The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Lincolnshire region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 1 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Sep 2015
Same period 2014 Same period 2013
Social Media
Rank - 33 45
Permanent jobs citing Social Media 0 1 2
As % of all permanent IT jobs located in Lincolnshire - 0.70% 1.00%
As % of the Miscellaneous category - 1.69% 2.53%
Number of salaries quoted 0 0 2
Average salary - - £25,000
UK excluding London average salary £34,000 £38,000 £32,500
% change year-on-year
-10.52% +16.92%
Social Media
East Midlands

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Lincolnshire region.

Miscellaneous Category
Lincolnshire
Permanent IT job ads with a match in the
Miscellaneous category
51 59 79
As % of all permanent IT jobs located in Lincolnshire 42.15% 41.55% 39.50%
Number of salaries quoted 38 42 64
Average salary £37,500 £37,500 £30,500
Average salary % change year-on-year
- +22.95%
90% offered a salary of more than £22,500 £19,500 £23,750
10% offered a salary of more than £47,500 £37,500 £50,000
UK excluding London average salary £41,000 £40,000 £40,000
% change year-on-year
+2.50% -

Social Media
Jobs Demand Trend in Lincolnshire

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Lincolnshire region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Lincolnshire

Social Media
Salary Trend in Lincolnshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Lincolnshire region.

Social Media Salary Trend in Lincolnshire

Social Media
Top 17 Related IT Skills in Lincolnshire

For the 6 months to 1 September 2015, IT jobs across the Lincolnshire region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 9 (100.00%) E-Commerce
1 9 (100.00%) Marketing
1 9 (100.00%) Digital Marketing
2 8 (88.89%) Marketing Strategy
2 8 (88.89%) Analytical Skills
2 8 (88.89%) Product Marketing
2 8 (88.89%) Magento
3 1 (11.11%) Online Marketing
3 1 (11.11%) Google Analytics
3 1 (11.11%) Email Marketing
3 1 (11.11%) Google
3 1 (11.11%) Pay per click
3 1 (11.11%) Statistics
3 1 (11.11%) Project Management
3 1 (11.11%) SEO
3 1 (11.11%) CMS
3 1 (11.11%) Analytics

Social Media
Top Related IT Skills in Lincolnshire by Category

For the 6 months to 1 September 2015, IT jobs across the Lincolnshire region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 1 (11.11%) CMS
Business Applications
1 8 (88.89%) Magento
Cloud Services
1 1 (11.11%) Google Analytics
General
1 9 (100.00%) Marketing
Job Titles
1 9 (100.00%) Marketing Manager
2 8 (88.89%) E-Commerce Manager
3 1 (11.11%) PPC Specialist
3 1 (11.11%) Digital Marketing Manager
3 1 (11.11%) PPC Manager
3 1 (11.11%) PPC Analyst
3 1 (11.11%) PPC Executive
Miscellaneous
1 8 (88.89%) Analytical Skills
2 1 (11.11%) Statistics
Processes & Methodologies
1 9 (100.00%) E-Commerce
1 9 (100.00%) Digital Marketing
2 8 (88.89%) Product Marketing
2 8 (88.89%) Marketing Strategy
3 1 (11.11%) Analytics
3 1 (11.11%) Online Marketing
3 1 (11.11%) Project Management
3 1 (11.11%) SEO
3 1 (11.11%) Pay per click
3 1 (11.11%) Email Marketing
Vendors
1 1 (11.11%) Google