The table below looks at the statistics for SEO skills in IT jobs advertised for the Leicester region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 50 81 55
Rank change year-on-year
+31 -26
Permanent jobs citing SEO 7 4 3
As % of all permanent IT jobs located in Leicester 1.88% 0.71% 0.91%
As % of the Processes & Methodologies category 2.46% 0.88% 1.10%
Number of salaries quoted 7 3 3
Average salary £35,000 £31,500 £37,500
Average salary % change year-on-year
+11.11% -16.00%
UK excluding London average salary £32,500 £30,000 £31,000
% change year-on-year
+8.33% -3.22%
SEO
Leicestershire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Leicester region.

Processes & Methodologies Category
Leicester
Permanent IT job ads with a match in the
Processes & Methodologies category
285 456 272
As % of all permanent IT jobs located in Leicester 76.41% 81.43% 82.42%
Number of salaries quoted 248 377 254
Average salary £41,132 £38,000 £38,000
Average salary % change year-on-year
+8.24% -
90% offered a salary of more than £32,500 £29,500 £27,500
10% offered a salary of more than £55,000 £50,000 £50,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Leicester

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Leicester region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Leicester

SEO
Salary Trend in Leicester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Leicester region.

SEO Salary Trend in Leicester

SEO
Salary Histogram in Leicester

This chart provides a salary histogram for IT jobs citing SEO across the Leicester region over the 3 months to 24 December 2014.

SEO Salary Histogram in Leicester

SEO
Top 30 Related IT Skills in Leicester

For the 6 months to 24 December 2014, IT jobs across the Leicester region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 9 (90.00%) HTML
1 9 (90.00%) PHP
1 9 (90.00%) MySQL
1 9 (90.00%) CSS
2 8 (80.00%) JavaScript
2 8 (80.00%) jQuery
3 6 (60.00%) E-Commerce
3 6 (60.00%) Magento
3 6 (60.00%) HTML5
3 6 (60.00%) Responsive Web Design
4 5 (50.00%) Linux
4 5 (50.00%) LAMP
4 5 (50.00%) Web Design
5 4 (40.00%) Apache
6 3 (30.00%) Photoshop
6 3 (30.00%) OOP
6 3 (30.00%) Adobe
6 3 (30.00%) Android
6 3 (30.00%) Apple iOS
7 2 (20.00%) Subversion
7 2 (20.00%) WordPress
7 2 (20.00%) Git (software)
7 2 (20.00%) CSS3
7 2 (20.00%) Android Development
7 2 (20.00%) iOS Development
8 1 (10.00%) SQL
8 1 (10.00%) XML
8 1 (10.00%) Windows
8 1 (10.00%) OO
8 1 (10.00%) TCP/IP

SEO
Top Related IT Skills in Leicester by Category

For the 6 months to 24 December 2014, IT jobs across the Leicester region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 4 (40.00%) Apache
2 2 (20.00%) WordPress
Applications
1 3 (30.00%) Photoshop
2 1 (10.00%) Adobe Illustrator
Business Applications
1 6 (60.00%) Magento
Communications & Networking
1 1 (10.00%) TCP/IP
1 1 (10.00%) DNS
Database & Business Intelligence
1 9 (90.00%) MySQL
Development Applications
1 2 (20.00%) Subversion
1 2 (20.00%) Git (software)
General
1 1 (10.00%) Billing
Job Titles
1 9 (90.00%) Developer
2 5 (50.00%) Senior Developer
2 5 (50.00%) Magento Developer
3 4 (40.00%) Senior Magento Developer
3 4 (40.00%) Web Developer
4 3 (30.00%) Senior Web Developer
4 3 (30.00%) PHP Developer
5 1 (10.00%) PHP Programmer
5 1 (10.00%) Senior PHP Programmer
5 1 (10.00%) Senior Programmer
5 1 (10.00%) Web Programmer
5 1 (10.00%) WordPress Developer
5 1 (10.00%) Technical Engineer
5 1 (10.00%) Programmer
5 1 (10.00%) Technical Support
5 1 (10.00%) Support Engineer
5 1 (10.00%) Technical Support Engineer
Libraries, Frameworks & Software Standards
1 9 (90.00%) HTML
1 9 (90.00%) CSS
2 8 (80.00%) jQuery
3 6 (60.00%) HTML5
4 5 (50.00%) LAMP
5 2 (20.00%) CSS3
6 1 (10.00%) Twitter Bootstrap
6 1 (10.00%) Ajax
6 1 (10.00%) Grails
6 1 (10.00%) XML
Miscellaneous
1 1 (10.00%) Computer Science
1 1 (10.00%) Mobile App
1 1 (10.00%) Analytical Skills
Operating Systems
1 5 (50.00%) Linux
2 3 (30.00%) Android
2 3 (30.00%) Apple iOS
3 1 (10.00%) Windows
Processes & Methodologies
1 6 (60.00%) E-Commerce
1 6 (60.00%) Responsive Web Design
2 5 (50.00%) Web Design
3 3 (30.00%) OOP
4 2 (20.00%) Android Development
4 2 (20.00%) iOS Development
5 1 (10.00%) Line Management
5 1 (10.00%) Mobile Application Development
5 1 (10.00%) OO
5 1 (10.00%) Service Delivery
5 1 (10.00%) Agile Software Development
5 1 (10.00%) Web Development
5 1 (10.00%) Time Management
Programming Languages
1 9 (90.00%) PHP
2 8 (80.00%) JavaScript
3 1 (10.00%) SQL
3 1 (10.00%) Groovy
Qualifications
1 1 (10.00%) Degree
1 1 (10.00%) MySQL Certification
Systems Management
1 1 (10.00%) Nagios
Vendors
1 3 (30.00%) Adobe
2 1 (10.00%) Zend