The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the Hampshire region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 31 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Hampshire region.

Location
3 months to
31 Jul 2014
Same period 2013 Same period 2012
Online Marketing
Rank 188 160 183
Rank change year-on-year
-28 +23
Permanent jobs citing Online Marketing 9 32 8
As % of all permanent IT jobs located in Hampshire 0.23% 0.81% 0.20%
As % of the Processes & Methodologies category 0.29% 1.06% 0.26%
Number of salaries quoted 7 31 8
Average salary £45,000 £31,500 £27,250
Average salary % change year-on-year
+42.85% +15.59%
90% offered a salary of more than £30,600 £25,000 £27,000
10% offered a salary of more than £47,500 £36,000 £46,600
UK excluding London average salary £30,000 £32,000 £28,000
% change year-on-year
-6.25% +14.28%
Processes & Methodologies Category
Hampshire
Permanent IT job ads with a match in the
Processes & Methodologies category
3076 3028 3093
As % of all permanent IT jobs located in Hampshire 77.81% 76.58% 77.48%
Number of salaries quoted 2461 2564 2646
Average salary £42,500 £41,000 £41,000
Average salary % change year-on-year
+3.65% -
90% offered a salary of more than £27,500 £27,500 £28,000
10% offered a salary of more than £60,500 £62,500 £67,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Online Marketing
South East

Online Marketing
Jobs Demand Trend in Hampshire

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Hampshire region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Hampshire

Online Marketing
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Hampshire region.

Online Marketing Salary Trend in Hampshire

Online Marketing
Salary Histogram in Hampshire

This chart provides a salary histogram for IT jobs citing Online Marketing across the Hampshire region over the 3 months to 31 July 2014.

Online Marketing Salary Histogram in Hampshire

Online Marketing
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the Hampshire region over the 3 months to 31 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Portsmouth -16 6 £46,250 +46.82%
Basingstoke -16 3 £35,000 -
Online Marketing
South East

Online Marketing
Top 30 Related IT Skills in Hampshire

For the 6 months to 31 July 2014, IT jobs across the Hampshire region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 39 (100.00%) Marketing
2 29 (74.36%) SEO
3 26 (66.67%) JavaScript
3 26 (66.67%) Photoshop
3 26 (66.67%) CSS
3 26 (66.67%) CSS3
4 25 (64.10%) Adobe
4 25 (64.10%) Fireworks
5 24 (61.54%) XHTML
5 24 (61.54%) HTML
5 24 (61.54%) HTML5
6 23 (58.97%) Google
7 22 (56.41%) jQuery
8 20 (51.28%) ExpressionEngine
8 20 (51.28%) Web Development
8 20 (51.28%) CodeIgniter
8 20 (51.28%) Adobe Illustrator
8 20 (51.28%) MySQL
8 20 (51.28%) PHP
8 20 (51.28%) Windows
8 20 (51.28%) Linux
8 20 (51.28%) OO
8 20 (51.28%) W3C
9 19 (48.72%) WAI
10 18 (46.15%) PHP5
10 18 (46.15%) Analytics
10 18 (46.15%) OO PHP
10 18 (46.15%) OOP
10 18 (46.15%) CMS
10 18 (46.15%) MVC

Online Marketing
Top Related IT Skills in Hampshire by Category

For the 6 months to 31 July 2014, IT jobs across the Hampshire region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 20 (51.28%) ExpressionEngine
2 18 (46.15%) CMS
3 14 (35.90%) Apache
4 5 (12.82%) IIS
Applications
1 26 (66.67%) Photoshop
2 25 (64.10%) Fireworks
3 20 (51.28%) Adobe Illustrator
Business Applications
1 14 (35.90%) Google Analytics
Cloud Services
1 1 (2.56%) SaaS
Communications & Networking
1 14 (35.90%) Internet
Database & Business Intelligence
1 20 (51.28%) MySQL
2 5 (12.82%) SQL Server 2008
2 5 (12.82%) SQL Server
2 5 (12.82%) SQL Server 2005
2 5 (12.82%) SQL Server Reporting Services
Development Applications
1 6 (15.38%) Dreamweaver
2 2 (5.13%) Subversion
2 2 (5.13%) Git (software)
General
1 39 (100.00%) Marketing
2 9 (23.08%) Advertising
3 8 (20.51%) Finance
4 3 (7.69%) Back Office
4 3 (7.69%) Telecoms
5 1 (2.56%) Retail
5 1 (2.56%) Automotive
Job Titles
1 20 (51.28%) Developer
2 18 (46.15%) PHP Developer
3 13 (33.33%) Web Developer
3 13 (33.33%) Senior Developer
3 13 (33.33%) Senior Web Developer
4 12 (30.77%) Senior PHP Developer
4 12 (30.77%) Senior PHP Web Developer
4 12 (30.77%) PHP Web Developer
5 8 (20.51%) Search Manager
6 6 (15.38%) PHP MySQL Developer
7 4 (10.26%) Marketing Executive
8 3 (7.69%) Software Manager
8 3 (7.69%) Software Development Manager
8 3 (7.69%) Development Manager
9 2 (5.13%) Programmer
9 2 (5.13%) Team Leader
9 2 (5.13%) Development Team Leader
9 2 (5.13%) Software Development Team Leader
9 2 (5.13%) Software Team Leader
10 1 (2.56%) PPC Specialist
Libraries, Frameworks & Software Standards
1 26 (66.67%) CSS
1 26 (66.67%) CSS3
2 24 (61.54%) XHTML
2 24 (61.54%) HTML
2 24 (61.54%) HTML5
3 22 (56.41%) jQuery
4 20 (51.28%) CodeIgniter
5 14 (35.90%) Web Services
6 6 (15.38%) Ajax
7 5 (12.82%) .NET Framework
7 5 (12.82%) Flash
7 5 (12.82%) WSDL
7 5 (12.82%) XML
7 5 (12.82%) XSLT
7 5 (12.82%) SOAP
7 5 (12.82%) ASP.NET
7 5 (12.82%) .NET
8 2 (5.13%) Google Maps API
8 2 (5.13%) FBML
9 1 (2.56%) Semantic HTML
Miscellaneous
1 20 (51.28%) W3C
2 6 (15.38%) Mobile App
3 3 (7.69%) Smart Meter
4 2 (5.13%) Cybernetics
4 2 (5.13%) Computer Science
Operating Systems
1 20 (51.28%) Windows
1 20 (51.28%) Linux
Processes & Methodologies
1 29 (74.36%) SEO
2 20 (51.28%) Web Development
2 20 (51.28%) OO
3 18 (46.15%) Analytics
3 18 (46.15%) OO PHP
3 18 (46.15%) OOP
3 18 (46.15%) MVC
3 18 (46.15%) Content Management
4 14 (35.90%) OOD
5 9 (23.08%) Data Analysis
5 9 (23.08%) Pay per click
5 9 (23.08%) Campaign Analysis
6 6 (15.38%) E-Commerce
6 6 (15.38%) Mobile Application Development
7 5 (12.82%) Web Design
8 3 (7.69%) Product Management
8 3 (7.69%) Customer Segmentation
8 3 (7.69%) Business Intelligence
8 3 (7.69%) B2B
9 1 (2.56%) Web Accessibility
Programming Languages
1 26 (66.67%) JavaScript
2 20 (51.28%) PHP
3 18 (46.15%) PHP5
4 5 (12.82%) SQL
4 5 (12.82%) C#
Qualifications
1 2 (5.13%) Degree
Quality Assurance & Compliance
1 19 (48.72%) WAI
2 5 (12.82%) WCAG
Vendors
1 25 (64.10%) Adobe
2 23 (58.97%) Google
3 5 (12.82%) Microsoft
4 2 (5.13%) Facebook
4 2 (5.13%) Twitter
5 1 (2.56%) Venda