The table below looks at the statistics for WebTrends skills in IT contracts advertised for the London region. Included is a guide to the average contractor rates offered in IT contracts that have cited WebTrends over the 3 months to 29 April 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
29 Apr 2016
Same period 2015 Same period 2014
WebTrends
Rank 417 394 419
Rank change year-on-year
-23 +25
Contract jobs citing WebTrends 16 27 8
As % of all contract IT jobs located in London 0.070% 0.12% 0.034%
As % of the Business Applications category 0.92% 1.44% 0.37%
Number of daily rates quoted 14 20 6
Average daily rate £350 £494 £388
Average daily rate % change year-on-year
-29.11% +27.41%
90% offered a daily rate of more than £290 £259 £283
10% offered a daily rate of more than £460 £530 £400
UK excluding London average daily rate £323 £265 £300
% change year-on-year
+21.69% -11.66%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £19.61 - -
WebTrends
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in contract jobs advertised in the London region.

Business Applications Category
London
Contract IT job ads with a match in the
Business Applications category
1730 1876 2162
As % of all contract IT jobs located in London 7.52% 8.37% 9.26%
Number of daily rates quoted 1137 1197 1389
Average daily rate £450 £480 £450
Average daily rate % change year-on-year
-6.25% +6.66%
90% offered a daily rate of more than £300 £315 £321
10% offered a daily rate of more than £600 £650 £625
UK excluding London average daily rate £425 £425 £400
% change year-on-year
- +6.25%
Number of hourly rates quoted 12 6 8
Average hourly rate £24.25 £30.00 £16.91
Average hourly rate % change year-on-year
-19.16% +77.40%
90% offered a hourly rate of more than £17.18 £17.20 £15.45
10% offered a hourly rate of more than £53.80 £52.50 £53.75
UK excluding London average hourly rate £27.50 £32.00 £37.50
% change year-on-year
-14.06% -14.65%

WebTrends
Jobs Demand Trend in London

This chart provides a 3-month moving total of IT contractor jobs citing WebTrends across the London region as a proportion of the total demand within the Business Applications category.

WebTrends Jobs Demand Trend in London

WebTrends
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing WebTrends across the London region.

WebTrends Daily Rate Trend in London

WebTrends
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing WebTrends across the London region over the 3 months to 29 April 2016.

WebTrends Daily Rate Histogram in London

WebTrends
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing WebTrends across the London region.

WebTrends Hourly Rate Trend in London

WebTrends
Contract Job Locations in London

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing WebTrends within the London region over the 3 months to 29 April 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +39 1 £222 -53.26%
WebTrends
England

WebTrends
Top 30 Related IT Skills in London

For the 6 months to 29 April 2016, IT contractor jobs across the London region citing WebTrends also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited WebTrends.

1 28 (75.68%) Analytics
2 19 (51.35%) Marketing
3 17 (45.95%) Web Analytics
4 15 (40.54%) Adobe
5 13 (35.14%) Google
5 13 (35.14%) Google Analytics
6 12 (32.43%) User Experience
6 12 (32.43%) SEO
6 12 (32.43%) HTML
7 11 (29.73%) CSS
8 10 (27.03%) Data Analysis
9 9 (24.32%) Mobile App
9 9 (24.32%) Adobe Analytics
10 8 (21.62%) Digital Marketing
10 8 (21.62%) Banking
10 8 (21.62%) Stakeholder Management
10 8 (21.62%) Coremetrics
10 8 (21.62%) Business Intelligence
11 7 (18.92%) Photoshop
11 7 (18.92%) Finance
11 7 (18.92%) Web Development
11 7 (18.92%) Degree
11 7 (18.92%) Web Design
11 7 (18.92%) Performance Management
11 7 (18.92%) Tableau
11 7 (18.92%) Channel Management
11 7 (18.92%) Tag Management
12 6 (16.22%) Responsive Web Design
12 6 (16.22%) Typography
12 6 (16.22%) Radian6

WebTrends
Top Related IT Skills in London by Category

For the 6 months to 29 April 2016, IT contractor jobs across the London region citing WebTrends also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited WebTrends. Up to 20 skills are shown per category.

Application Platforms
1 2 (5.41%) CMS
Applications
1 7 (18.92%) Photoshop
2 6 (16.22%) Adobe Illustrator
3 4 (10.81%) MS Excel
4 1 (2.70%) MS PowerPoint
Business Applications
1 6 (16.22%) Radian6
2 3 (8.11%) SAP Oil and Gas
Cloud Services
1 13 (35.14%) Google Analytics
2 9 (24.32%) Adobe Analytics
3 3 (8.11%) AdWords
3 3 (8.11%) Google Cloud Platform
4 1 (2.70%) Google Tag Manager
Communications & Networking
1 1 (2.70%) WebEx
Database & Business Intelligence
1 3 (8.11%) BigQuery
1 3 (8.11%) Data Warehouse
1 3 (8.11%) Hadoop
1 3 (8.11%) Power BI
1 3 (8.11%) QlikView
General
1 19 (51.35%) Marketing
2 8 (21.62%) Banking
3 7 (18.92%) Finance
4 3 (8.11%) Danish Language
4 3 (8.11%) Electronics
4 3 (8.11%) Manufacturing
4 3 (8.11%) Telecoms
5 2 (5.41%) Retail
6 1 (2.70%) Investment Banking
Job Titles
1 7 (18.92%) Consultant
1 7 (18.92%) Designer
1 7 (18.92%) SEO Executive
1 7 (18.92%) Web Analytics Consultant
1 7 (18.92%) Web Consultant
2 6 (16.22%) Visual Designer
3 5 (13.51%) Analyst
4 4 (10.81%) Web Analyst
5 3 (8.11%) Architect
5 3 (8.11%) Data Architect
5 3 (8.11%) Solutions Architect
6 2 (5.41%) Developer
6 2 (5.41%) Digital Analyst
6 2 (5.41%) Django Developer
6 2 (5.41%) Mobile Designer
6 2 (5.41%) Python Developer
6 2 (5.41%) Python Web Developer
6 2 (5.41%) Python/Django Developer
6 2 (5.41%) Search Manager
6 2 (5.41%) Web Developer
Libraries, Frameworks & Software Standards
1 12 (32.43%) HTML
2 11 (29.73%) CSS
3 6 (16.22%) Flash
3 6 (16.22%) XHTML
4 2 (5.41%) Django
Miscellaneous
1 12 (32.43%) User Experience
2 9 (24.32%) Mobile App
3 6 (16.22%) Animation
4 4 (10.81%) Analytical Skills
5 3 (8.11%) Copywriting
6 2 (5.41%) Algorithms
6 2 (5.41%) iPad
7 1 (2.70%) Data Extraction
7 1 (2.70%) Foreign Exchange (FX)
7 1 (2.70%) Management Information System
7 1 (2.70%) Performance Metrics
7 1 (2.70%) Visualisation
Processes & Methodologies
1 28 (75.68%) Analytics
2 17 (45.95%) Web Analytics
3 12 (32.43%) SEO
4 10 (27.03%) Data Analysis
5 8 (21.62%) Business Intelligence
5 8 (21.62%) Digital Marketing
5 8 (21.62%) Stakeholder Management
6 7 (18.92%) Channel Management
6 7 (18.92%) Performance Management
6 7 (18.92%) Tag Management
6 7 (18.92%) Web Design
6 7 (18.92%) Web Development
7 6 (16.22%) Customer Engagement
7 6 (16.22%) Responsive Web Design
7 6 (16.22%) Statistical Analysis
7 6 (16.22%) Typography
8 5 (13.51%) Pay per click
9 4 (10.81%) Campaign Management
9 4 (10.81%) E-Commerce
10 3 (8.11%) Digital Analytics
Programming Languages
1 5 (13.51%) JavaScript
2 4 (10.81%) ActionScript
2 4 (10.81%) SQL
3 2 (5.41%) Python
Qualifications
1 7 (18.92%) Degree
Quality Assurance & Compliance
1 2 (5.41%) QA
Vendors
1 15 (40.54%) Adobe
2 13 (35.14%) Google
3 8 (21.62%) Coremetrics
4 7 (18.92%) Tableau
5 4 (10.81%) Omniture
6 3 (8.11%) Cognos
6 3 (8.11%) Microsoft
6 3 (8.11%) SAP
6 3 (8.11%) Yahoo!
7 1 (2.70%) Apple
7 1 (2.70%) Facebook
7 1 (2.70%) Teradata
London
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Rate: £500.00 - £550.00 per day
Posted: Yesterday
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onezeero.
Rate: £430 per annum
Posted: 4 days ago
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Ticketmaster
Rate: Competitive
Posted: 26 days ago