The table below looks at the statistics for Competitor Analysis skills in IT jobs advertised for the Leeds region. Included is a guide to the average salaries offered in IT jobs that have cited Competitor Analysis over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Competitor Analysis
Rank 179 174 161
Rank change year-on-year
-5 -13
Permanent jobs citing Competitor Analysis 1 2 2
As % of all permanent IT jobs located in Leeds 0.030% 0.062% 0.068%
As % of the Processes & Methodologies category 0.034% 0.074% 0.083%
Number of salaries quoted 0 2 2
Average salary - £24,250 £32,500
Average salary % change year-on-year
- -25.38%
UK excluding London average salary £38,000 £31,000 £39,000
% change year-on-year
+22.58% -20.51%
Competitor Analysis
West Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Leeds region.

Processes & Methodologies Category
Leeds
Permanent IT job ads with a match in the
Processes & Methodologies category
2954 2688 2421
As % of all permanent IT jobs located in Leeds 88.36% 82.84% 82.35%
Number of salaries quoted 2320 2069 2061
Average salary £42,500 £40,000 £37,500
Average salary % change year-on-year
+6.25% +6.66%
90% offered a salary of more than £30,000 £30,000 £27,500
10% offered a salary of more than £57,500 £52,500 £60,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Competitor Analysis
Jobs Demand Trend in Leeds

This chart provides a 3-month moving total of permanent IT jobs citing Competitor Analysis across the Leeds region as a proportion of the total demand within the Processes & Methodologies category.

Competitor Analysis Jobs Demand Trend in Leeds

Competitor Analysis
Salary Trend in Leeds

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Competitor Analysis across the Leeds region.

Competitor Analysis Salary Trend in Leeds

Competitor Analysis
Top 21 Related IT Skills in Leeds

For the 6 months to 24 December 2014, IT jobs across the Leeds region citing Competitor Analysis also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Competitor Analysis.

1 12 (100.00%) SEO
1 12 (100.00%) Pay per click
1 12 (100.00%) Marketing
1 12 (100.00%) Digital Marketing
1 12 (100.00%) Analytics
2 7 (58.33%) Advertising
2 7 (58.33%) Google
2 7 (58.33%) Google Analytics
2 7 (58.33%) Time Management
2 7 (58.33%) Web Marketing
3 5 (41.67%) HTML
3 5 (41.67%) CSS
3 5 (41.67%) E-Commerce
3 5 (41.67%) Service Management
3 5 (41.67%) Web Analytics
3 5 (41.67%) Blog
3 5 (41.67%) Web Accessibility
3 5 (41.67%) HTML5
3 5 (41.67%) Social Media
3 5 (41.67%) Link Building
3 5 (41.67%) Analytical Skills

Competitor Analysis
Top Related IT Skills in Leeds by Category

For the 6 months to 24 December 2014, IT jobs across the Leeds region citing Competitor Analysis also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Competitor Analysis. Up to 20 skills are shown per category.

Business Applications
1 7 (58.33%) Google Analytics
General
1 12 (100.00%) Marketing
2 7 (58.33%) Advertising
Job Titles
1 7 (58.33%) PPC Specialist
1 7 (58.33%) PPC Manager
1 7 (58.33%) PPC Analyst
1 7 (58.33%) PPC Executive
2 5 (41.67%) Marketing Assistant
Libraries, Frameworks & Software Standards
1 5 (41.67%) HTML
1 5 (41.67%) CSS
1 5 (41.67%) HTML5
Miscellaneous
1 5 (41.67%) Blog
1 5 (41.67%) Social Media
1 5 (41.67%) Analytical Skills
Processes & Methodologies
1 12 (100.00%) SEO
1 12 (100.00%) Pay per click
1 12 (100.00%) Digital Marketing
1 12 (100.00%) Analytics
2 7 (58.33%) Web Marketing
2 7 (58.33%) Time Management
3 5 (41.67%) Web Accessibility
3 5 (41.67%) Web Analytics
3 5 (41.67%) E-Commerce
3 5 (41.67%) Service Management
3 5 (41.67%) Link Building
Vendors
1 7 (58.33%) Google