The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Yorkshire region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 1 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
1 Jul 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 237 227 207
Rank change year-on-year
-10 -20
Permanent jobs citing Pay per click 10 31 63
As % of all permanent IT jobs located in Yorkshire 0.18% 0.46% 0.88%
As % of the Processes & Methodologies category 0.20% 0.51% 1.02%
Number of salaries quoted 10 19 39
Median salary £33,750 £27,500 £30,000
Median salary % change year-on-year
+22.72% -8.33%
90% offered a salary of more than £24,850 £24,000 £20,000
10% offered a salary of more than £42,500 £45,000 £47,500
UK excluding London median salary £30,000 £30,000 £27,500
% change year-on-year
- +9.09%
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Yorkshire region.

Processes & Methodologies Category
Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
5001 6031 6169
As % of all permanent IT jobs located in Yorkshire 89.32% 88.61% 86.10%
Number of salaries quoted 4178 4936 4830
Median salary £42,500 £40,000 £40,000
Median salary % change year-on-year
+6.25% -
90% offered a salary of more than £30,000 £28,000 £28,500
10% offered a salary of more than £60,000 £57,500 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Pay per click
Jobs Demand Trend in Yorkshire

The demand trend of job ads across the Yorkshire region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Yorkshire

Pay per click
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Yorkshire region.

Pay per click Salary Trend in Yorkshire

Pay per click
Salary Histogram in Yorkshire

This chart provides a salary histogram for IT jobs citing Pay per click across the Yorkshire region over the 3 months to 1 July 2016.

Pay per click Salary Histogram in Yorkshire

Pay per click
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the Yorkshire region over the 3 months to 1 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +18 9 £32,500 +22.64% 1
North Yorkshire +12 1 £35,000 +27.27%
Pay per click
England

Pay per click
Top 30 Related IT Skills in Yorkshire

For the 6 months to 1 July 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Yorkshire region with a requirement for Pay per click.

1 26 (74.29%) SEO
2 24 (68.57%) Marketing
3 14 (40.00%) Social Media
4 10 (28.57%) Google
4 10 (28.57%) Internet
5 9 (25.71%) Digital Marketing
6 8 (22.86%) Advertising
7 7 (20.00%) Online Marketing
7 7 (20.00%) HTML
7 7 (20.00%) CSS
7 7 (20.00%) Microsoft
8 6 (17.14%) B2B
8 6 (17.14%) Web Design
8 6 (17.14%) Google Analytics
8 6 (17.14%) Web Development
8 6 (17.14%) Analytics
8 6 (17.14%) Coaching
9 5 (14.29%) Analytical Skills
9 5 (14.29%) Data Protection
9 5 (14.29%) AdWords
9 5 (14.29%) Internet Marketing
9 5 (14.29%) XHTML
9 5 (14.29%) MS Office
10 4 (11.43%) JavaScript
10 4 (11.43%) MS Excel
10 4 (11.43%) Business Development
11 3 (8.57%) Degree
11 3 (8.57%) Search Engine Marketing
11 3 (8.57%) Copywriting
11 3 (8.57%) Finance

Pay per click
Top Related IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (5.71%) CMS
2 1 (2.86%) nginx
2 1 (2.86%) WordPress
Applications
1 5 (14.29%) MS Office
2 4 (11.43%) MS Excel
3 2 (5.71%) Adobe Creative Suite
3 2 (5.71%) MS PowerPoint
Business Applications
1 1 (2.86%) Magento
Cloud Services
1 6 (17.14%) Google Analytics
2 5 (14.29%) AdWords
3 2 (5.71%) SaaS
Communications & Networking
1 10 (28.57%) Internet
Database & Business Intelligence
1 2 (5.71%) MySQL
Development Applications
1 1 (2.86%) Git (software)
1 1 (2.86%) gulp
1 1 (2.86%) Jenkins
1 1 (2.86%) Phing
1 1 (2.86%) PHPUnit
1 1 (2.86%) TeamCity
1 1 (2.86%) Vagrant
General
1 24 (68.57%) Marketing
2 8 (22.86%) Advertising
3 3 (8.57%) Finance
4 2 (5.71%) Back Office
4 2 (5.71%) Brand Awareness
4 2 (5.71%) Multimedia
Job Titles
1 9 (25.71%) Account Manager
2 8 (22.86%) PPC Manager
3 5 (14.29%) PPC Account Manager
3 5 (14.29%) SEO Manager
4 4 (11.43%) Business Development Manager
4 4 (11.43%) Business Manager
4 4 (11.43%) Development Manager
4 4 (11.43%) Marketing Manager
4 4 (11.43%) Sales Manager
5 3 (8.57%) Senior Manager
6 2 (5.71%) Account Director
6 2 (5.71%) Account Executive
6 2 (5.71%) Consultant
6 2 (5.71%) Designer
6 2 (5.71%) Developer
6 2 (5.71%) Digital Account Manager
6 2 (5.71%) Digital Marketing Manager
6 2 (5.71%) Senior Account Manager
6 2 (5.71%) Web Designer
6 2 (5.71%) Web Developer
Libraries, Frameworks & Software Standards
1 7 (20.00%) CSS
1 7 (20.00%) HTML
2 5 (14.29%) XHTML
3 2 (5.71%) .NET
3 2 (5.71%) ASP.NET
3 2 (5.71%) Flash
3 2 (5.71%) jQuery
4 1 (2.86%) FuelPHP
4 1 (2.86%) Laravel
4 1 (2.86%) LEMP Stack
4 1 (2.86%) LESS
4 1 (2.86%) PHP-FPM
Miscellaneous
1 14 (40.00%) Social Media
2 5 (14.29%) Analytical Skills
3 3 (8.57%) Copywriting
4 2 (5.71%) Algorithms
4 2 (5.71%) Blog
4 2 (5.71%) New Media
4 2 (5.71%) User Experience
5 1 (2.86%) Mathematics
5 1 (2.86%) Statistics
Operating Systems
1 1 (2.86%) CentOS
1 1 (2.86%) Linux
Processes & Methodologies
1 26 (74.29%) SEO
2 9 (25.71%) Digital Marketing
3 7 (20.00%) Online Marketing
4 6 (17.14%) Analytics
4 6 (17.14%) B2B
4 6 (17.14%) Coaching
4 6 (17.14%) Web Design
4 6 (17.14%) Web Development
5 5 (14.29%) Data Protection
5 5 (14.29%) Internet Marketing
6 4 (11.43%) Business Development
7 3 (8.57%) Performance Management
7 3 (8.57%) Search Engine Marketing
8 2 (5.71%) Content Management
8 2 (5.71%) Continuous Improvement
8 2 (5.71%) Direct Marketing
8 2 (5.71%) Display Advertising
8 2 (5.71%) Marketing Strategy
8 2 (5.71%) Performance Improvement
8 2 (5.71%) Process Management
Programming Languages
1 4 (11.43%) JavaScript
2 2 (5.71%) C#
2 2 (5.71%) PHP
Qualifications
1 3 (8.57%) Degree
Quality Assurance & Compliance
1 2 (5.71%) SLA
Systems Management
1 1 (2.86%) Ansible
Vendors
1 10 (28.57%) Google
2 7 (20.00%) Microsoft
3 2 (5.71%) Adobe
4 1 (2.86%) DoubleClick
4 1 (2.86%) Yahoo!
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