The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the South West region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 19 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
19 Feb 2017
Same period 2016 Same period 2015
Digital Marketing
England / South West
Rank 95 94 185
Rank change year-on-year
-1 +91
Permanent jobs citing Digital Marketing 152 186 58
As % of all permanent IT jobs located in the South West 3.05% 3.21% 0.98%
As % of the Processes & Methodologies category 3.43% 3.63% 1.12%
Number of salaries quoted 144 168 47
Median salary £45,000 £50,000 £42,500
Median salary % change year-on-year
-10.00% +17.64%
90% offered a salary of more than £30,450 £32,850 £25,000
10% offered a salary of more than £72,500 £65,000 £61,000
UK excluding London median salary £40,000 £42,500 £35,000
% change year-on-year
-5.88% +21.42%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4430 5120 5192
As % of all permanent IT jobs located in the South West 88.96% 88.28% 87.36%
Number of salaries quoted 3620 4225 4348
Median salary £42,500 £42,500 £40,000
Median salary % change year-on-year
- +6.25%
90% offered a salary of more than £30,000 £29,250 £28,500
10% offered a salary of more than £62,500 £60,000 £65,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in the South West

The demand trend of job ads across the South West region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the South West

Digital Marketing
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the South West region.

Digital Marketing Salary Trend in the South West

Digital Marketing
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing Digital Marketing across the South West region over the 3 months to 19 February 2017.

Digital Marketing Salary Histogram in the South West

Digital Marketing
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the South West region over the 3 months to 19 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Gloucestershire -3 63 £52,500 -16.00% 13
Bristol +5 52 £45,000 -14.28% 23
Wiltshire +42 24 £36,000 -28.00% 6
Somerset -6 8 £35,000 +6.06% 6
Dorset -12 5 £27,500 -35.29%
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the South West

For the 6 months to 19 February 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for Digital Marketing.

1 307 (100.00%) Marketing
2 234 (76.22%) Finance
3 230 (74.92%) Manufacturing
3 230 (74.92%) Business Intelligence
4 229 (74.59%) SAP
4 229 (74.59%) Electronics
4 229 (74.59%) Telecoms
4 229 (74.59%) Programme Management
4 229 (74.59%) SAP Oil and Gas
5 155 (50.49%) Agile Software Development
6 115 (37.46%) Java
7 91 (29.64%) Scrum
8 88 (28.66%) MVC
9 75 (24.43%) Spring
9 75 (24.43%) REST
10 74 (24.10%) JIRA
11 72 (23.45%) Linux
12 71 (23.13%) TDD
13 68 (22.15%) SOAP
13 68 (22.15%) Web Services
14 67 (21.82%) SQL
14 67 (21.82%) Kanban
15 66 (21.50%) XML
16 63 (20.52%) Spring MVC
17 61 (19.87%) BDD
18 59 (19.22%) Git (software)
19 56 (18.24%) C#
19 56 (18.24%) Amazon AWS
19 56 (18.24%) SaaS
20 55 (17.92%) NoSQL

Digital Marketing
Top Related IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 53 (17.26%) Mule
2 44 (14.33%) Mule ESB
3 42 (13.68%) JBoss
4 34 (11.07%) Tomcat
5 16 (5.21%) Confluence
6 10 (3.26%) CMS
6 10 (3.26%) SharePoint
7 7 (2.28%) Apache
7 7 (2.28%) MS Exchange
8 5 (1.63%) IIS
8 5 (1.63%) SharePoint 2013
9 4 (1.30%) EPiServer
9 4 (1.30%) Sitecore CMS
9 4 (1.30%) Umbraco
10 2 (0.65%) Exchange Server 2010
10 2 (0.65%) Skype for Business
10 2 (0.65%) WebSphere
11 1 (0.33%) Apache Solr
11 1 (0.33%) OpenStack
11 1 (0.33%) WordPress
Applications
1 19 (6.19%) MS Excel
2 10 (3.26%) Adobe Creative Suite
3 8 (2.61%) MS Office
4 6 (1.95%) Photoshop
5 2 (0.65%) Adobe Illustrator
5 2 (0.65%) Gliffy
5 2 (0.65%) MS Project
5 2 (0.65%) MS Visio
5 2 (0.65%) OmniGraffle
6 1 (0.33%) MS PowerPoint
6 1 (0.33%) SPSS
Business Applications
1 229 (74.59%) SAP Oil and Gas
2 5 (1.63%) WebTrends
3 3 (0.98%) Unit4 Business World
4 1 (0.33%) Dynamics CRM
4 1 (0.33%) FastStats
4 1 (0.33%) SAP Hybris
4 1 (0.33%) SessionCam
Cloud Services
1 56 (18.24%) Amazon AWS
1 56 (18.24%) SaaS
2 34 (11.07%) Amazon EC2
3 23 (7.49%) Google Analytics
4 10 (3.26%) AdWords
5 7 (2.28%) Microsoft Azure
6 5 (1.63%) Adobe Analytics
6 5 (1.63%) PaaS
7 2 (0.65%) GitHub
7 2 (0.65%) Google Cloud Platform
7 2 (0.65%) Lucidchart
8 1 (0.33%) Cloud Computing
8 1 (0.33%) Mailgun
Communications & Networking
1 13 (4.23%) HTTP
2 10 (3.26%) SSH
3 9 (2.93%) Firewall
4 7 (2.28%) TCP/IP
5 5 (1.63%) DHCP
6 4 (1.30%) Internet
7 3 (0.98%) LAN
7 3 (0.98%) WAN
8 2 (0.65%) DNS
8 2 (0.65%) FTP
8 2 (0.65%) Intranet
8 2 (0.65%) Wireshark
9 1 (0.33%) Intrusion Detection
9 1 (0.33%) Network Security
9 1 (0.33%) SSL
Database & Business Intelligence
1 55 (17.92%) NoSQL
2 43 (14.01%) MongoDB
3 42 (13.68%) Amazon DynamoDB
4 31 (10.10%) SQL Server
5 15 (4.89%) Data Warehouse
6 13 (4.23%) Oracle Database
7 12 (3.91%) PostgreSQL
8 9 (2.93%) Amazon Redshift
8 9 (2.93%) MySQL
9 5 (1.63%) Relational Database
10 4 (1.30%) Crystal Reports
11 3 (0.98%) Oracle Database 11g
12 2 (0.65%) BusinessObjects
12 2 (0.65%) Oracle Database 10g
12 2 (0.65%) RDBMS
12 2 (0.65%) Redis
13 1 (0.33%) BaseX
13 1 (0.33%) MariaDB
13 1 (0.33%) SQL Server Integration Services
13 1 (0.33%) SQL Server Reporting Services
Development Applications
1 74 (24.10%) JIRA
2 59 (19.22%) Git (software)
3 54 (17.59%) JUnit
4 33 (10.75%) IntelliJ
5 23 (7.49%) Jenkins
6 18 (5.86%) Atlassian Bamboo
7 13 (4.23%) Cucumber
8 12 (3.91%) Team Foundation Server
9 10 (3.26%) Selenium
9 10 (3.26%) Zephyr
10 9 (2.93%) Visual Studio
11 8 (2.61%) Maven
12 7 (2.28%) Bitbucket
13 6 (1.95%) Vagrant
14 5 (1.63%) Grunt
14 5 (1.63%) Subversion
14 5 (1.63%) VSS/SourceSafe
15 4 (1.30%) Mockito
15 4 (1.30%) PhantomJS
16 2 (0.65%) Balsamiq Mockups
General
1 307 (100.00%) Marketing
2 234 (76.22%) Finance
3 230 (74.92%) Manufacturing
4 229 (74.59%) Electronics
4 229 (74.59%) Telecoms
5 41 (13.36%) Retail
6 5 (1.63%) Front Office
6 5 (1.63%) Multimedia
7 4 (1.30%) Advertising
7 4 (1.30%) Brand Awareness
7 4 (1.30%) Military
8 2 (0.65%) Back Office
8 2 (0.65%) Billing
9 1 (0.33%) Automotive
9 1 (0.33%) Games
9 1 (0.33%) Music Industry
Job Titles
1 104 (33.88%) Developer
2 58 (18.89%) Java Developer
3 43 (14.01%) Senior Developer
4 40 (13.03%) Analyst
5 35 (11.40%) Senior Java Developer
6 27 (8.79%) .NET Developer
7 22 (7.17%) Software Developer
8 19 (6.19%) C# .NET Developer
8 19 (6.19%) C# Developer
9 18 (5.86%) Architect
10 17 (5.54%) .NET Software Developer
11 16 (5.21%) Java Engineer
12 14 (4.56%) Business Analyst
12 14 (4.56%) Team Leader
13 13 (4.23%) Development Team Leader
13 13 (4.23%) Software Development Team Leader
13 13 (4.23%) Software Team Leader
13 13 (4.23%) Technical Architect
14 12 (3.91%) C# Software Developer
14 12 (3.91%) Software Engineer
Libraries, Frameworks & Software Standards
1 75 (24.43%) REST
1 75 (24.43%) Spring
2 68 (22.15%) SOAP
2 68 (22.15%) Web Services
3 66 (21.50%) XML
4 63 (20.52%) Spring MVC
5 55 (17.92%) HTML
6 53 (17.26%) Apache Camel
7 50 (16.29%) Hibernate
8 47 (15.31%) JSON
9 44 (14.33%) .NET
9 44 (14.33%) JPA
9 44 (14.33%) Spring Integration
10 35 (11.40%) CSS
11 26 (8.47%) AngularJS
12 25 (8.14%) jQuery
13 21 (6.84%) ASP.NET
14 18 (5.86%) HTML5
14 18 (5.86%) RESTful
15 15 (4.89%) ASP.NET MVC
Miscellaneous
1 20 (6.51%) Analytical Skills
2 18 (5.86%) Social Media
3 11 (3.58%) Mobile App
3 11 (3.58%) User Experience
4 10 (3.26%) Blog
5 8 (2.61%) Computer Science
5 8 (2.61%) Data Integration
5 8 (2.61%) Linux Command Line
6 6 (1.95%) Enterprise Software
7 5 (1.63%) e-Learning
7 5 (1.63%) Management Information System
8 4 (1.30%) Derivative
8 4 (1.30%) Embedded Systems
8 4 (1.30%) Public Cloud
9 3 (0.98%) Mathematics
9 3 (0.98%) Security Operations Centre
10 2 (0.65%) Client/Server
10 2 (0.65%) Distributed Denial-of-Service
10 2 (0.65%) Fintech
10 2 (0.65%) N-Tier
Operating Systems
1 72 (23.45%) Linux
2 11 (3.58%) Windows
3 10 (3.26%) CentOS
4 8 (2.61%) Unix
5 6 (1.95%) Apple iOS
6 4 (1.30%) Oracle Linux
6 4 (1.30%) Red Hat Enterprise Linux
6 4 (1.30%) Solaris
7 3 (0.98%) Android
7 3 (0.98%) Mac OS
8 2 (0.65%) Windows 7
8 2 (0.65%) Windows Server
8 2 (0.65%) Windows Server 2003
8 2 (0.65%) Windows Server 2008
8 2 (0.65%) Windows Server 2012
9 1 (0.33%) AIX
9 1 (0.33%) Ubuntu
Processes & Methodologies
1 230 (74.92%) Business Intelligence
2 229 (74.59%) Programme Management
3 155 (50.49%) Agile Software Development
4 91 (29.64%) Scrum
5 88 (28.66%) MVC
6 71 (23.13%) TDD
7 67 (21.82%) Kanban
8 61 (19.87%) BDD
9 51 (16.61%) E-Commerce
10 50 (16.29%) Integration Testing
11 35 (11.40%) Analytics
12 28 (9.12%) OO
12 28 (9.12%) Software Engineering
13 25 (8.14%) SEO
14 20 (6.51%) Web Development
15 19 (6.19%) Project Management
16 16 (5.21%) Pay per click
17 14 (4.56%) CRM
18 13 (4.23%) OOP
18 13 (4.23%) Test Management
Programming Languages
1 115 (37.46%) Java
2 67 (21.82%) SQL
3 56 (18.24%) C#
4 52 (16.94%) JavaScript
5 38 (12.38%) Python
6 18 (5.86%) Ruby
7 17 (5.54%) C++
8 12 (3.91%) PL/SQL
9 11 (3.58%) Perl
10 10 (3.26%) Bash Shell
10 10 (3.26%) C
10 10 (3.26%) PHP
11 8 (2.61%) PowerShell
11 8 (2.61%) Shell Script
12 7 (2.28%) VB
13 6 (1.95%) T-SQL
13 6 (1.95%) XPath
14 5 (1.63%) Go
15 4 (1.30%) Clojure
16 3 (0.98%) VBA
Qualifications
1 37 (12.05%) Degree
2 18 (5.86%) Security Cleared
3 11 (3.58%) ISEB
3 11 (3.58%) ISTQB
4 5 (1.63%) Analytics IQ
5 4 (1.30%) SC Cleared
6 3 (0.98%) CEH
7 2 (0.65%) CISA
7 2 (0.65%) CISSP
7 2 (0.65%) DV Cleared
7 2 (0.65%) MCITP
7 2 (0.65%) Microsoft Certification
7 2 (0.65%) PhD
8 1 (0.33%) CISM
8 1 (0.33%) CRISC
8 1 (0.33%) ISTQB Foundation Certification
8 1 (0.33%) Postgraduate
8 1 (0.33%) PRINCE2 Certification
Quality Assurance & Compliance
1 8 (2.61%) QA
2 1 (0.33%) PCI DSS
2 1 (0.33%) SLA
System Software
1 14 (4.56%) Active Directory
2 9 (2.93%) Docker
3 5 (1.63%) VMware Infrastructure
4 1 (0.33%) KVM
4 1 (0.33%) Xen
Systems Management
1 10 (3.26%) Opscode Chef
2 7 (2.28%) Puppet
3 3 (0.98%) HP Quality Center
3 3 (0.98%) Nagios
4 1 (0.33%) Ansible
4 1 (0.33%) Graphite
4 1 (0.33%) Salt
Vendors
1 229 (74.59%) SAP
2 44 (14.33%) Apple
3 40 (13.03%) Microsoft
4 27 (8.79%) Google
4 27 (8.79%) Oracle
5 15 (4.89%) Adobe
6 12 (3.91%) VMware
7 11 (3.58%) Atlassian
7 11 (3.58%) HP
8 10 (3.26%) Red Hat
9 4 (1.30%) Sitecore
10 3 (0.98%) CheckPoint
10 3 (0.98%) Logi
10 3 (0.98%) Logi Analytics
11 2 (0.65%) CA Agile Central
11 2 (0.65%) Zend
12 1 (0.33%) F5
12 1 (0.33%) hybris
12 1 (0.33%) Jaspersoft
12 1 (0.33%) Tealium
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