The table below looks at the statistics for SEO skills in IT jobs advertised for the Leicester region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 25 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Jun 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 53 59 75
Rank change year-on-year
+6 +16
Permanent jobs citing SEO 1 5 2
As % of all permanent IT jobs located in Leicester 0.28% 1.14% 0.34%
As % of the Processes & Methodologies category 0.34% 1.39% 0.38%
Number of salaries quoted 1 3 2
Median salary £20,000 £32,500 £35,000
Median salary % change year-on-year
-38.46% -7.14%
UK excluding London median salary £32,500 £32,500 £31,500
% change year-on-year
- +3.17%
SEO
Leicestershire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Leicester region.

Processes & Methodologies Category
Leicester
Permanent IT job ads with a match in the
Processes & Methodologies category
295 359 528
As % of all permanent IT jobs located in Leicester 82.17% 82.15% 89.95%
Number of salaries quoted 257 305 453
Median salary £42,500 £42,500 £40,000
Median salary % change year-on-year
- +6.25%
90% offered a salary of more than £32,500 £27,000 £30,500
10% offered a salary of more than £62,500 £60,000 £55,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in Leicester

The demand trend of job ads across the Leicester region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Leicester

SEO
Salary Trend in Leicester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Leicester region.

SEO Salary Trend in Leicester

SEO
Top 30 Related IT Skills in Leicester

For the 6 months to 25 June 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Leicester region with a requirement for SEO.

1 5 (83.33%) HTML
1 5 (83.33%) CSS
2 4 (66.67%) JavaScript
2 4 (66.67%) Web Design
2 4 (66.67%) Photoshop
3 3 (50.00%) jQuery
3 3 (50.00%) Marketing
3 3 (50.00%) Web Development
3 3 (50.00%) E-Commerce
3 3 (50.00%) Magento
3 3 (50.00%) HTML5
3 3 (50.00%) User Experience
4 2 (33.33%) Twitter Bootstrap
4 2 (33.33%) Prototyping
4 2 (33.33%) Link Building
4 2 (33.33%) AngularJS
4 2 (33.33%) WordPress
4 2 (33.33%) Adobe Illustrator
5 1 (16.67%) Agile Software Development
5 1 (16.67%) Subversion
5 1 (16.67%) Competitor Analysis
5 1 (16.67%) Google
5 1 (16.67%) Pay per click
5 1 (16.67%) User Acceptance Testing
5 1 (16.67%) Degree
5 1 (16.67%) Joomla!
5 1 (16.67%) Google Analytics
5 1 (16.67%) Digital Marketing
5 1 (16.67%) Advertising
5 1 (16.67%) Stakeholder Management

SEO
Top Related IT Skills in Leicester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (33.33%) WordPress
2 1 (16.67%) Joomla!
Applications
1 4 (66.67%) Photoshop
2 2 (33.33%) Adobe Illustrator
Business Applications
1 3 (50.00%) Magento
Cloud Services
1 1 (16.67%) AdWords
1 1 (16.67%) Google Analytics
Database & Business Intelligence
1 1 (16.67%) MySQL
1 1 (16.67%) SQL Server
Development Applications
1 1 (16.67%) Git (software)
1 1 (16.67%) Subversion
1 1 (16.67%) Visual Website Optimizer
General
1 3 (50.00%) Marketing
2 1 (16.67%) Advertising
Job Titles
1 3 (50.00%) Developer
2 2 (33.33%) Designer
2 2 (33.33%) Front End Developer (Client-Side Developer)
2 2 (33.33%) Front End Web Designer
2 2 (33.33%) Front End Web Developer (Client-Side Developer)
2 2 (33.33%) Web Designer
2 2 (33.33%) Web Developer
3 1 (16.67%) Account Manager
3 1 (16.67%) Agile Business Analyst
3 1 (16.67%) Business Analyst
3 1 (16.67%) Digital Executive
3 1 (16.67%) Digital Marketing Executive
3 1 (16.67%) Graduate
3 1 (16.67%) Junior
3 1 (16.67%) Magento Developer
3 1 (16.67%) Marketing Executive
3 1 (16.67%) Senior Developer
3 1 (16.67%) Senior Magento Developer
3 1 (16.67%) SEO Account Manager
3 1 (16.67%) SEO Manager
Libraries, Frameworks & Software Standards
1 5 (83.33%) CSS
1 5 (83.33%) HTML
2 3 (50.00%) HTML5
2 3 (50.00%) jQuery
3 2 (33.33%) AngularJS
3 2 (33.33%) Twitter Bootstrap
4 1 (16.67%) CSS3
4 1 (16.67%) LAMP
Miscellaneous
1 3 (50.00%) User Experience
2 1 (16.67%) Algorithms
2 1 (16.67%) Digital Media
2 1 (16.67%) Social Media
Operating Systems
1 1 (16.67%) Android
1 1 (16.67%) Apple iOS
Processes & Methodologies
1 4 (66.67%) Web Design
2 3 (50.00%) E-Commerce
2 3 (50.00%) Web Development
3 2 (33.33%) Link Building
3 2 (33.33%) Prototyping
4 1 (16.67%) Agile Software Development
4 1 (16.67%) Analytics
4 1 (16.67%) Android Development
4 1 (16.67%) Competitor Analysis
4 1 (16.67%) Digital Marketing
4 1 (16.67%) iOS Development
4 1 (16.67%) OOP
4 1 (16.67%) Pay per click
4 1 (16.67%) Project Management
4 1 (16.67%) Responsive Web Design
4 1 (16.67%) Scrum
4 1 (16.67%) Stakeholder Management
4 1 (16.67%) User Acceptance Testing
4 1 (16.67%) Website Architecture
Programming Languages
1 4 (66.67%) JavaScript
2 1 (16.67%) PHP
2 1 (16.67%) SQL
Qualifications
1 1 (16.67%) Degree
Vendors
1 1 (16.67%) Adobe
1 1 (16.67%) Google