The table below looks at the statistics for Direct Marketing skills in IT jobs advertised for the Kent region. Included is a guide to the salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 19 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
19 Feb 2017
Same period 2016 Same period 2015
Direct Marketing
South East / Kent
Rank 77 - 104
Rank change year-on-year
- 0
Permanent jobs citing Direct Marketing 10 0 2
As % of all permanent IT jobs located in Kent 1.20% - 0.20%
As % of the Processes & Methodologies category 1.35% - 0.23%
Number of salaries quoted 10 0 2
Median salary £22,500 - £26,500
UK excluding London median salary £30,000 £38,750 £38,000
% change year-on-year
-22.58% +1.97%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Kent region.

Processes & Methodologies Category
Kent
Permanent IT job ads with a match in the
Processes & Methodologies category
741 1013 873
As % of all permanent IT jobs located in Kent 88.85% 91.34% 85.42%
Number of salaries quoted 579 875 783
Median salary £45,000 £42,500 £45,000
Median salary % change year-on-year
+5.88% -5.55%
90% offered a salary of more than £30,000 £28,000 £30,000
10% offered a salary of more than £60,000 £58,500 £57,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Direct Marketing
Jobs Demand Trend in Kent

The demand trend of job ads across the Kent region citing Direct Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in Kent

Direct Marketing
Salary Trend in Kent

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing across the Kent region.

Direct Marketing Salary Trend in Kent

Direct Marketing
Salary Histogram in Kent

This chart provides a salary histogram for IT jobs citing Direct Marketing across the Kent region over the 3 months to 19 February 2017.

Direct Marketing Salary Histogram in Kent

Direct Marketing
Job Locations in Kent

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Direct Marketing within the Kent region over the 3 months to 19 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Folkestone - 3 £30,001 -
Maidstone - 3 £19,000 -
Direct Marketing
South East

Direct Marketing
Top 17 Related IT Skills in Kent

For the 6 months to 19 February 2017, IT jobs citing Direct Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Kent region with a requirement for Direct Marketing.

1 10 (100.00%) Marketing
2 7 (70.00%) SQL
3 6 (60.00%) Propensity Modelling
4 5 (50.00%) Analytical Skills
4 5 (50.00%) Data Modelling
4 5 (50.00%) Project Management
5 3 (30.00%) Pay per click
5 3 (30.00%) Telemarketing
5 3 (30.00%) SEO
5 3 (30.00%) MS Office
5 3 (30.00%) Digital Marketing
5 3 (30.00%) Social Media
5 3 (30.00%) Marketing Strategy
5 3 (30.00%) Twitter
5 3 (30.00%) Data Deduplication
5 3 (30.00%) Lead Generation
6 2 (20.00%) Degree

Direct Marketing
Top Related IT Skills in Kent by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 3 (30.00%) MS Office
General
1 10 (100.00%) Marketing
Job Titles
1 7 (70.00%) Analyst
2 4 (40.00%) Data Analyst
3 3 (30.00%) Database Analyst
3 3 (30.00%) Marketing Assistant
4 2 (20.00%) SQL Analyst
Miscellaneous
1 5 (50.00%) Analytical Skills
2 3 (30.00%) Social Media
Processes & Methodologies
1 6 (60.00%) Propensity Modelling
2 5 (50.00%) Data Modelling
2 5 (50.00%) Project Management
3 3 (30.00%) Data Deduplication
3 3 (30.00%) Digital Marketing
3 3 (30.00%) Lead Generation
3 3 (30.00%) Marketing Strategy
3 3 (30.00%) Pay per click
3 3 (30.00%) SEO
3 3 (30.00%) Telemarketing
Programming Languages
1 7 (70.00%) SQL
Qualifications
1 2 (20.00%) Degree
Vendors
1 3 (30.00%) Twitter