%) Project Management
12 36 (27.91%) C#
13 34 (26.36%) REST
13 34 (26.36%) Amazon AWS
13 34 (26.36%) TDD
14 32 (24.81%) Spring
14 32 (24.81%) SOAP
15 30 (23.26%) XML
16 29 (22.48%) JBoss
16 29 (22.48%) Apple

Digital Marketing
Top Related IT Skills in Gloucestershire by Category

For the 6 months to 30 April 2016, IT jobs across the Gloucestershire region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 29 (22.48%) JBoss
1 29 (22.48%) Mule
2 22 (17.05%) Mule ESB
2 22 (17.05%) Tomcat
3 2 (1.55%) IIS
4 1 (0.78%) Apache
4 1 (0.78%) CMS
4 1 (0.78%) WordPress
Applications
1 5 (3.88%) MS Visio
2 3 (2.33%) OmniGraffle
3 2 (1.55%) MS Project
4 1 (0.78%) FrameMaker
4 1 (0.78%) MS Excel
4 1 (0.78%) MS Office
Business Applications
1 119 (92.25%) SAP Oil and Gas
Cloud Services
1 38 (29.46%) SaaS
2 34 (26.36%) Amazon AWS
3 22 (17.05%) Amazon EC2
4 1 (0.78%) Google Analytics
Communications & Networking
1 3 (2.33%) SSH
2 1 (0.78%) Internet
Database & Business Intelligence
1 29 (22.48%) Amazon DynamoDB
1 29 (22.48%) MongoDB
2 22 (17.05%) NoSQL
3 4 (3.10%) SQL Server
4 1 (0.78%) BusinessObjects
4 1 (0.78%) BusinessObjects Web Intelligence
4 1 (0.78%) Crystal Reports
4 1 (0.78%) Data Warehouse
4 1 (0.78%) MySQL
4 1 (0.78%) SQL Server 2008
4 1 (0.78%) SQL Server Integration Services
4 1 (0.78%) Star Schema
4 1 (0.78%) Xcelsius
Development Applications
1 26 (20.16%) JIRA
1 26 (20.16%) JUnit
2 25 (19.38%) Git (software)
3 22 (17.05%) IntelliJ
4 6 (4.65%) Selenium
4 6 (4.65%) Team Foundation Server
5 5 (3.88%) Maven
6 4 (3.10%) WebDriver
7 3 (2.33%) Balsamiq Mockups
7 3 (2.33%) Cucumber
7 3 (2.33%) TestNG
7 3 (2.33%) Visual Studio
7 3 (2.33%) Zephyr
8 2 (1.55%) Atlassian Bamboo
8 2 (1.55%) Jenkins
General
1 129 (100.00%) Marketing
2 120 (93.02%) Finance
2 120 (93.02%) Telecoms
3 119 (92.25%) Electronics
3 119 (92.25%) Manufacturing
4 81 (62.79%) Retail
5 2 (1.55%) Games
6 1 (0.78%) Advertising
6 1 (0.78%) Banking
Job Titles
1 38 (29.46%) Developer
2 29 (22.48%) Analyst
3 27 (20.93%) Java Developer
4 24 (18.60%) Senior Developer
5 22 (17.05%) Project Manager
5 22 (17.05%) Senior Java Developer
6 15 (11.63%) Systems Analyst
7 12 (9.30%) IT Manager
8 11 (8.53%) Business Systems Analyst
9 10 (7.75%) Business Integration Analyst
9 10 (7.75%) Integration Analyst
9 10 (7.75%) IT Support
10 9 (6.98%) Business Analyst
11 8 (6.20%) Consultant
12 7 (5.43%) Architect
12 7 (5.43%) C# Developer
12 7 (5.43%) Head of Service Delivery
12 7 (5.43%) Integration Architect
12 7 (5.43%) IT Project Manager
12 7 (5.43%) Presales Consultant
Libraries, Frameworks & Software Standards
1 40 (31.01%) Web Services
2 34 (26.36%) REST
3 32 (24.81%) SOAP
3 32 (24.81%) Spring
4 30 (23.26%) XML
5 29 (22.48%) Apache Camel
5 29 (22.48%) Spring MVC
6 26 (20.16%) JSON
7 22 (17.05%) Hibernate
7 22 (17.05%) JPA
7 22 (17.05%) Spring Integration
8 9 (6.98%) .NET
8 9 (6.98%) HTML
9 8 (6.20%) CSS
10 6 (4.65%) ASP.NET
10 6 (4.65%) ASP.NET MVC
11 3 (2.33%) Gherkin
11 3 (2.33%) Java EE
12 2 (1.55%) ASP.NET Web API
12 2 (1.55%) jQuery
Miscellaneous
1 10 (7.75%) Data Integration
2 2 (1.55%) CESG
2 2 (1.55%) Client/Server
2 2 (1.55%) Learning Management System
3 1 (0.78%) Chemistry
3 1 (0.78%) e-Learning
3 1 (0.78%) Management Information System
3 1 (0.78%) N-Tier
Operating Systems
1 37 (28.68%) Linux
2 5 (3.88%) CentOS
2 5 (3.88%) Unix
3 3 (2.33%) Apple iOS
4 2 (1.55%) Windows
4 2 (1.55%) Windows Server
5 1 (0.78%) Android
5 1 (0.78%) Debian
Processes & Methodologies
1 119 (92.25%) Business Intelligence
1 119 (92.25%) Programme Management
2 82 (63.57%) Agile Software Development
3 78 (60.47%) E-Commerce
4 63 (48.84%) Scrum
5 55 (42.64%) Kanban
6 37 (28.68%) BDD
6 37 (28.68%) MVC
6 37 (28.68%) Project Management
7 34 (26.36%) TDD
8 28 (21.71%) OO
9 27 (20.93%) ERP
9 27 (20.93%) Logistics
10 23 (17.83%) OOP
10 23 (17.83%) Software Engineering
11 22 (17.05%) Integration Testing
12 17 (13.18%) Line Management
12 17 (13.18%) Presales
13 15 (11.63%) Business Analysis
13 15 (11.63%) Software Delivery
Programming Languages
1 40 (31.01%) Java
2 36 (27.91%) C#
3 28 (21.71%) Ruby
4 26 (20.16%) SQL
5 23 (17.83%) Python
6 8 (6.20%) JavaScript
7 5 (3.88%) T-SQL
8 4 (3.10%) PHP
9 2 (1.55%) C++
10 1 (0.78%) Perl
10 1 (0.78%) VB
Qualifications
1 5 (3.88%) Degree
1 5 (3.88%) ISEB
2 3 (2.33%) ISTQB
2 3 (2.33%) Security Cleared
3 2 (1.55%) CESG Certified Professional
3 2 (1.55%) CISMP
3 2 (1.55%) CISSP
3 2 (1.55%) PCI QSA
3 2 (1.55%) PRINCE2 Certification
4 1 (0.78%) PhD
4 1 (0.78%) SC Cleared
Quality Assurance & Compliance
1 10 (7.75%) QA
2 7 (5.43%) SLA
3 2 (1.55%) ISO/IEC 27001
3 2 (1.55%) PCI DSS
4 1 (0.78%) COBIT
4 1 (0.78%) ISO27002
Vendors
1 119 (92.25%) SAP
2 29 (22.48%) Apple
3 9 (6.98%) Microsoft
4 5 (3.88%) Red Hat
5 3 (2.33%) HP
6 1 (0.78%) Adobe
6 1 (0.78%) Google
6 1 (0.78%) Zend
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