The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Macclesfield region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 17 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
17 Sep 2014
Same period 2013 Same period 2012
Digital Marketing
Rank - 45 44
Permanent jobs citing Digital Marketing 0 1 1
As % of all permanent IT jobs located in Macclesfield - 0.56% 0.50%
As % of the Processes & Methodologies category - 0.72% 0.62%
Number of salaries quoted 0 1 1
Average salary - £30,000 £30,000
UK excluding London average salary £39,000 £32,500 £32,500
% change year-on-year
+20.00% -
Digital Marketing
Cheshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Macclesfield region.

Processes & Methodologies Category
Macclesfield
Permanent IT job ads with a match in the
Processes & Methodologies category
137 138 161
As % of all permanent IT jobs located in Macclesfield 80.12% 77.53% 80.90%
Number of salaries quoted 106 121 140
Average salary £37,500 £35,000 £31,500
Average salary % change year-on-year
+7.14% +11.11%
90% offered a salary of more than £22,000 £25,000 £24,000
10% offered a salary of more than £55,000 £60,000 £47,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Digital Marketing
Jobs Demand Trend in Macclesfield

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Macclesfield region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Macclesfield

Digital Marketing
Salary Trend in Macclesfield

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Macclesfield region.

Digital Marketing Salary Trend in Macclesfield

Digital Marketing
Top 21 Related IT Skills in Macclesfield

For the 6 months to 17 September 2014, IT jobs across the Macclesfield region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 3 (100.00%) SEO
1 3 (100.00%) Google
1 3 (100.00%) Pay per click
1 3 (100.00%) Marketing
1 3 (100.00%) Analytics
2 2 (66.67%) Advertising
2 2 (66.67%) Competitor Analysis
2 2 (66.67%) Google Analytics
2 2 (66.67%) Time Management
2 2 (66.67%) Web Marketing
3 1 (33.33%) HTML
3 1 (33.33%) JavaScript
3 1 (33.33%) CSS
3 1 (33.33%) B2B
3 1 (33.33%) B2C
3 1 (33.33%) Yahoo!
3 1 (33.33%) Online Marketing
3 1 (33.33%) Social Media
3 1 (33.33%) Digital Media
3 1 (33.33%) Facebook
3 1 (33.33%) Twitter

Digital Marketing
Top Related IT Skills in Macclesfield by Category

For the 6 months to 17 September 2014, IT jobs across the Macclesfield region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Business Applications
1 2 (66.67%) Google Analytics
General
1 3 (100.00%) Marketing
2 2 (66.67%) Advertising
Job Titles
1 2 (66.67%) PPC Specialist
1 2 (66.67%) PPC Manager
1 2 (66.67%) PPC Analyst
1 2 (66.67%) PPC Executive
2 1 (33.33%) SEO Executive
Libraries, Frameworks & Software Standards
1 1 (33.33%) HTML
1 1 (33.33%) CSS
Miscellaneous
1 1 (33.33%) Social Media
1 1 (33.33%) Digital Media
Processes & Methodologies
1 3 (100.00%) SEO
1 3 (100.00%) Pay per click
1 3 (100.00%) Analytics
2 2 (66.67%) Web Marketing
2 2 (66.67%) Time Management
2 2 (66.67%) Competitor Analysis
3 1 (33.33%) B2B
3 1 (33.33%) B2C
3 1 (33.33%) Online Marketing
Programming Languages
1 1 (33.33%) JavaScript
Vendors
1 3 (100.00%) Google
2 1 (33.33%) Facebook
2 1 (33.33%) Twitter
2 1 (33.33%) Yahoo!