The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Macclesfield region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Social Media
Rank 25 38 43
Rank change year-on-year
+13 +5
Permanent jobs citing Social Media 20 1 4
As % of all permanent IT jobs located in Macclesfield 11.76% 0.60% 2.37%
As % of the Miscellaneous category 24.39% 1.43% 7.84%
Number of salaries quoted 20 1 4
Average salary £45,000 £30,000 £34,250
Average salary % change year-on-year
+50.00% -12.40%
UK excluding London average salary £36,250 £35,000 £37,500
% change year-on-year
+3.57% -6.66%
Social Media
Cheshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Macclesfield region.

Miscellaneous Category
Macclesfield
Permanent IT job ads with a match in the
Miscellaneous category
82 70 51
As % of all permanent IT jobs located in Macclesfield 48.24% 41.67% 30.18%
Number of salaries quoted 78 55 48
Average salary £40,000 £40,000 £28,500
Average salary % change year-on-year
- +40.35%
90% offered a salary of more than £29,850 £28,500 £24,000
10% offered a salary of more than £52,500 £35,000 £45,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Social Media
Jobs Demand Trend in Macclesfield

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Macclesfield region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Macclesfield

Social Media
Salary Trend in Macclesfield

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Macclesfield region.

Social Media Salary Trend in Macclesfield

Social Media
Salary Histogram in Macclesfield

This chart provides a salary histogram for IT jobs citing Social Media across the Macclesfield region over the 3 months to 24 December 2014.

Social Media Salary Histogram in Macclesfield

Social Media
Top 30 Related IT Skills in Macclesfield

For the 6 months to 24 December 2014, IT jobs across the Macclesfield region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 20 (95.24%) Marketing
2 19 (90.48%) HTML
2 19 (90.48%) JavaScript
2 19 (90.48%) Photoshop
2 19 (90.48%) CSS
2 19 (90.48%) Email Marketing
2 19 (90.48%) jQuery
3 18 (85.71%) CMS
3 18 (85.71%) Umbraco
3 18 (85.71%) EPiServer
3 18 (85.71%) WordPress
3 18 (85.71%) HTML5
3 18 (85.71%) CSS3
3 18 (85.71%) Modernizr
3 18 (85.71%) Eloqua
3 18 (85.71%) Responsive Web Design
4 13 (61.90%) CRM
4 13 (61.90%) Salesforce.com
5 12 (57.14%) C#
5 12 (57.14%) SQL
5 12 (57.14%) .NET
5 12 (57.14%) MySQL
5 12 (57.14%) SQL Server
5 12 (57.14%) XML
5 12 (57.14%) Razor View Engine
6 7 (33.33%) Web Design
7 6 (28.57%) Git (software)
7 6 (28.57%) Sass
7 6 (28.57%) LESS
7 6 (28.57%) Grunt

Social Media
Top Related IT Skills in Macclesfield by Category

For the 6 months to 24 December 2014, IT jobs across the Macclesfield region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 18 (85.71%) CMS
1 18 (85.71%) Umbraco
1 18 (85.71%) WordPress
Applications
1 19 (90.48%) Photoshop
2 1 (4.76%) Fireworks
2 1 (4.76%) Adobe Illustrator
2 1 (4.76%) Adobe Creative Suite
Business Applications
1 1 (4.76%) WebTrends
1 1 (4.76%) Google Analytics
Communications & Networking
1 1 (4.76%) DNS
1 1 (4.76%) Intranet
1 1 (4.76%) Internet
Database & Business Intelligence
1 12 (57.14%) MySQL
1 12 (57.14%) SQL Server
Development Applications
1 6 (28.57%) Git (software)
1 6 (28.57%) Grunt
2 1 (4.76%) Dreamweaver
General
1 20 (95.24%) Marketing
2 1 (4.76%) Retail
Job Titles
1 18 (85.71%) Developer
2 6 (28.57%) Front-End Developer
3 1 (4.76%) Designer
3 1 (4.76%) Account Manager
3 1 (4.76%) Senior Manager
3 1 (4.76%) Web Designer
3 1 (4.76%) Graphic Designer
3 1 (4.76%) Marketing Manager
3 1 (4.76%) Senior Account Manager
Libraries, Frameworks & Software Standards
1 19 (90.48%) CSS
1 19 (90.48%) jQuery
1 19 (90.48%) HTML
2 18 (85.71%) HTML5
2 18 (85.71%) CSS3
2 18 (85.71%) Modernizr
3 12 (57.14%) Razor View Engine
3 12 (57.14%) XML
3 12 (57.14%) .NET
4 6 (28.57%) Sass
4 6 (28.57%) LESS
5 1 (4.76%) XHTML
5 1 (4.76%) Ajax
5 1 (4.76%) DHTML
Processes & Methodologies
1 19 (90.48%) Email Marketing
2 18 (85.71%) Responsive Web Design
3 13 (61.90%) CRM
4 7 (33.33%) Web Design
5 2 (9.52%) Pay per click
5 2 (9.52%) Analytics
5 2 (9.52%) SEO
6 1 (4.76%) Search Engine Marketing
6 1 (4.76%) B2B
6 1 (4.76%) Digital Marketing
6 1 (4.76%) Marketing Strategy
6 1 (4.76%) Social Media Marketing
Programming Languages
1 19 (90.48%) JavaScript
2 12 (57.14%) C#
2 12 (57.14%) SQL
3 1 (4.76%) PHP
Qualifications
1 1 (4.76%) Degree
Vendors
1 18 (85.71%) EPiServer
1 18 (85.71%) Eloqua
2 13 (61.90%) Salesforce.com
3 1 (4.76%) Google
3 1 (4.76%) Adobe