The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the South West region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 5 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Aug 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 145 166 149
Rank change year-on-year
+21 -17
Permanent jobs citing Digital Marketing 116 70 68
As % of all permanent IT jobs located in the South West 1.96% 1.13% 1.29%
As % of the Processes & Methodologies category 2.33% 1.36% 1.59%
Number of salaries quoted 115 58 54
Average salary £52,500 £33,750 £30,000
Average salary % change year-on-year
+55.55% +12.50%
90% offered a salary of more than £30,200 £27,350 £22,500
10% offered a salary of more than £65,000 £52,500 £39,250
UK excluding London average salary £40,000 £37,500 £32,500
% change year-on-year
+6.66% +15.38%
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4970 5142 4289
As % of all permanent IT jobs located in the South West 84.11% 82.66% 81.12%
Number of salaries quoted 4183 4189 3686
Average salary £40,500 £41,000 £37,500
Average salary % change year-on-year
-1.21% +9.33%
90% offered a salary of more than £28,000 £28,000 £26,500
10% offered a salary of more than £60,000 £53,250 £60,000
UK excluding London average salary £45,000 £42,500 £41,000
% change year-on-year
+5.88% +3.65%

Digital Marketing
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the South West region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the South West

Digital Marketing
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the South West region.

Digital Marketing Salary Trend in the South West

Digital Marketing
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing Digital Marketing across the South West region over the 3 months to 5 August 2015.

Digital Marketing Salary Histogram in the South West

Digital Marketing
Job Locations in the South West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the South West region over the 3 months to 5 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Gloucestershire +38 49 £60,000 +26.31% 4
Bristol -13 28 £51,250 +70.54% 3
Wiltshire +7 13 £45,000 +5.88%
Dorset +9 10 £32,125 +7.08% 5
Somerset +8 7 £35,000 -18.60% 3
Devon -5 1 £31,500 -11.26%
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the South West

For the 6 months to 5 August 2015, IT jobs across the South West region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 192 (100.00%) Marketing
2 148 (77.08%) Finance
3 137 (71.35%) Business Intelligence
4 135 (70.31%) Telecoms
5 133 (69.27%) DTV
5 133 (69.27%) SAP
5 133 (69.27%) Manufacturing
5 133 (69.27%) Electronics
5 133 (69.27%) Programme Management
5 133 (69.27%) SAP Oil and Gas
6 71 (36.98%) Agile Software Development
7 58 (30.21%) E-Commerce
8 55 (28.65%) Java
9 52 (27.08%) Scrum
10 50 (26.04%) Linux
11 41 (21.35%) JavaScript
11 41 (21.35%) Retail
11 41 (21.35%) Amazon AWS
12 36 (18.75%) HTML
12 36 (18.75%) CSS
13 35 (18.23%) Web Services
13 35 (18.23%) Project Management
14 32 (16.67%) MVC
15 31 (16.15%) .NET
16 29 (15.10%) Git (software)
17 28 (14.58%) Degree
18 27 (14.06%) TDD
18 27 (14.06%) Analytics
19 26 (13.54%) Software Engineering
20 25 (13.02%) Spring

Digital Marketing
Top Related IT Skills in the South West by Category

For the 6 months to 5 August 2015, IT jobs across the South West region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 19 (9.90%) Tomcat
2 16 (8.33%) WebSphere
3 15 (7.81%) JBoss
4 9 (4.69%) Mule
5 8 (4.17%) Commerce Server
5 8 (4.17%) Mule ESB
6 7 (3.65%) CMS
7 6 (3.13%) Node.js
7 6 (3.13%) OpenStack
8 3 (1.56%) Drupal
9 2 (1.04%) Umbraco
9 2 (1.04%) WordPress
9 2 (1.04%) Joomla!
10 1 (0.52%) IIS
10 1 (0.52%) MS Exchange
10 1 (0.52%) SAS
10 1 (0.52%) Sitecore CMS
10 1 (0.52%) Apache Solr
10 1 (0.52%) Lync
10 1 (0.52%) Exchange Server 2010
Applications
1 16 (8.33%) MS Visio
2 15 (7.81%) MS Project
3 7 (3.65%) MS Excel
4 6 (3.13%) Photoshop
4 6 (3.13%) MS PowerPoint
5 4 (2.08%) MS Office
6 2 (1.04%) OmniGraffle
6 2 (1.04%) Fireworks
7 1 (0.52%) Adobe Creative Suite
Business Applications
1 133 (69.27%) SAP Oil and Gas
2 7 (3.65%) WebTrends
3 3 (1.56%) Magento
Cloud Services
1 41 (21.35%) Amazon AWS
2 20 (10.42%) Amazon EC2
3 17 (8.85%) Google Analytics
4 14 (7.29%) SaaS
5 6 (3.13%) PaaS
5 6 (3.13%) Microsoft Azure
5 6 (3.13%) Google App Engine
5 6 (3.13%) Google Cloud Platform
6 4 (2.08%) Adobe Analytics
7 2 (1.04%) IaaS
8 1 (0.52%) Lucidchart
8 1 (0.52%) MailChimp
8 1 (0.52%) Amazon S3
8 1 (0.52%) Virtual Private Cloud
Communications & Networking
1 6 (3.13%) Internet
2 2 (1.04%) SAN
3 1 (0.52%) Firewall
3 1 (0.52%) NAS
3 1 (0.52%) LAN
3 1 (0.52%) VoIP
3 1 (0.52%) WAN
3 1 (0.52%) HTTP
3 1 (0.52%) TCP/IP
3 1 (0.52%) VPN
Database & Business Intelligence
1 24 (12.50%) MongoDB
2 22 (11.46%) NoSQL
3 16 (8.33%) SQL Server
4 15 (7.81%) Amazon DynamoDB
5 12 (6.25%) MySQL
6 9 (4.69%) SQL Server 2008
7 8 (4.17%) Relational Database
8 7 (3.65%) RDBMS
9 6 (3.13%) SQL Server Reporting Services
9 6 (3.13%) SQL Server Integration Services
9 6 (3.13%) Hadoop
10 5 (2.60%) SQL Server Analysis Services
10 5 (2.60%) BusinessObjects
11 2 (1.04%) PostgreSQL
11 2 (1.04%) Big Data
12 1 (0.52%) SSDT
12 1 (0.52%) Voldemort
12 1 (0.52%) Hazelcast
12 1 (0.52%) Amazon RDS
12 1 (0.52%) Data Warehouse
Development Applications
1 29 (15.10%) Git (software)
2 16 (8.33%) IntelliJ
2 16 (8.33%) Maven
3 15 (7.81%) JIRA
3 15 (7.81%) JUnit
4 13 (6.77%) Jenkins
5 8 (4.17%) Atlassian Bamboo
5 8 (4.17%) TeamCity
6 7 (3.65%) Ant
6 7 (3.65%) Gradle
7 4 (2.08%) Team Foundation Server
8 3 (1.56%) WebDriver
8 3 (1.56%) Dreamweaver
8 3 (1.56%) Selenium
9 2 (1.04%) Balsamiq Mockups
10 1 (0.52%) Hudson
10 1 (0.52%) SoapUI
10 1 (0.52%) Artifactory
10 1 (0.52%) StyleCop
10 1 (0.52%) HP UFT
General
1 192 (100.00%) Marketing
2 148 (77.08%) Finance
3 135 (70.31%) Telecoms
4 133 (69.27%) Electronics
4 133 (69.27%) Manufacturing
5 41 (21.35%) Retail
6 15 (7.81%) Games
7 7 (3.65%) Advertising
8 3 (1.56%) Pharmaceutical
9 2 (1.04%) Back Office
9 2 (1.04%) Banking
10 1 (0.52%) Law
Job Titles
1 61 (31.77%) Developer
2 25 (13.02%) Senior Developer
3 24 (12.50%) Java Developer
4 22 (11.46%) Project Manager
5 21 (10.94%) Architect
6 20 (10.42%) Analyst
7 14 (7.29%) Senior Java Developer
8 12 (6.25%) Java Architect
8 12 (6.25%) Senior Analyst
9 11 (5.73%) Senior Business Analyst
9 11 (5.73%) Software Engineer
9 11 (5.73%) Business Analyst
10 9 (4.69%) E-Commerce Manager
10 9 (4.69%) DevOps Engineer
11 8 (4.17%) E-Commerce Project Manager
11 8 (4.17%) Solutions Architect
11 8 (4.17%) .NET Developer
12 7 (3.65%) C# Developer
12 7 (3.65%) Linux Engineer
13 6 (3.13%) Business Intelligence Developer
Libraries, Frameworks & Software Standards
1 36 (18.75%) HTML
1 36 (18.75%) CSS
2 35 (18.23%) Web Services
3 31 (16.15%) .NET
4 25 (13.02%) Spring
5 22 (11.46%) JSON
6 21 (10.94%) XML
7 20 (10.42%) Hibernate
8 18 (9.38%) jQuery
9 17 (8.85%) SOAP
9 17 (8.85%) ASP.NET
9 17 (8.85%) REST
10 16 (8.33%) JPA
10 16 (8.33%) Spring MVC
11 15 (7.81%) Spring Integration
12 12 (6.25%) ASP.NET MVC
13 9 (4.69%) Apache Camel
14 8 (4.17%) HTML5
15 6 (3.13%) LAMP
15 6 (3.13%) Backbone.js
Miscellaneous
1 133 (69.27%) DTV
2 13 (6.77%) Computer Science
3 11 (5.73%) Social Media
4 9 (4.69%) Copywriting
4 9 (4.69%) Analytical Skills
4 9 (4.69%) Data Structures
4 9 (4.69%) Algorithms
5 7 (3.65%) User Experience
6 2 (1.04%) Visualisation
6 2 (1.04%) Client/Server
6 2 (1.04%) Mobile App
7 1 (0.52%) Enterprise Software
7 1 (0.52%) Internet of Things
7 1 (0.52%) MPEG
7 1 (0.52%) NHS
7 1 (0.52%) Blog
7 1 (0.52%) Data Integration
7 1 (0.52%) iPhone
7 1 (0.52%) Management Information System
7 1 (0.52%) E-Learning
Operating Systems
1 50 (26.04%) Linux
2 9 (4.69%) Red Hat Enterprise Linux
3 8 (4.17%) CentOS
3 8 (4.17%) Amazon Linux
3 8 (4.17%) UNIX
4 5 (2.60%) Android
4 5 (2.60%) Apple iOS
5 4 (2.08%) Fedora
6 3 (1.56%) Windows Server 2008
6 3 (1.56%) Windows
7 2 (1.04%) Windows Server 2003
7 2 (1.04%) Windows Server 2012
8 1 (0.52%) Mac OS
8 1 (0.52%) Windows XP
Processes & Methodologies
1 137 (71.35%) Business Intelligence
2 133 (69.27%) Programme Management
3 71 (36.98%) Agile Software Development
4 58 (30.21%) E-Commerce
5 52 (27.08%) Scrum
6 35 (18.23%) Project Management
7 32 (16.67%) MVC
8 27 (14.06%) TDD
8 27 (14.06%) Analytics
9 26 (13.54%) Software Engineering
10 23 (11.98%) BDD
11 19 (9.90%) SEO
12 18 (9.38%) Kanban
13 17 (8.85%) SDLC
14 16 (8.33%) Integration Testing
14 16 (8.33%) Continuous Integration
15 13 (6.77%) Logistics
16 12 (6.25%) Pay per click
17 11 (5.73%) Continuous Improvement
18 10 (5.21%) DevOps
Programming Languages
1 55 (28.65%) Java
2 41 (21.35%) JavaScript
3 23 (11.98%) PHP
4 22 (11.46%) C#
5 21 (10.94%) SQL
6 20 (10.42%) Python
7 18 (9.38%) Ruby
8 11 (5.73%) Bash Shell
9 10 (5.21%) C++
10 9 (4.69%) Clojure
11 7 (3.65%) T-SQL
12 6 (3.13%) PHP5
12 6 (3.13%) VB.NET
13 4 (2.08%) VB
14 3 (1.56%) PL/SQL
15 2 (1.04%) C
16 1 (0.52%) ActionScript
16 1 (0.52%) sed
16 1 (0.52%) Perl
16 1 (0.52%) Groovy
Qualifications
1 28 (14.58%) Degree
2 3 (1.56%) Security Cleared
3 2 (1.04%) SC Cleared
4 1 (0.52%) DV Cleared
4 1 (0.52%) PRINCE2 Practitioner
4 1 (0.52%) PhD
4 1 (0.52%) ISEB
4 1 (0.52%) CISSP
4 1 (0.52%) Microsoft Certification
4 1 (0.52%) MCITP
4 1 (0.52%) ISTQB
4 1 (0.52%) CBAP
Quality Assurance & Compliance
1 4 (2.08%) QA
2 1 (0.52%) HL7
2 1 (0.52%) SLA
System Software
1 6 (3.13%) VMware Infrastructure
2 4 (2.08%) Docker
3 2 (1.04%) Active Directory
Systems Management
1 12 (6.25%) Puppet
1 12 (6.25%) Opscode Chef
Vendors
1 133 (69.27%) SAP
2 24 (12.50%) Google
2 24 (12.50%) Oracle
3 16 (8.33%) ATG
3 16 (8.33%) hybris
3 16 (8.33%) RedPrairie
3 16 (8.33%) Demandware
3 16 (8.33%) Red Hat
3 16 (8.33%) IBM
4 13 (6.77%) Microsoft
5 11 (5.73%) Apple
6 8 (4.17%) Adobe
7 7 (3.65%) Rackspace
7 7 (3.65%) VMware
8 4 (2.08%) Zend
9 2 (1.04%) CheckPoint
9 2 (1.04%) Sitecore
10 1 (0.52%) Cisco
10 1 (0.52%) HP
10 1 (0.52%) Citrix
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