The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the South West region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 28 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 Jun 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 141 152 167
Rank change year-on-year
+11 +15
Permanent jobs citing Digital Marketing 107 102 82
As % of all permanent IT jobs located in the South West 2.05% 1.71% 1.35%
As % of the Processes & Methodologies category 2.34% 2.01% 1.58%
Number of salaries quoted 100 99 66
Median salary £45,000 £47,000 £34,500
Median salary % change year-on-year
-4.25% +36.23%
90% offered a salary of more than £35,000 £30,000 £27,500
10% offered a salary of more than £62,750 £65,000 £53,750
UK excluding London median salary £40,000 £40,000 £35,000
% change year-on-year
- +14.28%
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4582 5073 5204
As % of all permanent IT jobs located in the South West 87.59% 85.26% 85.49%
Number of salaries quoted 3842 4239 4244
Median salary £42,500 £40,000 £42,000
Median salary % change year-on-year
+6.25% -4.76%
90% offered a salary of more than £30,000 £27,500 £27,500
10% offered a salary of more than £65,000 £60,000 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Digital Marketing
Jobs Demand Trend in the South West

The demand trend of job ads across the South West region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the South West

Digital Marketing
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the South West region.

Digital Marketing Salary Trend in the South West

Digital Marketing
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing Digital Marketing across the South West region over the 3 months to 28 June 2016.

Digital Marketing Salary Histogram in the South West

Digital Marketing
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the South West region over the 3 months to 28 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol +32 43 £45,000 -3.22% 21
Gloucestershire +1 37 £55,000 -12.00% 12
Somerset +4 15 £37,500 -3.22% 6
Dorset +11 7 £42,500 +28.30% 1
Wiltshire +7 4 £51,500 +14.44% 2
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the South West

For the 6 months to 28 June 2016, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for Digital Marketing.

1 289 (100.00%) Marketing
2 227 (78.55%) Telecoms
2 227 (78.55%) Finance
3 221 (76.47%) Manufacturing
3 221 (76.47%) Electronics
3 221 (76.47%) Programme Management
3 221 (76.47%) SAP
3 221 (76.47%) Business Intelligence
3 221 (76.47%) SAP Oil and Gas
4 148 (51.21%) Agile Software Development
5 90 (31.14%) Scrum
6 74 (25.61%) MVC
7 73 (25.26%) C#
8 72 (24.91%) E-Commerce
9 66 (22.84%) Retail
10 65 (22.49%) HTML
11 64 (22.15%) Java
12 61 (21.11%) Microsoft
13 60 (20.76%) JavaScript
14 57 (19.72%) .NET
14 57 (19.72%) OO
15 56 (19.38%) Kanban
16 54 (18.69%) Git (software)
17 53 (18.34%) REST
17 53 (18.34%) SQL
17 53 (18.34%) TDD
18 51 (17.65%) SOAP
18 51 (17.65%) Linux
19 50 (17.30%) CSS
20 49 (16.96%) Spring

Digital Marketing
Top Related IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 31 (10.73%) JBoss
1 31 (10.73%) Mule
2 25 (8.65%) SharePoint
3 24 (8.30%) Mule ESB
4 23 (7.96%) Tomcat
5 5 (1.73%) IIS
6 3 (1.04%) Apache
6 3 (1.04%) CMS
6 3 (1.04%) Drupal
6 3 (1.04%) SAS
6 3 (1.04%) WordPress
7 2 (0.69%) SharePoint 2013
8 1 (0.35%) Confluence
8 1 (0.35%) Elasticsearch
8 1 (0.35%) WebLogic
Applications
1 29 (10.03%) MS Excel
2 19 (6.57%) Photoshop
3 14 (4.84%) MS PowerPoint
4 13 (4.50%) Adobe Illustrator
5 8 (2.77%) Adobe Creative Suite
6 5 (1.73%) Adobe After Effects
6 5 (1.73%) Adobe Premiere
6 5 (1.73%) Final Cut Pro
6 5 (1.73%) InDesign
7 3 (1.04%) MS Visio
7 3 (1.04%) OmniGraffle
7 3 (1.04%) SPSS
8 2 (0.69%) MS Office
9 1 (0.35%) FrameMaker
9 1 (0.35%) MS Project
9 1 (0.35%) PrintSoft PReS
9 1 (0.35%) Spreadsheet
Business Applications
1 221 (76.47%) SAP Oil and Gas
2 3 (1.04%) Dynamics CRM
2 3 (1.04%) Magento
3 2 (0.69%) Adobe Campaign
3 2 (0.69%) FastStats
3 2 (0.69%) Unica
3 2 (0.69%) Unit4 Business World
4 1 (0.35%) Dynamics AX
4 1 (0.35%) WebTrends
Cloud Services
1 42 (14.53%) SaaS
2 34 (11.76%) Amazon AWS
3 23 (7.96%) Amazon EC2
4 19 (6.57%) Google Analytics
5 2 (0.69%) CheetahMail
5 2 (0.69%) Pure360
5 2 (0.69%) Silverpop
5 2 (0.69%) SmartFocus
6 1 (0.35%) Cloud Computing
6 1 (0.35%) Google Cloud Platform
6 1 (0.35%) Google Drive
6 1 (0.35%) Microsoft Azure
6 1 (0.35%) Office 365
Communications & Networking
1 10 (3.46%) SSH
2 4 (1.38%) SMS
3 2 (0.69%) Firewall
3 2 (0.69%) SAN
4 1 (0.35%) Internet
4 1 (0.35%) Intranet
4 1 (0.35%) TCP/IP
4 1 (0.35%) VPN
Database & Business Intelligence
1 41 (14.19%) SQL Server
2 31 (10.73%) MongoDB
3 30 (10.38%) Amazon DynamoDB
4 27 (9.34%) NoSQL
5 19 (6.57%) Oracle Database
6 16 (5.54%) SQL Server 2014
7 6 (2.08%) RDBMS
7 6 (2.08%) Relational Database
7 6 (2.08%) SQL Server Reporting Services
8 5 (1.73%) MySQL
8 5 (1.73%) SQL Server Integration Services
9 3 (1.04%) SQL Server 2008
9 3 (1.04%) SQL Server 2012
10 2 (0.69%) Big Data
10 2 (0.69%) CouchDB
10 2 (0.69%) QlikView
10 2 (0.69%) SQL Server Analysis Services
11 1 (0.35%) BusinessObjects Web Intelligence
11 1 (0.35%) Hadoop
11 1 (0.35%) Xcelsius
Development Applications
1 54 (18.69%) Git (software)
2 44 (15.22%) JIRA
3 38 (13.15%) JUnit
4 26 (9.00%) Team Foundation Server
5 23 (7.96%) IntelliJ
5 23 (7.96%) Visual Studio
6 13 (4.50%) Cucumber
7 12 (4.15%) Jenkins
8 10 (3.46%) Maven
8 10 (3.46%) Zephyr
9 8 (2.77%) Mockito
10 7 (2.42%) PhantomJS
11 6 (2.08%) Atlassian Bamboo
11 6 (2.08%) MSBuild
12 4 (1.38%) ReSharper
12 4 (1.38%) StyleCop
13 3 (1.04%) Balsamiq Mockups
13 3 (1.04%) gulp
13 3 (1.04%) TestNG
14 2 (0.69%) SQL Server Management Studio (SSMS)
General
1 289 (100.00%) Marketing
2 227 (78.55%) Finance
2 227 (78.55%) Telecoms
3 221 (76.47%) Electronics
3 221 (76.47%) Manufacturing
4 66 (22.84%) Retail
5 6 (2.08%) Banking
6 3 (1.04%) Advertising
6 3 (1.04%) Back Office
6 3 (1.04%) Brand Awareness
7 2 (0.69%) Multimedia
8 1 (0.35%) Billing
8 1 (0.35%) Games
8 1 (0.35%) Legal
8 1 (0.35%) Military
Job Titles
1 121 (41.87%) Developer
2 46 (15.92%) Senior Developer
3 42 (14.53%) Java Developer
4 39 (13.49%) .NET Developer
5 31 (10.73%) Analyst
6 30 (10.38%) Senior Java Developer
7 21 (7.27%) Software Developer
8 16 (5.54%) IT Manager
8 16 (5.54%) Senior .NET Developer
9 15 (5.19%) C# Developer
10 14 (4.84%) SEO Manager
10 14 (4.84%) SEO Specialist
11 13 (4.50%) .NET Software Developer
11 13 (4.50%) Designer
11 13 (4.50%) Project Manager
12 12 (4.15%) Architect
13 11 (3.81%) Business Analyst
14 10 (3.46%) Head of Digital
14 10 (3.46%) IT Support
15 9 (3.11%) C# Software Developer
Libraries, Frameworks & Software Standards
1 65 (22.49%) HTML
2 57 (19.72%) .NET
3 53 (18.34%) REST
4 51 (17.65%) SOAP
5 50 (17.30%) CSS
6 49 (16.96%) Spring
7 48 (16.61%) Web Services
8 47 (16.26%) JSON
9 46 (15.92%) XML
10 42 (14.53%) jQuery
11 39 (13.49%) Hibernate
12 37 (12.80%) ASP.NET
13 34 (11.76%) AngularJS
14 31 (10.73%) Apache Camel
14 31 (10.73%) Spring MVC
15 27 (9.34%) ASP.NET MVC
15 27 (9.34%) HTML5
15 27 (9.34%) JPA
16 24 (8.30%) Spring Integration
17 21 (7.27%) CSS3
Miscellaneous
1 27 (9.34%) Analytical Skills
2 26 (9.00%) User Experience
3 15 (5.19%) Computer Science
4 6 (2.08%) Data Integration
5 5 (1.73%) Client/Server
5 5 (1.73%) Graphic Design
5 5 (1.73%) Video Editing
5 5 (1.73%) Visualisation
6 4 (1.38%) Cryptography
7 3 (1.04%) Biology
7 3 (1.04%) Mathematics
7 3 (1.04%) Statistics
8 2 (0.69%) CESG
8 2 (0.69%) Learning Management System
8 2 (0.69%) Management Information System
8 2 (0.69%) Psychology
8 2 (0.69%) SCORM
8 2 (0.69%) Social Media
9 1 (0.35%) Chemistry
9 1 (0.35%) e-Learning
Operating Systems
1 51 (17.65%) Linux
2 11 (3.81%) Android
2 11 (3.81%) Apple iOS
2 11 (3.81%) Windows
3 8 (2.77%) Unix
4 6 (2.08%) Windows Server
5 3 (1.04%) Mac OS X
6 1 (0.35%) CentOS
6 1 (0.35%) Debian
6 1 (0.35%) HPUX
6 1 (0.35%) Solaris
6 1 (0.35%) Windows Server 2008
6 1 (0.35%) Windows Server 2012
Processes & Methodologies
1 221 (76.47%) Business Intelligence
1 221 (76.47%) Programme Management
2 148 (51.21%) Agile Software Development
3 90 (31.14%) Scrum
4 74 (25.61%) MVC
5 72 (24.91%) E-Commerce
6 57 (19.72%) OO
7 56 (19.38%) Kanban
8 53 (18.34%) TDD
9 44 (15.22%) BDD
10 35 (12.11%) Software Engineering
11 33 (11.42%) Analytics
12 29 (10.03%) OOP
13 28 (9.69%) Integration Testing
13 28 (9.69%) Project Management
14 22 (7.61%) SEO
15 18 (6.23%) Automated Testing
16 17 (5.88%) ERP
17 16 (5.54%) Front End Development
18 15 (5.19%) Mentoring
Programming Languages
1 73 (25.26%) C#
2 64 (22.15%) Java
3 60 (20.76%) JavaScript
4 53 (18.34%) SQL
5 30 (10.38%) Python
5 30 (10.38%) Ruby
6 14 (4.84%) PHP
7 13 (4.50%) T-SQL
8 12 (4.15%) C++
9 8 (2.77%) PowerShell
9 8 (2.77%) VB.NET
10 7 (2.42%) PL/SQL
10 7 (2.42%) XAML
11 5 (1.73%) Clojure
11 5 (1.73%) Perl
12 4 (1.38%) C
13 3 (1.04%) Objective-C
13 3 (1.04%) VB
14 1 (0.35%) Bash Shell
14 1 (0.35%) ES6
Qualifications
1 30 (10.38%) Degree
2 10 (3.46%) ISEB
2 10 (3.46%) ISTQB
2 10 (3.46%) Security Cleared
3 5 (1.73%) SC Cleared
4 4 (1.38%) Microsoft Certification
5 3 (1.04%) DV Cleared
6 2 (0.69%) CESG Certified Professional
6 2 (0.69%) CISMP
6 2 (0.69%) CISSP
6 2 (0.69%) PCI QSA
7 1 (0.35%) CCNA
7 1 (0.35%) CCNP
7 1 (0.35%) Cisco Certification
7 1 (0.35%) PhD
Quality Assurance & Compliance
1 5 (1.73%) ISO/IEC 27001
1 5 (1.73%) QA
1 5 (1.73%) SLA
2 3 (1.04%) PCI DSS
3 2 (0.69%) COBIT
4 1 (0.35%) ISO22301
4 1 (0.35%) ISO27002
4 1 (0.35%) MiFID
4 1 (0.35%) Sarbanes-Oxley
System Software
1 7 (2.42%) Active Directory
2 1 (0.35%) Virtual Servers
2 1 (0.35%) VMware ESXi
2 1 (0.35%) VMware Infrastructure
2 1 (0.35%) vSphere
Systems Management
1 1 (0.35%) Ansible
1 1 (0.35%) Opscode Chef
1 1 (0.35%) Puppet
Vendors
1 221 (76.47%) SAP
2 61 (21.11%) Microsoft
3 37 (12.80%) Apple
4 24 (8.30%) Oracle
5 20 (6.92%) Google
6 16 (5.54%) Adobe
7 13 (4.50%) HP
8 7 (2.42%) Sitecore
9 3 (1.04%) VMware
10 2 (0.69%) Alterian
10 2 (0.69%) Apteco
10 2 (0.69%) Cisco
10 2 (0.69%) EMC
10 2 (0.69%) IBM
10 2 (0.69%) NetApp
11 1 (0.35%) BEA
11 1 (0.35%) HubSpot
11 1 (0.35%) Kenexa
11 1 (0.35%) Red Hat
11 1 (0.35%) Sun
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Salary: £55000 - £60000 per annum + Benefits
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Salary: £45000 - £65000 per annum
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Salary: £30000 per annum
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Salary: £30000 - £35000 per annum + benefits
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Salary: £50000 - £60000 per annum + bonus + great benefits
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