The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Harrogate region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 6 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
6 May 2015
Same period 2014 Same period 2013
Marketing
Rank 26 31 20
Rank change year-on-year
+5 -11
Permanent jobs citing Marketing 36 20 25
As % of all permanent IT jobs located in Harrogate 9.45% 5.08% 8.45%
As % of the General category 22.22% 16.00% 19.38%
Number of salaries quoted 25 15 25
Average salary £35,000 £27,500 £55,000
Average salary % change year-on-year
+27.27% -50.00%
90% offered a salary of more than £25,000 £21,400 £22,000
10% offered a salary of more than £50,000 £40,000 £60,000
UK excluding London average salary £40,000 £38,000 £37,500
% change year-on-year
+5.26% +1.33%
Marketing
North Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Harrogate region.

General Category
Harrogate
Permanent IT job ads with a match in the
General category
162 125 129
As % of all permanent IT jobs located in Harrogate 42.52% 31.73% 43.58%
Number of salaries quoted 146 103 107
Average salary £40,000 £40,000 £42,500
Average salary % change year-on-year
- -5.88%
90% offered a salary of more than £28,750 £25,000 £22,500
10% offered a salary of more than £50,000 £60,000 £56,500
UK excluding London average salary £45,000 £43,250 £42,000
% change year-on-year
+4.04% +2.97%

Marketing
Jobs Demand Trend in Harrogate

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Harrogate region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Harrogate

Marketing
Salary Trend in Harrogate

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Harrogate region.

Marketing Salary Trend in Harrogate

Marketing
Salary Histogram in Harrogate

This chart provides a salary histogram for IT jobs citing Marketing across the Harrogate region over the 3 months to 6 May 2015.

Marketing Salary Histogram in Harrogate

Marketing
Top 30 Related IT Skills in Harrogate

For the 6 months to 6 May 2015, IT jobs across the Harrogate region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 50 (63.29%) User Experience
2 47 (59.49%) Digital Marketing
2 47 (59.49%) HTML
3 46 (58.23%) CSS
3 46 (58.23%) Online Marketing
4 45 (56.96%) E-Commerce
5 37 (46.84%) JavaScript
6 33 (41.77%) PHP
6 33 (41.77%) MySQL
6 33 (41.77%) Linux
6 33 (41.77%) Git (software)
6 33 (41.77%) HTML5
6 33 (41.77%) CakePHP
6 33 (41.77%) jQuery
7 32 (40.51%) CSS3
7 32 (40.51%) Appcelerator Titanium
7 32 (40.51%) concrete5
7 32 (40.51%) Facebook
7 32 (40.51%) ExpressionEngine
7 32 (40.51%) Magento
7 32 (40.51%) Sass
7 32 (40.51%) LESS
7 32 (40.51%) Mobile App
7 32 (40.51%) Mobile Application Development
7 32 (40.51%) OO PHP
7 32 (40.51%) OO
7 32 (40.51%) CMS
8 16 (20.25%) Analytical Skills
9 15 (18.99%) SEO
10 14 (17.72%) Finance

Marketing
Top Related IT Skills in Harrogate by Category

For the 6 months to 6 May 2015, IT jobs across the Harrogate region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 32 (40.51%) CMS
1 32 (40.51%) ExpressionEngine
1 32 (40.51%) concrete5
2 1 (1.27%) IIS
Applications
1 8 (10.13%) Spreadsheet
2 3 (3.80%) MS Office
3 1 (1.27%) Adobe Illustrator
3 1 (1.27%) Photoshop
Business Applications
1 32 (40.51%) Magento
Cloud Services
1 14 (17.72%) Google Analytics
2 13 (16.46%) Cloud Computing
Communications & Networking
1 13 (16.46%) Internet
Database & Business Intelligence
1 33 (41.77%) MySQL
2 1 (1.27%) SQL Server
2 1 (1.27%) SQL Server 2005
2 1 (1.27%) SQL Server 2008
Development Applications
1 33 (41.77%) Git (software)
2 32 (40.51%) Appcelerator Titanium
3 1 (1.27%) Subversion
General
1 14 (17.72%) Finance
2 2 (2.53%) Legal
2 2 (2.53%) Advertising
3 1 (1.27%) Games
Job Titles
1 33 (41.77%) Developer
2 32 (40.51%) Front-End Developer
3 16 (20.25%) Analyst
4 13 (16.46%) Business Analyst
5 7 (8.86%) Front-End Web Developer
5 7 (8.86%) Web Developer
5 7 (8.86%) PPC Executive
6 6 (7.59%) PPC Specialist
6 6 (7.59%) Account Executive
6 6 (7.59%) SEO Account Manager
6 6 (7.59%) PPC Manager
6 6 (7.59%) PPC Analyst
6 6 (7.59%) Account Manager
7 4 (5.06%) User Experience Specialist
8 2 (2.53%) Marketing Executive
8 2 (2.53%) Head of Development
8 2 (2.53%) Marketing Manager
8 2 (2.53%) Marketing Analyst
8 2 (2.53%) SEO Specialist
9 1 (1.27%) Junior
Libraries, Frameworks & Software Standards
1 47 (59.49%) HTML
2 46 (58.23%) CSS
3 33 (41.77%) CakePHP
3 33 (41.77%) jQuery
3 33 (41.77%) HTML5
4 32 (40.51%) CSS3
4 32 (40.51%) Sass
4 32 (40.51%) LESS
5 8 (10.13%) XHTML
6 1 (1.27%) Ajax
6 1 (1.27%) Zend Framework
6 1 (1.27%) CodeIgniter
Miscellaneous
1 50 (63.29%) User Experience
2 32 (40.51%) Mobile App
3 16 (20.25%) Analytical Skills
4 9 (11.39%) Blog
5 6 (7.59%) Copywriting
6 2 (2.53%) Social Media
7 1 (1.27%) Graphic Design
7 1 (1.27%) Data Structures
7 1 (1.27%) Algorithms
Operating Systems
1 33 (41.77%) Linux
Processes & Methodologies
1 47 (59.49%) Digital Marketing
2 46 (58.23%) Online Marketing
3 45 (56.96%) E-Commerce
4 32 (40.51%) OO
4 32 (40.51%) Mobile Application Development
4 32 (40.51%) OO PHP
5 15 (18.99%) SEO
6 14 (17.72%) Analytics
7 13 (16.46%) User Stories
7 13 (16.46%) Fault Management
7 13 (16.46%) User Acceptance Testing
7 13 (16.46%) Usability Testing
7 13 (16.46%) Product Marketing
8 10 (12.66%) Pay per click
9 8 (10.13%) Search Engine Marketing
10 6 (7.59%) Web Development
10 6 (7.59%) Website Architecture
11 5 (6.33%) Internet Marketing
12 3 (3.80%) B2B
12 3 (3.80%) Project Management
Programming Languages
1 37 (46.84%) JavaScript
2 33 (41.77%) PHP
3 2 (2.53%) SQL
Qualifications
1 12 (15.19%) ACCA
1 12 (15.19%) CIMA
2 3 (3.80%) Degree
Quality Assurance & Compliance
1 13 (16.46%) QA
2 1 (1.27%) Sarbanes-Oxley
Vendors
1 32 (40.51%) Facebook
2 14 (17.72%) Google
3 4 (5.06%) Microsoft
4 1 (1.27%) Apple
4 1 (1.27%) Zend