The first table below looks at the demand for Pay per click skills in IT jobs advertised for the North Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the North Yorkshire region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank 90 75 85
Rank change year-on-year
-15 +10
Permanent jobs citing Pay per click 17 9 1
As % of all permanent IT jobs located in North Yorkshire 1.36% 0.93% 0.11%
As % of the Processes & Methodologies category 1.59% 1.17% 0.15%
Number of salaries quoted 12 9 1
Average salary £32,500 £23,000 £32,500
Average salary % change year-on-year
+41.30% -29.23%
UK excluding London average salary £30,000 £30,000 £28,000
% change year-on-year
- +7.14%
Processes & Methodologies Category
North Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1070 768 656
As % of all permanent IT jobs located in North Yorkshire 85.74% 79.26% 75.14%
Number of salaries quoted 741 536 500
Average salary £37,500 £35,000 £37,000
Average salary % change year-on-year
+7.14% -5.40%
90% offered a salary of more than £29,000 £23,000 £24,500
10% offered a salary of more than £50,000 £50,000 £55,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
Pay per click
Yorkshire

Pay per click
Jobs Demand Trend in North Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the North Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in North Yorkshire

Pay per click
Salary Trend in North Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the North Yorkshire region.

Pay per click Salary Trend in North Yorkshire

Pay per click
Salary Histogram in North Yorkshire

This chart provides a salary histogram for IT jobs citing Pay per click across the North Yorkshire region over the 3 months to 18 April 2014.

Pay per click Salary Histogram in North Yorkshire

Pay per click
Job Locations in North Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the North Yorkshire region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Harrogate -9 16 £37,500 +63.04%
York - 1 £20,500 -
Pay per click
Yorkshire

Pay per click
Top 30 Related IT Skills in North Yorkshire

For the 6 months to 18 April 2014, IT jobs across the North Yorkshire region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 18 (94.74%) SEO
2 14 (73.68%) Marketing
3 12 (63.16%) Digital Marketing
4 8 (42.11%) E-Commerce
5 7 (36.84%) Online Marketing
6 6 (31.58%) Social Media
7 5 (26.32%) Analytics
7 5 (26.32%) Web Analytics
7 5 (26.32%) Advertising
8 3 (15.79%) Social Media Marketing
8 3 (15.79%) Google
8 3 (15.79%) Degree
8 3 (15.79%) Law
9 2 (10.53%) Finance
9 2 (10.53%) Project Management
9 2 (10.53%) B2B
9 2 (10.53%) B2C
9 2 (10.53%) Yahoo!
9 2 (10.53%) Data Analysis
9 2 (10.53%) Competitor Analysis
9 2 (10.53%) Retail
9 2 (10.53%) Campaign Management
9 2 (10.53%) Link Building
9 2 (10.53%) Marketing Strategy
10 1 (5.26%) CSS3
10 1 (5.26%) Android Development
10 1 (5.26%) iOS Development
10 1 (5.26%) HTML5
10 1 (5.26%) Apple iOS
10 1 (5.26%) Waterfall

Pay per click
Top Related IT Skills in North Yorkshire by Category

For the 6 months to 18 April 2014, IT jobs across the North Yorkshire region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Business Applications
1 1 (5.26%) Magento
Communications & Networking
1 1 (5.26%) Internet
General
1 14 (73.68%) Marketing
2 5 (26.32%) Advertising
3 3 (15.79%) Law
4 2 (10.53%) Finance
4 2 (10.53%) Retail
5 1 (5.26%) Japanese Language
5 1 (5.26%) Korean Language
Job Titles
1 5 (26.32%) E-Commerce Manager
2 4 (21.05%) Digital Marketing Executive
2 4 (21.05%) Marketing Executive
3 3 (15.79%) PPC Specialist
3 3 (15.79%) PPC Manager
3 3 (15.79%) PPC Analyst
3 3 (15.79%) Digital Marketing Manager
3 3 (15.79%) PPC Executive
3 3 (15.79%) Marketing Manager
4 2 (10.53%) Account Manager
4 2 (10.53%) Analyst
4 2 (10.53%) SEO Analyst
4 2 (10.53%) Technical Account Manager
4 2 (10.53%) Technical Manager
4 2 (10.53%) SEO Account Manager
5 1 (5.26%) Senior SEO Executive
5 1 (5.26%) Front-End Developer
5 1 (5.26%) Front-End Web Developer
5 1 (5.26%) SEO Executive
5 1 (5.26%) Web Developer
Libraries, Frameworks & Software Standards
1 1 (5.26%) CSS3
1 1 (5.26%) HTML5
1 1 (5.26%) jQuery
1 1 (5.26%) HTML
1 1 (5.26%) CSS
Miscellaneous
1 6 (31.58%) Social Media
Operating Systems
1 1 (5.26%) Apple iOS
1 1 (5.26%) Android
Processes & Methodologies
1 18 (94.74%) SEO
2 12 (63.16%) Digital Marketing
3 8 (42.11%) E-Commerce
4 7 (36.84%) Online Marketing
5 5 (26.32%) Analytics
5 5 (26.32%) Web Analytics
6 3 (15.79%) Social Media Marketing
7 2 (10.53%) Project Management
7 2 (10.53%) B2B
7 2 (10.53%) B2C
7 2 (10.53%) Data Analysis
7 2 (10.53%) Competitor Analysis
7 2 (10.53%) Campaign Management
7 2 (10.53%) Link Building
7 2 (10.53%) Marketing Strategy
8 1 (5.26%) Android Development
8 1 (5.26%) iOS Development
8 1 (5.26%) Waterfall
8 1 (5.26%) Refactoring
8 1 (5.26%) Internet Marketing
Programming Languages
1 1 (5.26%) JavaScript
1 1 (5.26%) PHP
Qualifications
1 3 (15.79%) Degree
Vendors
1 3 (15.79%) Google
2 2 (10.53%) Yahoo!
3 1 (5.26%) Adobe