The table below looks at the statistics for SEO skills in IT jobs advertised for the Leicestershire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 69 89 78
Rank change year-on-year
+20 -11
Permanent jobs citing SEO 8 7 5
As % of all permanent IT jobs located in Leicestershire 1.09% 0.81% 0.71%
As % of the Processes & Methodologies category 1.47% 1.00% 0.88%
Number of salaries quoted 8 4 5
Average salary £35,000 £31,250 £37,500
Average salary % change year-on-year
+12.00% -16.66%
UK excluding London average salary £32,500 £30,000 £31,000
% change year-on-year
+8.33% -3.22%
SEO
East Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Leicestershire region.

Processes & Methodologies Category
Leicestershire
Permanent IT job ads with a match in the
Processes & Methodologies category
544 703 569
As % of all permanent IT jobs located in Leicestershire 74.11% 81.18% 80.37%
Number of salaries quoted 445 599 521
Average salary £40,000 £38,000 £40,000
Average salary % change year-on-year
+5.26% -5.00%
90% offered a salary of more than £30,000 £29,000 £27,500
10% offered a salary of more than £55,000 £50,000 £50,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Leicestershire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Leicestershire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Leicestershire

SEO
Salary Trend in Leicestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Leicestershire region.

SEO Salary Trend in Leicestershire

SEO
Salary Histogram in Leicestershire

This chart provides a salary histogram for IT jobs citing SEO across the Leicestershire region over the 3 months to 24 December 2014.

SEO Salary Histogram in Leicestershire

SEO
Job Locations in Leicestershire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Leicestershire region over the 3 months to 24 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicester +31 7 £35,000 +11.11%
Loughborough +4 1 £27,500 -11.29%
SEO
East Midlands

SEO
Top 30 Related IT Skills in Leicestershire

For the 6 months to 24 December 2014, IT jobs across the Leicestershire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 9 (81.82%) HTML
1 9 (81.82%) PHP
1 9 (81.82%) MySQL
1 9 (81.82%) CSS
2 8 (72.73%) JavaScript
2 8 (72.73%) jQuery
3 6 (54.55%) Linux
3 6 (54.55%) E-Commerce
3 6 (54.55%) LAMP
3 6 (54.55%) Magento
3 6 (54.55%) HTML5
3 6 (54.55%) Responsive Web Design
4 5 (45.45%) Web Design
5 4 (36.36%) Apache
6 3 (27.27%) Photoshop
6 3 (27.27%) OOP
6 3 (27.27%) Adobe
6 3 (27.27%) Android
6 3 (27.27%) Apple iOS
7 2 (18.18%) TCP/IP
7 2 (18.18%) DNS
7 2 (18.18%) Nagios
7 2 (18.18%) Service Delivery
7 2 (18.18%) Billing
7 2 (18.18%) Subversion
7 2 (18.18%) WordPress
7 2 (18.18%) Git (software)
7 2 (18.18%) CSS3
7 2 (18.18%) Android Development
7 2 (18.18%) iOS Development

SEO
Top Related IT Skills in Leicestershire by Category

For the 6 months to 24 December 2014, IT jobs across the Leicestershire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 4 (36.36%) Apache
2 2 (18.18%) WordPress
Applications
1 3 (27.27%) Photoshop
2 1 (9.09%) Adobe Illustrator
Business Applications
1 6 (54.55%) Magento
Communications & Networking
1 2 (18.18%) TCP/IP
1 2 (18.18%) DNS
Database & Business Intelligence
1 9 (81.82%) MySQL
Development Applications
1 2 (18.18%) Subversion
1 2 (18.18%) Git (software)
General
1 2 (18.18%) Billing
Job Titles
1 9 (81.82%) Developer
2 5 (45.45%) Senior Developer
2 5 (45.45%) Magento Developer
3 4 (36.36%) Senior Magento Developer
3 4 (36.36%) Web Developer
4 3 (27.27%) Senior Web Developer
4 3 (27.27%) PHP Developer
5 1 (9.09%) Support Team Leader
5 1 (9.09%) PHP Programmer
5 1 (9.09%) Senior PHP Programmer
5 1 (9.09%) Senior Programmer
5 1 (9.09%) Web Programmer
5 1 (9.09%) WordPress Developer
5 1 (9.09%) Team Leader
5 1 (9.09%) Technical Engineer
5 1 (9.09%) Systems Support
5 1 (9.09%) Programmer
5 1 (9.09%) Technical Support
5 1 (9.09%) Support Engineer
5 1 (9.09%) Technical Support Engineer
Libraries, Frameworks & Software Standards
1 9 (81.82%) HTML
1 9 (81.82%) CSS
2 8 (72.73%) jQuery
3 6 (54.55%) HTML5
3 6 (54.55%) LAMP
4 2 (18.18%) CSS3
5 1 (9.09%) Twitter Bootstrap
5 1 (9.09%) Web Services
5 1 (9.09%) XML
5 1 (9.09%) Ajax
5 1 (9.09%) Grails
Miscellaneous
1 1 (9.09%) Computer Science
1 1 (9.09%) Mobile App
1 1 (9.09%) Analytical Skills
Operating Systems
1 6 (54.55%) Linux
2 3 (27.27%) Android
2 3 (27.27%) Apple iOS
3 1 (9.09%) Windows
Processes & Methodologies
1 6 (54.55%) E-Commerce
1 6 (54.55%) Responsive Web Design
2 5 (45.45%) Web Design
3 3 (27.27%) OOP
4 2 (18.18%) Android Development
4 2 (18.18%) iOS Development
4 2 (18.18%) Line Management
4 2 (18.18%) Service Delivery
5 1 (9.09%) Mobile Application Development
5 1 (9.09%) OO
5 1 (9.09%) Project Management
5 1 (9.09%) Agile Software Development
5 1 (9.09%) Web Development
5 1 (9.09%) Matrix Management
5 1 (9.09%) Time Management
Programming Languages
1 9 (81.82%) PHP
2 8 (72.73%) JavaScript
3 1 (9.09%) SQL
3 1 (9.09%) Groovy
Qualifications
1 1 (9.09%) Degree
1 1 (9.09%) MySQL Certification
Systems Management
1 2 (18.18%) Nagios
Vendors
1 3 (27.27%) Adobe
2 1 (9.09%) Zend