The table below looks at the statistics for WebTrends skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited WebTrends over the 3 months to 3 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Jul 2015
Same period 2014 Same period 2013
WebTrends
Rank 566 582 536
Rank change year-on-year
+16 -46
Permanent jobs citing WebTrends 67 71 67
As % of all permanent IT jobs located in London 0.15% 0.14% 0.15%
As % of the Business Applications category 2.14% 2.07% 2.16%
Number of salaries quoted 50 42 60
Average salary £50,000 £48,000 £42,500
Average salary % change year-on-year
+4.16% +12.94%
90% offered a salary of more than £30,000 £35,000 £32,500
10% offered a salary of more than £110,000 £73,750 £55,000
UK excluding London average salary £45,000 £35,000 £29,500
% change year-on-year
+28.57% +18.64%
WebTrends
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the London region.

Business Applications Category
London
Permanent IT job ads with a match in the
Business Applications category
3138 3436 3102
As % of all permanent IT jobs located in London 7.04% 7.01% 7.03%
Number of salaries quoted 2619 2758 2539
Average salary £60,000 £57,500 £57,500
Average salary % change year-on-year
+4.34% -
90% offered a salary of more than £42,500 £40,000 £40,000
10% offered a salary of more than £85,000 £85,000 £79,000
UK excluding London average salary £50,000 £50,000 £47,500
% change year-on-year
- +5.26%

WebTrends
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing WebTrends across the London region as a proportion of the total demand within the Business Applications category.

WebTrends Jobs Demand Trend in London

WebTrends
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing WebTrends across the London region.

WebTrends Salary Trend in London

WebTrends
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing WebTrends across the London region over the 3 months to 3 July 2015.

WebTrends Salary Histogram in London

WebTrends
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing WebTrends within the London region over the 3 months to 3 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +28 13 £59,000 +38.82%
WebTrends
England

WebTrends
Top 30 Related IT Skills in London

For the 6 months to 3 July 2015, IT jobs across the London region citing WebTrends also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited WebTrends.

1 101 (82.79%) Analytics
2 85 (69.67%) Google
3 79 (64.75%) Google Analytics
4 62 (50.82%) Marketing
5 61 (50.00%) Web Analytics
5 61 (50.00%) Omniture
6 47 (38.52%) HTML
7 41 (33.61%) Adobe
7 41 (33.61%) CSS
8 40 (32.79%) JavaScript
9 39 (31.97%) SQL
10 36 (29.51%) Analytical Skills
11 34 (27.87%) Degree
12 33 (27.05%) Finance
13 26 (21.31%) E-Commerce
14 25 (20.49%) SEO
14 25 (20.49%) Adobe Analytics
15 24 (19.67%) CRM
16 23 (18.85%) Coremetrics
16 23 (18.85%) Digital Marketing
17 19 (15.57%) XML
17 19 (15.57%) User Experience
18 17 (13.93%) MS Excel
18 17 (13.93%) Oracle
18 17 (13.93%) Banking
19 16 (13.11%) Agile Software Development
19 16 (13.11%) SAS
19 16 (13.11%) Microsoft
20 15 (12.30%) .NET
20 15 (12.30%) C#

WebTrends
Top Related IT Skills in London by Category

For the 6 months to 3 July 2015, IT jobs across the London region citing WebTrends also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited WebTrends. Up to 20 skills are shown per category.

Application Platforms
1 16 (13.11%) SAS
2 11 (9.02%) SharePoint
2 11 (9.02%) Adobe Experience Manager
3 9 (7.38%) CMS
4 7 (5.74%) WorkSite
5 5 (4.10%) Sitecore CMS
6 3 (2.46%) Umbraco
7 2 (1.64%) Apache Solr
8 1 (0.82%) Drupal
Applications
1 17 (13.93%) MS Excel
2 11 (9.02%) MS Office
3 10 (8.20%) SPSS
4 8 (6.56%) MS PowerPoint
5 6 (4.92%) Adobe Creative Suite
6 4 (3.28%) FastStats
7 3 (2.46%) Photoshop
7 3 (2.46%) Adobe Illustrator
7 3 (2.46%) Adobe After Effects
Business Applications
1 11 (9.02%) Magento
2 2 (1.64%) Adobe Campaign
2 2 (1.64%) Radian6
Cloud Services
1 79 (64.75%) Google Analytics
2 25 (20.49%) Adobe Analytics
3 5 (4.10%) SaaS
Communications & Networking
1 5 (4.10%) Internet
Database & Business Intelligence
1 7 (5.74%) IDOL
2 6 (4.92%) Big Data
3 5 (4.10%) Relational Database
4 4 (3.28%) MySQL
4 4 (3.28%) Data Warehouse
5 3 (2.46%) Hadoop
5 3 (2.46%) MS Access
6 2 (1.64%) QlikView
6 2 (1.64%) Data Mining
6 2 (1.64%) OLTP
6 2 (1.64%) OLAP
7 1 (0.82%) Crystal Reports
7 1 (0.82%) SQL Server
7 1 (0.82%) RDBMS
7 1 (0.82%) Oracle Database 10g
7 1 (0.82%) Oracle Database 11g
7 1 (0.82%) Base SAS
7 1 (0.82%) SAS Enterprise Guide
7 1 (0.82%) Oracle BI EE
7 1 (0.82%) Apache Cassandra
Development Applications
1 8 (6.56%) Git (software)
1 8 (6.56%) Bitbucket
2 6 (4.92%) Jasmine
2 6 (4.92%) NUnit
3 1 (0.82%) Dreamweaver
General
1 62 (50.82%) Marketing
2 33 (27.05%) Finance
3 17 (13.93%) Banking
4 11 (9.02%) Advertising
4 11 (9.02%) Publishing
5 10 (8.20%) Retail
6 8 (6.56%) Law
6 8 (6.56%) Legal
7 7 (5.74%) Telecoms
8 3 (2.46%) Multimedia
9 1 (0.82%) Financial Institution
9 1 (0.82%) Japanese Language
9 1 (0.82%) Korean Language
9 1 (0.82%) Spanish Language
Job Titles
1 46 (37.70%) Analyst
2 31 (25.41%) Web Analyst
3 21 (17.21%) Developer
4 13 (10.66%) Architect
5 11 (9.02%) Technical Architect
5 11 (9.02%) Web Developer
6 9 (7.38%) Solutions Architect
6 9 (7.38%) Java Architect
6 9 (7.38%) Java Technical Architect
7 8 (6.56%) Senior Solutions Architect
7 8 (6.56%) Oracle Technical Architect
7 8 (6.56%) Senior Technical Architect
7 8 (6.56%) Senior Java Architect
7 8 (6.56%) Senior Java Technical Architect
7 8 (6.56%) Senior Oracle Technical Architect
7 8 (6.56%) Oracle Architect
7 8 (6.56%) Senior Architect
7 8 (6.56%) Hybris Architect
8 5 (4.10%) Insight Analyst
8 5 (4.10%) Designer
Libraries, Frameworks & Software Standards
1 47 (38.52%) HTML
2 41 (33.61%) CSS
3 19 (15.57%) XML
4 15 (12.30%) ASP.NET
4 15 (12.30%) .NET
4 15 (12.30%) HTML5
5 12 (9.84%) CSS3
5 12 (9.84%) jQuery
6 10 (8.20%) Ajax
7 8 (6.56%) JSON
8 7 (5.74%) ASP.NET MVC
9 6 (4.92%) RESTful
9 6 (4.92%) Web Services
10 2 (1.64%) XHTML
11 1 (0.82%) Flash
11 1 (0.82%) J2EE
11 1 (0.82%) Semantic HTML
11 1 (0.82%) Apache Flex
11 1 (0.82%) Google Maps API
11 1 (0.82%) Mason
Miscellaneous
1 36 (29.51%) Analytical Skills
2 19 (15.57%) User Experience
3 10 (8.20%) Visualisation
4 8 (6.56%) Statistics
5 7 (5.74%) Mathematics
5 7 (5.74%) Mobile App
6 6 (4.92%) Management Information System
7 5 (4.10%) Social Media
8 2 (1.64%) Animation
8 2 (1.64%) Mobile Banking
8 2 (1.64%) Internet of Things
8 2 (1.64%) Over-the-Top Content
8 2 (1.64%) Economics
8 2 (1.64%) Physics
8 2 (1.64%) Computer Science
9 1 (0.82%) Blog
9 1 (0.82%) Semantic Web
9 1 (0.82%) Taxonomies
9 1 (0.82%) Ontologies
9 1 (0.82%) Digital Media
Operating Systems
1 3 (2.46%) UNIX
1 3 (2.46%) Windows
1 3 (2.46%) Mac OS
Processes & Methodologies
1 101 (82.79%) Analytics
2 61 (50.00%) Web Analytics
3 26 (21.31%) E-Commerce
4 25 (20.49%) SEO
5 24 (19.67%) CRM
6 23 (18.85%) Digital Marketing
7 16 (13.11%) Agile Software Development
8 15 (12.30%) Pay per click
9 14 (11.48%) Multivariate Testing
10 12 (9.84%) Content Management
11 11 (9.02%) Open Source
12 10 (8.20%) Web Development
13 8 (6.56%) Project Management
13 8 (6.56%) MVC
13 8 (6.56%) Database Marketing
14 7 (5.74%) Customer Engagement
14 7 (5.74%) Document Management
15 6 (4.92%) TDD
15 6 (4.92%) Workflow
15 6 (4.92%) Stakeholder Management
Programming Languages
1 40 (32.79%) JavaScript
2 39 (31.97%) SQL
3 15 (12.30%) C#
4 13 (10.66%) Java
5 7 (5.74%) Lua
6 6 (4.92%) PHP
7 3 (2.46%) C
8 2 (1.64%) VB
9 1 (0.82%) Python
9 1 (0.82%) R
9 1 (0.82%) PL/SQL
Qualifications
1 34 (27.87%) Degree
2 2 (1.64%) MBA
Quality Assurance & Compliance
1 4 (3.28%) GCP
Vendors
1 85 (69.67%) Google
2 61 (50.00%) Omniture
3 41 (33.61%) Adobe
4 23 (18.85%) Coremetrics
5 17 (13.93%) Oracle
6 16 (13.11%) Microsoft
7 14 (11.48%) Tableau
8 11 (9.02%) hybris
8 11 (9.02%) ATG
9 5 (4.10%) Hitwise
9 5 (4.10%) IBM
9 5 (4.10%) Sitecore
9 5 (4.10%) Twitter
10 4 (3.28%) Facebook
10 4 (3.28%) HP
11 3 (2.46%) Business Objects
11 3 (2.46%) comScore
12 2 (1.64%) OpenText
13 1 (0.82%) DoubleClick
13 1 (0.82%) Aprimo
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