The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the North Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 29 April 2016 with a comparison to the same period in the previous 2 years.

3 months to
29 Apr 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank - 83 -
Permanent jobs citing Google Analytics 0 11 0
As % of all permanent IT jobs located in North Yorkshire - 1.04% -
As % of the Cloud Services category - 7.59% -
Number of salaries quoted 0 5 0
Average salary - £35,000 -
UK excluding London average salary £32,500 £30,000 £30,500
% change year-on-year
+8.33% -1.63%
Google Analytics
Yorkshire

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the North Yorkshire region.

Cloud Services Category
North Yorkshire
Permanent IT job ads with a match in the
Cloud Services category
90 145 107
As % of all permanent IT jobs located in North Yorkshire 9.51% 13.73% 8.89%
Number of salaries quoted 74 130 48
Average salary £42,500 £42,500 £35,000
Average salary % change year-on-year
- +21.42%
90% offered a salary of more than £35,000 £30,000 £24,000
10% offered a salary of more than £50,000 £46,000 £50,000
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Google Analytics
Jobs Demand Trend in North Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the North Yorkshire region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in North Yorkshire

Google Analytics
Salary Trend in North Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the North Yorkshire region.

Google Analytics Salary Trend in North Yorkshire

Google Analytics
Top 27 Related IT Skills in North Yorkshire

For the 6 months to 29 April 2016, IT jobs across the North Yorkshire region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 13 (100.00%) Google
1 13 (100.00%) Marketing
1 13 (100.00%) Analytics
2 11 (84.62%) SEO
3 10 (76.92%) Pay per click
3 10 (76.92%) Social Media
4 8 (61.54%) Internet
5 7 (53.85%) Internet Marketing
6 5 (38.46%) Digital Marketing
7 3 (23.08%) Microsoft
7 3 (23.08%) MS Office
7 3 (23.08%) Degree
7 3 (23.08%) Search Engine Marketing
7 3 (23.08%) Marketing Strategy
7 3 (23.08%) Brand Awareness
8 2 (15.38%) AdWords
8 2 (15.38%) Analytical Skills
8 2 (15.38%) Algorithms
8 2 (15.38%) Blog
8 2 (15.38%) Data Protection
8 2 (15.38%) Web Development
8 2 (15.38%) Web Design
8 2 (15.38%) CSS
8 2 (15.38%) HTML
9 1 (7.69%) XHTML
9 1 (7.69%) MS Excel
9 1 (7.69%) Strategic Planning

Google Analytics
Top Related IT Skills in North Yorkshire by Category

For the 6 months to 29 April 2016, IT jobs across the North Yorkshire region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Applications
1 3 (23.08%) MS Office
2 1 (7.69%) MS Excel
Cloud Services
1 2 (15.38%) AdWords
Communications & Networking
1 8 (61.54%) Internet
General
1 13 (100.00%) Marketing
2 3 (23.08%) Brand Awareness
Job Titles
1 5 (38.46%) SEO Manager
2 4 (30.77%) Senior Manager
3 3 (23.08%) Digital Strategist
4 2 (15.38%) Account Executive
4 2 (15.38%) Digital Executive
4 2 (15.38%) Digital Marketing Executive
4 2 (15.38%) Marketing Executive
4 2 (15.38%) PPC Executive
4 2 (15.38%) Senior SEO Manager
5 1 (7.69%) Analytics Manager
5 1 (7.69%) Campaign Executive
5 1 (7.69%) Campaign Manager
5 1 (7.69%) Content Strategist
5 1 (7.69%) Digital Analytics Manager
5 1 (7.69%) Marketing Strategist
5 1 (7.69%) Senior Analytics Manager
5 1 (7.69%) Senior Campaign Manager
5 1 (7.69%) SEO Executive
5 1 (7.69%) SEO Strategist
5 1 (7.69%) Social Media Manager
Libraries, Frameworks & Software Standards
1 2 (15.38%) CSS
1 2 (15.38%) HTML
2 1 (7.69%) XHTML
Miscellaneous
1 10 (76.92%) Social Media
2 2 (15.38%) Algorithms
2 2 (15.38%) Analytical Skills
2 2 (15.38%) Blog
Processes & Methodologies
1 13 (100.00%) Analytics
2 11 (84.62%) SEO
3 10 (76.92%) Pay per click
4 7 (53.85%) Internet Marketing
5 5 (38.46%) Digital Marketing
6 3 (23.08%) Marketing Strategy
6 3 (23.08%) Search Engine Marketing
7 2 (15.38%) Data Protection
7 2 (15.38%) Web Design
7 2 (15.38%) Web Development
8 1 (7.69%) Strategic Planning
Qualifications
1 3 (23.08%) Degree
Vendors
1 13 (100.00%) Google
2 3 (23.08%) Microsoft