The table below looks at the statistics for WebTrends skills in IT contracts advertised for the London region. Included is a guide to the contractor rates offered in IT contracts that have cited WebTrends over the 3 months to 28 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Sep 2016
Same period 2015 Same period 2014
WebTrends
Rank 432 429 416
Rank change year-on-year
-3 -13
Contract jobs citing WebTrends 11 6 26
As % of all contract IT jobs located in London 0.048% 0.026% 0.11%
As % of the Business Applications category 0.63% 0.32% 1.06%
Number of daily rates quoted 8 4 18
Median daily rate £400 £375 £375
Median daily rate % change year-on-year
+6.66% -
90% offered a daily rate of more than £318 £298 £250
10% offered a daily rate of more than £459 £400 £414
UK excluding London median daily rate £388 £500 £376
% change year-on-year
-22.50% +32.89%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £19.61 - -
WebTrends
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in contract jobs advertised in the London region.

Business Applications Category
London
Contract IT job ads with a match in the
Business Applications category
1745 1884 2451
As % of all contract IT jobs located in London 7.64% 8.04% 10.12%
Number of daily rates quoted 1176 1146 1554
Median daily rate £475 £450 £470
Median daily rate % change year-on-year
+5.55% -4.25%
90% offered a daily rate of more than £330 £280 £320
10% offered a daily rate of more than £648 £625 £600
UK excluding London median daily rate £425 £425 £425
Number of hourly rates quoted 7 15 13
Median hourly rate £17.50 £30.75 £24.75
Median hourly rate % change year-on-year
-43.08% +24.24%
90% offered a hourly rate of more than £5.00 £17.75 £13.00
10% offered a hourly rate of more than £24.50 £100.00 £39.02
UK excluding London median hourly rate £36.00 £17.50 £31.75
% change year-on-year
+105.71% -44.88%

WebTrends
Jobs Demand Trend in London

The demand trend of contract jobs across the London region citing WebTrends as a proportion of all IT contracts with a match in the Business Applications category.

WebTrends Jobs Demand Trend in London

WebTrends
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing WebTrends across the London region.

WebTrends Daily Rate Trend in London

WebTrends
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing WebTrends across the London region over the 3 months to 28 September 2016.

WebTrends Daily Rate Histogram in London

WebTrends
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing WebTrends across the London region.

WebTrends Hourly Rate Trend in London

WebTrends
Top 30 Related IT Skills in London

For the 6 months to 28 September 2016, IT contractor jobs citing WebTrends also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for WebTrends.

1 14 (70.00%) Adobe
2 13 (65.00%) Analytics
3 11 (55.00%) Google
3 11 (55.00%) Google Analytics
4 10 (50.00%) Agile Software Development
4 10 (50.00%) Web Analytics
4 10 (50.00%) CSS
5 9 (45.00%) HTML
6 8 (40.00%) User Experience
6 8 (40.00%) Adobe Analytics
7 7 (35.00%) Analytical Skills
8 6 (30.00%) Wireframes
8 6 (30.00%) SQL
8 6 (30.00%) Photoshop
8 6 (30.00%) Stakeholder Management
8 6 (30.00%) Adobe Illustrator
8 6 (30.00%) Marketing
9 5 (25.00%) Retail
9 5 (25.00%) Scrum
9 5 (25.00%) Finance
9 5 (25.00%) JavaScript
9 5 (25.00%) Tealium
9 5 (25.00%) Tag Management
9 5 (25.00%) Radian6
9 5 (25.00%) HTML5
10 4 (20.00%) SDLC
10 4 (20.00%) Prototyping
10 4 (20.00%) Data Analytics
10 4 (20.00%) Process Management
10 4 (20.00%) Coremetrics

WebTrends
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (10.00%) Facebook Platform
1 2 (10.00%) SAS
2 1 (5.00%) Adobe Experience Manager
Applications
1 6 (30.00%) Adobe Illustrator
1 6 (30.00%) Photoshop
2 3 (15.00%) MS Excel
3 2 (10.00%) Adobe Creative Suite
3 2 (10.00%) SPSS
4 1 (5.00%) Fireworks
4 1 (5.00%) MS Office
4 1 (5.00%) MS PowerPoint
Business Applications
1 5 (25.00%) Radian6
2 1 (5.00%) Adobe Campaign
2 1 (5.00%) Unica
Cloud Services
1 11 (55.00%) Google Analytics
2 8 (40.00%) Adobe Analytics
3 2 (10.00%) AdWords
Communications & Networking
1 3 (15.00%) Internet
Database & Business Intelligence
1 2 (10.00%) SQL Server
2 1 (5.00%) Data Mining
2 1 (5.00%) OLAP
2 1 (5.00%) OLTP
2 1 (5.00%) SQL Server Analysis Services
2 1 (5.00%) SQL Server Integration Services
2 1 (5.00%) SQL Server Reporting Services
Development Applications
1 1 (5.00%) Axure RP
General
1 6 (30.00%) Marketing
2 5 (25.00%) Finance
2 5 (25.00%) Retail
3 2 (10.00%) Advertising
3 2 (10.00%) Banking
Job Titles
1 7 (35.00%) Designer
2 4 (20.00%) Implementation Manager
3 3 (15.00%) Analyst
4 2 (10.00%) Analytics Consultant
4 2 (10.00%) Consultant
4 2 (10.00%) Data Analyst
4 2 (10.00%) UI Designer
4 2 (10.00%) Visual Designer
4 2 (10.00%) Web Analytics Consultant
4 2 (10.00%) Web Consultant
4 2 (10.00%) Web Designer
5 1 (5.00%) Associate Director
5 1 (5.00%) ETL Analyst
5 1 (5.00%) Front End Developer (Client-Side Developer)
5 1 (5.00%) HTML CSS Designer
5 1 (5.00%) Mobile Designer
5 1 (5.00%) Senior UI Designer
5 1 (5.00%) SQL Analyst
5 1 (5.00%) SQL Data Analyst
5 1 (5.00%) UI/UX Designer
Libraries, Frameworks & Software Standards
1 10 (50.00%) CSS
2 9 (45.00%) HTML
3 5 (25.00%) HTML5
4 2 (10.00%) Flash
4 2 (10.00%) XHTML
5 1 (5.00%) Ajax
5 1 (5.00%) CSS3
5 1 (5.00%) MDX
Miscellaneous
1 8 (40.00%) User Experience
2 7 (35.00%) Analytical Skills
3 3 (15.00%) Graphic Design
4 2 (10.00%) Animation
4 2 (10.00%) Mobile App
4 2 (10.00%) Social Media
5 1 (5.00%) Online Banking
Processes & Methodologies
1 13 (65.00%) Analytics
2 10 (50.00%) Agile Software Development
2 10 (50.00%) Web Analytics
3 6 (30.00%) Stakeholder Management
3 6 (30.00%) Wireframes
4 5 (25.00%) Scrum
4 5 (25.00%) Tag Management
5 4 (20.00%) Data Analytics
5 4 (20.00%) Process Management
5 4 (20.00%) Prototyping
5 4 (20.00%) SDLC
6 3 (15.00%) Business Intelligence
6 3 (15.00%) Customer Engagement
6 3 (15.00%) Migration
6 3 (15.00%) Rapid Prototyping
6 3 (15.00%) Statistical Analysis
6 3 (15.00%) Typography
7 2 (10.00%) ETL
7 2 (10.00%) Web Design
7 2 (10.00%) Web Development
Programming Languages
1 6 (30.00%) SQL
2 5 (25.00%) JavaScript
3 2 (10.00%) T-SQL
4 1 (5.00%) ActionScript
Qualifications
1 2 (10.00%) Degree
Quality Assurance & Compliance
1 3 (15.00%) Actionable Recommendations
2 2 (10.00%) Data Quality
3 1 (5.00%) QA
Vendors
1 14 (70.00%) Adobe
2 11 (55.00%) Google
3 5 (25.00%) Tealium
4 4 (20.00%) Coremetrics
4 4 (20.00%) Omniture
5 3 (15.00%) DoubleClick
5 3 (15.00%) Tableau
6 2 (10.00%) Facebook
6 2 (10.00%) Marin
6 2 (10.00%) Microsoft
6 2 (10.00%) Twitter
6 2 (10.00%) Yahoo!
7 1 (5.00%) Alterian
7 1 (5.00%) Cognos