The table below looks at the statistics for WebTrends skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited WebTrends over the 3 months to 28 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Jul 2015
Same period 2014 Same period 2013
WebTrends
Rank 578 580 559
Rank change year-on-year
+2 -21
Permanent jobs citing WebTrends 54 71 60
As % of all permanent IT jobs located in London 0.12% 0.15% 0.14%
As % of the Business Applications category 1.79% 2.09% 1.90%
Number of salaries quoted 38 39 43
Average salary £53,750 £47,500 £42,500
Average salary % change year-on-year
+13.15% +11.76%
90% offered a salary of more than £31,000 £28,000 £33,000
10% offered a salary of more than £110,000 £61,400 £50,000
UK excluding London average salary £45,000 £35,000 £30,000
% change year-on-year
+28.57% +16.66%
WebTrends
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the London region.

Business Applications Category
London
Permanent IT job ads with a match in the
Business Applications category
3020 3390 3162
As % of all permanent IT jobs located in London 6.80% 6.97% 7.14%
Number of salaries quoted 2511 2750 2560
Average salary £62,500 £58,000 £57,500
Average salary % change year-on-year
+7.75% +0.86%
90% offered a salary of more than £42,500 £41,500 £40,000
10% offered a salary of more than £87,500 £82,500 £77,500
UK excluding London average salary £50,000 £50,000 £47,500
% change year-on-year
- +5.26%

WebTrends
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing WebTrends across the London region as a proportion of the total demand within the Business Applications category.

WebTrends Jobs Demand Trend in London

WebTrends
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing WebTrends across the London region.

WebTrends Salary Trend in London

WebTrends
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing WebTrends across the London region over the 3 months to 28 July 2015.

WebTrends Salary Histogram in London

WebTrends
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing WebTrends within the London region over the 3 months to 28 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +1 12 £54,500 +61.48% 1
WebTrends
England

WebTrends
Top 30 Related IT Skills in London

For the 6 months to 28 July 2015, IT jobs across the London region citing WebTrends also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited WebTrends.

1 97 (82.91%) Analytics
2 80 (68.38%) Google
3 74 (63.25%) Google Analytics
4 60 (51.28%) Marketing
5 58 (49.57%) Web Analytics
6 56 (47.86%) Omniture
7 45 (38.46%) HTML
8 43 (36.75%) SQL
9 41 (35.04%) Adobe
9 41 (35.04%) Degree
10 38 (32.48%) CSS
11 37 (31.62%) JavaScript
12 34 (29.06%) Finance
12 34 (29.06%) Analytical Skills
13 25 (21.37%) Adobe Analytics
14 24 (20.51%) E-Commerce
15 22 (18.80%) Coremetrics
16 21 (17.95%) Banking
16 21 (17.95%) CRM
16 21 (17.95%) Oracle
16 21 (17.95%) Digital Marketing
17 20 (17.09%) XML
18 18 (15.38%) MS Excel
18 18 (15.38%) Agile Software Development
19 17 (14.53%) User Experience
20 16 (13.68%) SEO
20 16 (13.68%) .NET
20 16 (13.68%) ASP.NET
20 16 (13.68%) Java
20 16 (13.68%) C#

WebTrends
Top Related IT Skills in London by Category

For the 6 months to 28 July 2015, IT jobs across the London region citing WebTrends also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited WebTrends. Up to 20 skills are shown per category.

Application Platforms
1 15 (12.82%) SAS
2 14 (11.97%) Adobe Experience Manager
3 12 (10.26%) SharePoint
4 9 (7.69%) CMS
5 8 (6.84%) WorkSite
6 5 (4.27%) Sitecore CMS
7 2 (1.71%) Apache Solr
8 1 (0.85%) Drupal
Applications
1 18 (15.38%) MS Excel
2 10 (8.55%) SPSS
3 9 (7.69%) MS Office
4 8 (6.84%) MS PowerPoint
5 5 (4.27%) FastStats
6 3 (2.56%) Adobe After Effects
7 2 (1.71%) Photoshop
8 1 (0.85%) Adobe Illustrator
8 1 (0.85%) Adobe Creative Suite
Business Applications
1 14 (11.97%) Magento
2 2 (1.71%) Adobe Campaign
Cloud Services
1 74 (63.25%) Google Analytics
2 25 (21.37%) Adobe Analytics
3 3 (2.56%) SaaS
Communications & Networking
1 5 (4.27%) Internet
Database & Business Intelligence
1 8 (6.84%) IDOL
2 5 (4.27%) Relational Database
2 5 (4.27%) Big Data
3 4 (3.42%) MS Access
3 4 (3.42%) Data Warehouse
4 3 (2.56%) BusinessObjects
4 3 (2.56%) Hadoop
5 2 (1.71%) QlikView
5 2 (1.71%) OLTP
5 2 (1.71%) Data Mining
5 2 (1.71%) SQL Server
5 2 (1.71%) OLAP
6 1 (0.85%) Crystal Reports
6 1 (0.85%) MySQL
6 1 (0.85%) RDBMS
6 1 (0.85%) Oracle Database 10g
6 1 (0.85%) PostgreSQL
6 1 (0.85%) Oracle Database
6 1 (0.85%) Impala
6 1 (0.85%) Apache Cassandra
Development Applications
1 9 (7.69%) Git (software)
2 8 (6.84%) Bitbucket
3 6 (5.13%) Jasmine
3 6 (5.13%) NUnit
4 1 (0.85%) Dreamweaver
4 1 (0.85%) Mercurial
General
1 60 (51.28%) Marketing
2 34 (29.06%) Finance
3 21 (17.95%) Banking
4 11 (9.40%) Publishing
5 9 (7.69%) Advertising
6 8 (6.84%) Law
6 8 (6.84%) Legal
7 7 (5.98%) Telecoms
7 7 (5.98%) Retail
8 3 (2.56%) Multimedia
9 1 (0.85%) Financial Institution
9 1 (0.85%) Japanese Language
9 1 (0.85%) Korean Language
9 1 (0.85%) Spanish Language
Job Titles
1 37 (31.62%) Analyst
2 22 (18.80%) Web Analyst
3 20 (17.09%) Developer
4 16 (13.68%) Architect
5 14 (11.97%) Technical Architect
6 12 (10.26%) Java Architect
6 12 (10.26%) Java Technical Architect
6 12 (10.26%) Solutions Architect
7 9 (7.69%) Web Developer
8 8 (6.84%) Senior Java Architect
8 8 (6.84%) Oracle Architect
8 8 (6.84%) Senior Architect
8 8 (6.84%) Hybris Architect
8 8 (6.84%) Senior Oracle Technical Architect
8 8 (6.84%) Senior Solutions Architect
8 8 (6.84%) Senior Java Technical Architect
8 8 (6.84%) Oracle Technical Architect
8 8 (6.84%) Senior Technical Architect
9 5 (4.27%) Junior
9 5 (4.27%) Marketing Analyst
Libraries, Frameworks & Software Standards
1 45 (38.46%) HTML
2 38 (32.48%) CSS
3 20 (17.09%) XML
4 16 (13.68%) .NET
4 16 (13.68%) ASP.NET
5 13 (11.11%) HTML5
6 12 (10.26%) Ajax
7 10 (8.55%) jQuery
7 10 (8.55%) CSS3
8 9 (7.69%) JSON
9 7 (5.98%) ASP.NET MVC
10 6 (5.13%) RESTful
10 6 (5.13%) Web Services
11 2 (1.71%) XHTML
12 1 (0.85%) J2EE
12 1 (0.85%) Flash
12 1 (0.85%) LESS
12 1 (0.85%) Semantic HTML
12 1 (0.85%) Apache Cordova
12 1 (0.85%) Laravel
Miscellaneous
1 34 (29.06%) Analytical Skills
2 17 (14.53%) User Experience
3 10 (8.55%) Mathematics
4 9 (7.69%) Statistics
5 7 (5.98%) Visualisation
6 6 (5.13%) Mobile App
6 6 (5.13%) Management Information System
7 3 (2.56%) PMI
8 2 (1.71%) Physics
8 2 (1.71%) Computer Science
8 2 (1.71%) Mobile Banking
8 2 (1.71%) Over-the-Top Content
8 2 (1.71%) Internet of Things
8 2 (1.71%) Performance Metrics
8 2 (1.71%) Economics
9 1 (0.85%) Enterprise Software
9 1 (0.85%) Social Media
9 1 (0.85%) Digital Media
9 1 (0.85%) Semantic Web
9 1 (0.85%) Animation
Operating Systems
1 3 (2.56%) UNIX
1 3 (2.56%) Windows
1 3 (2.56%) Mac OS
Processes & Methodologies
1 97 (82.91%) Analytics
2 58 (49.57%) Web Analytics
3 24 (20.51%) E-Commerce
4 21 (17.95%) CRM
4 21 (17.95%) Digital Marketing
5 18 (15.38%) Agile Software Development
6 16 (13.68%) SEO
7 15 (12.82%) Open Source
7 15 (12.82%) Multivariate Testing
8 12 (10.26%) Content Management
9 11 (9.40%) Web Development
10 9 (7.69%) Project Management
10 9 (7.69%) MVC
10 9 (7.69%) Pay per click
11 8 (6.84%) Database Marketing
11 8 (6.84%) Document Management
11 8 (6.84%) Business Intelligence
12 7 (5.98%) Customer Engagement
13 6 (5.13%) Campaign Management
13 6 (5.13%) TDD
Programming Languages
1 43 (36.75%) SQL
2 37 (31.62%) JavaScript
3 16 (13.68%) Java
3 16 (13.68%) C#
4 8 (6.84%) Lua
5 4 (3.42%) PHP
6 2 (1.71%) VB
6 2 (1.71%) C
7 1 (0.85%) PL/SQL
7 1 (0.85%) Python
7 1 (0.85%) R
7 1 (0.85%) PHP5
7 1 (0.85%) PHP4
Qualifications
1 41 (35.04%) Degree
2 3 (2.56%) PMI Certification
3 2 (1.71%) MBA
Quality Assurance & Compliance
1 4 (3.42%) GCP
2 1 (0.85%) QA
Vendors
1 80 (68.38%) Google
2 56 (47.86%) Omniture
3 41 (35.04%) Adobe
4 22 (18.80%) Coremetrics
5 21 (17.95%) Oracle
6 15 (12.82%) Microsoft
7 14 (11.97%) hybris
7 14 (11.97%) Tableau
7 14 (11.97%) ATG
8 8 (6.84%) Hitwise
9 5 (4.27%) IBM
9 5 (4.27%) Twitter
9 5 (4.27%) Sitecore
10 4 (3.42%) Facebook
10 4 (3.42%) HP
11 2 (1.71%) comScore
11 2 (1.71%) OpenText
12 1 (0.85%) Cognos
12 1 (0.85%) Hyperion
12 1 (0.85%) MicroStrategy
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