The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Macclesfield region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 27 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Jan 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 43 30 44
Rank change year-on-year
-13 +14
Permanent jobs citing Digital Marketing 4 1 2
As % of all permanent IT jobs located in Macclesfield 2.42% 0.97% 1.24%
As % of the Processes & Methodologies category 2.80% 1.08% 1.64%
Number of salaries quoted 3 1 2
Average salary £35,000 £57,500 £26,000
Average salary % change year-on-year
-39.13% +121.15%
UK excluding London average salary £35,000 £35,000 £32,500
% change year-on-year
- +7.69%
Digital Marketing
Cheshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Macclesfield region.

Processes & Methodologies Category
Macclesfield
Permanent IT job ads with a match in the
Processes & Methodologies category
143 93 122
As % of all permanent IT jobs located in Macclesfield 86.67% 90.29% 75.78%
Number of salaries quoted 131 78 116
Average salary £37,500 £40,000 £28,500
Average salary % change year-on-year
-6.25% +40.35%
90% offered a salary of more than £32,500 £28,500 £24,000
10% offered a salary of more than £52,500 £37,500 £60,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Digital Marketing
Jobs Demand Trend in Macclesfield

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Macclesfield region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Macclesfield

Digital Marketing
Salary Trend in Macclesfield

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Macclesfield region.

Digital Marketing Salary Trend in Macclesfield

Digital Marketing
Top 30 Related IT Skills in Macclesfield

For the 6 months to 27 January 2015, IT jobs across the Macclesfield region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 4 (100.00%) SEO
1 4 (100.00%) Marketing
2 3 (75.00%) B2B
3 2 (50.00%) Extranet
3 2 (50.00%) Project Management
3 2 (50.00%) Management Information System
3 2 (50.00%) MS Project
3 2 (50.00%) Web Design
3 2 (50.00%) Agile Software Development
3 2 (50.00%) Billing
3 2 (50.00%) Waterfall
3 2 (50.00%) Change Control
3 2 (50.00%) Basecamp
3 2 (50.00%) Analytics
3 2 (50.00%) Pay per click
4 1 (25.00%) Marketing Strategy
4 1 (25.00%) Social Media Marketing
4 1 (25.00%) Web Marketing
4 1 (25.00%) Social Media
4 1 (25.00%) Degree
4 1 (25.00%) Search Engine Marketing
4 1 (25.00%) Google Analytics
4 1 (25.00%) Time Management
4 1 (25.00%) Competitor Analysis
4 1 (25.00%) Google
4 1 (25.00%) CRM
4 1 (25.00%) Advertising
4 1 (25.00%) Salesforce.com
4 1 (25.00%) Intranet
4 1 (25.00%) Internet

Digital Marketing
Top Related IT Skills in Macclesfield by Category

For the 6 months to 27 January 2015, IT jobs across the Macclesfield region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Applications
1 2 (50.00%) MS Project
Business Applications
1 1 (25.00%) Google Analytics
Cloud Services
1 2 (50.00%) Basecamp
Communications & Networking
1 2 (50.00%) Extranet
2 1 (25.00%) Intranet
2 1 (25.00%) Internet
General
1 4 (100.00%) Marketing
2 2 (50.00%) Billing
3 1 (25.00%) Advertising
Job Titles
1 2 (50.00%) Digital Project Manager
1 2 (50.00%) Project Manager
2 1 (25.00%) Marketing Manager
2 1 (25.00%) PPC Specialist
2 1 (25.00%) PPC Manager
2 1 (25.00%) PPC Analyst
2 1 (25.00%) PPC Executive
Miscellaneous
1 2 (50.00%) Management Information System
2 1 (25.00%) Social Media
Processes & Methodologies
1 4 (100.00%) SEO
2 3 (75.00%) B2B
3 2 (50.00%) Project Management
3 2 (50.00%) Analytics
3 2 (50.00%) Waterfall
3 2 (50.00%) Change Control
3 2 (50.00%) Web Design
3 2 (50.00%) Agile Software Development
3 2 (50.00%) Pay per click
4 1 (25.00%) Search Engine Marketing
4 1 (25.00%) Time Management
4 1 (25.00%) Web Marketing
4 1 (25.00%) Competitor Analysis
4 1 (25.00%) Marketing Strategy
4 1 (25.00%) Social Media Marketing
4 1 (25.00%) CRM
Qualifications
1 1 (25.00%) Degree
Vendors
1 1 (25.00%) Salesforce.com
1 1 (25.00%) Google