The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Norfolk region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 22 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
22 Feb 2017
Same period 2016 Same period 2015
Marketing
East of England / Norfolk
Rank 19 33 47
Rank change year-on-year
+14 +14
Permanent jobs citing Marketing 38 7 4
As % of all permanent IT jobs located in Norfolk 13.19% 3.06% 1.20%
As % of the General category 34.55% 15.91% 5.00%
Number of salaries quoted 35 5 4
Median salary £39,000 £27,500 £27,500
Median salary % change year-on-year
+41.81% -
UK excluding London median salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Norfolk region.

General Category
Norfolk
Permanent IT job ads with a match in the
General category
110 44 80
As % of all permanent IT jobs located in Norfolk 38.19% 19.21% 23.95%
Number of salaries quoted 91 18 66
Median salary £40,000 £37,500 £42,500
Median salary % change year-on-year
+6.66% -11.76%
90% offered a salary of more than £35,000 £26,750 £30,000
10% offered a salary of more than £52,500 £75,000 £54,000
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Jobs Demand Trend in Norfolk

The demand trend of job ads across the Norfolk region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Norfolk

Marketing
Salary Trend in Norfolk

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Norfolk region.

Marketing Salary Trend in Norfolk

Marketing
Salary Histogram in Norfolk

This chart provides a salary histogram for IT jobs citing Marketing across the Norfolk region over the 3 months to 22 February 2017.

Marketing Salary Histogram in Norfolk

Marketing
Job Locations in Norfolk

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Norfolk region over the 3 months to 22 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Norwich +15 38 £39,000 +41.81% 1
Marketing
East of England

Marketing
Top 30 Related IT Skills in Norfolk

For the 6 months to 22 February 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Norfolk region with a requirement for Marketing.

1 66 (85.71%) Finance
2 39 (50.65%) SQL
3 38 (49.35%) Analytics
4 37 (48.05%) Relational Database
5 36 (46.75%) Teradata
6 30 (38.96%) Mentoring
6 30 (38.96%) Coaching
7 23 (29.87%) Agile Software Development
7 23 (29.87%) Database Marketing
8 22 (28.57%) HTML
8 22 (28.57%) JavaScript
9 20 (25.97%) CRM
10 19 (24.68%) User Stories
11 18 (23.38%) Scrum
11 18 (23.38%) JIRA
11 18 (23.38%) Kanban
11 18 (23.38%) Confluence
11 18 (23.38%) BDD
12 16 (20.78%) Adobe Campaign
12 16 (20.78%) SAS
12 16 (20.78%) Adobe
12 16 (20.78%) C#
12 16 (20.78%) Business Analysis
13 15 (19.48%) Adobe Analytics
13 15 (19.48%) Java
13 15 (19.48%) T-SQL
13 15 (19.48%) Data Warehouse
13 15 (19.48%) Stakeholder Management
13 15 (19.48%) Legal
13 15 (19.48%) Campaign Management

Marketing
Top Related IT Skills in Norfolk by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 18 (23.38%) Confluence
2 16 (20.78%) SAS
3 15 (19.48%) Adobe Experience Manager
4 12 (15.58%) IIS
5 4 (5.19%) WordPress
6 1 (1.30%) Apache
6 1 (1.30%) Drupal
Applications
1 5 (6.49%) MS Excel
2 4 (5.19%) InVision
Business Applications
1 16 (20.78%) Adobe Campaign
Cloud Services
1 15 (19.48%) Adobe Analytics
Communications & Networking
1 2 (2.60%) HTTP
1 2 (2.60%) Internet
Database & Business Intelligence
1 37 (48.05%) Relational Database
2 15 (19.48%) Data Warehouse
3 12 (15.58%) SQL Server
4 11 (14.29%) SQL Server 2008
5 9 (11.69%) Big Data
6 7 (9.09%) Hadoop
7 6 (7.79%) PowerCenter
8 2 (2.60%) MySQL
9 1 (1.30%) BusinessObjects
9 1 (1.30%) Crystal Reports
9 1 (1.30%) RDBMS
Development Applications
1 18 (23.38%) JIRA
2 2 (2.60%) CocoaPods
2 2 (2.60%) Xcode
3 1 (1.30%) Team Foundation Server
3 1 (1.30%) Visual Studio
General
1 66 (85.71%) Finance
2 15 (19.48%) Legal
3 4 (5.19%) Retail
4 3 (3.90%) Games
5 1 (1.30%) Advertising
Job Titles
1 36 (46.75%) Analyst
2 18 (23.38%) Business Analyst
3 17 (22.08%) Database Analyst
3 17 (22.08%) Digital Analyst
3 17 (22.08%) Digital Business Analyst
4 14 (18.18%) Developer
5 13 (16.88%) SQL Analyst
6 12 (15.58%) Finance Business Analyst
6 12 (15.58%) Financial Analyst
6 12 (15.58%) Financial Business Analyst
6 12 (15.58%) Financial Services Business Analyst
6 12 (15.58%) Insurance Business Analyst
6 12 (15.58%) Service Analyst
7 11 (14.29%) Administrator
8 8 (10.39%) DBA
8 8 (10.39%) SQL DBA
9 7 (9.09%) Designer
9 7 (9.09%) Senior Designer
9 7 (9.09%) Senior UX Designer
9 7 (9.09%) UX Designer
Libraries, Frameworks & Software Standards
1 22 (28.57%) HTML
2 12 (15.58%) XML
3 6 (7.79%) CSS
4 4 (5.19%) jQuery
5 3 (3.90%) Web Services
6 2 (2.60%) .NET
6 2 (2.60%) Core Data
6 2 (2.60%) HTML5
6 2 (2.60%) RESTful
7 1 (1.30%) ASP.NET
7 1 (1.30%) CSS3
7 1 (1.30%) XSLT
Miscellaneous
1 10 (12.99%) User Experience
2 2 (2.60%) Mobile App
3 1 (1.30%) Analytical Skills
3 1 (1.30%) Driving Licence
3 1 (1.30%) Graphic Design
3 1 (1.30%) Social Media
Operating Systems
1 2 (2.60%) Android
1 2 (2.60%) Apple iOS
Processes & Methodologies
1 38 (49.35%) Analytics
2 30 (38.96%) Coaching
2 30 (38.96%) Mentoring
3 23 (29.87%) Agile Software Development
3 23 (29.87%) Database Marketing
4 20 (25.97%) CRM
5 19 (24.68%) User Stories
6 18 (23.38%) BDD
6 18 (23.38%) Kanban
6 18 (23.38%) Scrum
7 16 (20.78%) Business Analysis
8 15 (19.48%) Campaign Management
8 15 (19.48%) Data Analytics
8 15 (19.48%) Regulatory Compliance
8 15 (19.48%) Stakeholder Management
9 12 (15.58%) Customer Analytics
10 9 (11.69%) Mathematics
10 9 (11.69%) People Management
11 6 (7.79%) ETL
12 5 (6.49%) Web Development
Programming Languages
1 39 (50.65%) SQL
2 22 (28.57%) JavaScript
3 16 (20.78%) C#
4 15 (19.48%) Java
4 15 (19.48%) T-SQL
5 5 (6.49%) PHP
6 2 (2.60%) Objective-C
7 1 (1.30%) ABAP
7 1 (1.30%) VB.NET
Qualifications
1 10 (12.99%) Degree
Quality Assurance & Compliance
1 7 (9.09%) SLA
2 6 (7.79%) Data Quality
3 2 (2.60%) QA
Vendors
1 36 (46.75%) Teradata
2 16 (20.78%) Adobe
3 12 (15.58%) Microsoft
4 6 (7.79%) Informatica
4 6 (7.79%) Oracle
5 1 (1.30%) DevExpress
5 1 (1.30%) Google
5 1 (1.30%) SAP
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