The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 21 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Aug 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank 209 132 188
Rank change year-on-year
-77 +56
Permanent jobs citing Pay per click 48 74 37
As % of all permanent IT jobs located in Yorkshire 0.66% 1.39% 0.65%
As % of the Processes & Methodologies category 0.82% 1.67% 0.82%
Number of salaries quoted 34 49 35
Average salary £30,000 £29,000 £26,500
Average salary % change year-on-year
+3.44% +9.43%
90% offered a salary of more than £19,000 £20,500 £21,000
10% offered a salary of more than £46,750 £60,000 £35,000
UK excluding London average salary £28,000 £30,000 £26,000
% change year-on-year
-6.66% +15.38%
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Yorkshire region.

Processes & Methodologies Category
Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
5853 4425 4500
As % of all permanent IT jobs located in Yorkshire 80.18% 82.83% 78.66%
Number of salaries quoted 4543 3450 3697
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £27,500 £26,000 £25,000
10% offered a salary of more than £55,000 £55,000 £55,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

Pay per click
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Yorkshire

Pay per click
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Yorkshire region.

Pay per click Salary Trend in Yorkshire

Pay per click
Salary Histogram in Yorkshire

This chart provides a salary histogram for IT jobs citing Pay per click across the Yorkshire region over the 3 months to 21 August 2014.

Pay per click Salary Histogram in Yorkshire

Pay per click
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the Yorkshire region over the 3 months to 21 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire -44 38 £31,750 +9.48% 1
North Yorkshire -15 4 £19,000 -36.66%
East Yorkshire - 4 £30,000 -
South Yorkshire -31 2 £44,000 +95.55% 1
Pay per click
England

Pay per click
Top 30 Related IT Skills in Yorkshire

For the 6 months to 21 August 2014, IT jobs across the Yorkshire region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 98 (94.23%) SEO
2 91 (87.50%) Marketing
3 63 (60.58%) Analytics
4 58 (55.77%) Google
5 51 (49.04%) Digital Marketing
6 35 (33.65%) Social Media
7 31 (29.81%) Google Analytics
8 30 (28.85%) HTML
9 25 (24.04%) CSS
10 24 (23.08%) E-Commerce
10 24 (23.08%) Competitor Analysis
11 22 (21.15%) Advertising
12 18 (17.31%) Online Marketing
13 17 (16.35%) PHP
13 17 (16.35%) Time Management
13 17 (16.35%) WordPress
14 16 (15.38%) JavaScript
14 16 (15.38%) Degree
14 16 (15.38%) Web Marketing
14 16 (15.38%) Facebook
14 16 (15.38%) Twitter
15 15 (14.42%) Retail
16 13 (12.50%) Photoshop
17 11 (10.58%) MySQL
17 11 (10.58%) Link Building
18 10 (9.62%) B2B
18 10 (9.62%) Microsoft
18 10 (9.62%) Sony
18 10 (9.62%) CMS
18 10 (9.62%) Content Management

Pay per click
Top Related IT Skills in Yorkshire by Category

For the 6 months to 21 August 2014, IT jobs across the Yorkshire region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 17 (16.35%) WordPress
2 10 (9.62%) CMS
3 3 (2.88%) Drupal
4 1 (0.96%) Sitefinity
Applications
1 13 (12.50%) Photoshop
2 8 (7.69%) MS Office
3 3 (2.88%) Adobe Illustrator
4 2 (1.92%) MS Excel
5 1 (0.96%) MS PowerPoint
Business Applications
1 31 (29.81%) Google Analytics
2 9 (8.65%) Magento
Communications & Networking
1 8 (7.69%) Internet
Database & Business Intelligence
1 11 (10.58%) MySQL
Development Applications
1 3 (2.88%) Git (software)
2 1 (0.96%) Eclipse
General
1 91 (87.50%) Marketing
2 22 (21.15%) Advertising
3 15 (14.42%) Retail
4 5 (4.81%) Law
5 4 (3.85%) Finance
6 3 (2.88%) Multimedia
7 1 (0.96%) Legal
7 1 (0.96%) Dutch Language
7 1 (0.96%) French Language
7 1 (0.96%) German Language
7 1 (0.96%) Japanese Language
7 1 (0.96%) Korean Language
Job Titles
1 28 (26.92%) PPC Specialist
1 28 (26.92%) PPC Manager
1 28 (26.92%) PPC Analyst
1 28 (26.92%) PPC Executive
2 9 (8.65%) Digital Account Director
2 9 (8.65%) Account Director
3 8 (7.69%) Designer
3 8 (7.69%) Web Designer
4 6 (5.77%) Marketing Manager
4 6 (5.77%) SEO Specialist
5 5 (4.81%) Analyst
5 5 (4.81%) Digital Marketing Manager
5 5 (4.81%) SEO Manager
5 5 (4.81%) Marketing Assistant
6 4 (3.85%) Web Developer
6 4 (3.85%) Developer
6 4 (3.85%) SEO Analyst
6 4 (3.85%) E-Commerce Manager
7 3 (2.88%) Business Manager
7 3 (2.88%) Development Manager
Libraries, Frameworks & Software Standards
1 30 (28.85%) HTML
2 25 (24.04%) CSS
3 7 (6.73%) .NET
4 6 (5.77%) XML
4 6 (5.77%) RSS
5 5 (4.81%) HTML5
6 3 (2.88%) Laravel
6 3 (2.88%) CodeIgniter
6 3 (2.88%) XHTML
7 1 (0.96%) jQuery
Miscellaneous
1 35 (33.65%) Social Media
2 10 (9.62%) Blog
3 7 (6.73%) Digital Media
4 4 (3.85%) Copywriting
5 3 (2.88%) Economics
6 2 (1.92%) iPad
7 1 (0.96%) W3C
Operating Systems
1 1 (0.96%) Windows
Processes & Methodologies
1 98 (94.23%) SEO
2 63 (60.58%) Analytics
3 51 (49.04%) Digital Marketing
4 24 (23.08%) E-Commerce
4 24 (23.08%) Competitor Analysis
5 18 (17.31%) Online Marketing
6 17 (16.35%) Time Management
7 16 (15.38%) Web Marketing
8 11 (10.58%) Link Building
9 10 (9.62%) Content Management
9 10 (9.62%) B2B
10 8 (7.69%) Web Analytics
10 8 (7.69%) Web Development
10 8 (7.69%) Search Engine Marketing
11 7 (6.73%) B2C
12 6 (5.77%) Social Media Marketing
13 5 (4.81%) Web Accessibility
13 5 (4.81%) Project Management
13 5 (4.81%) Service Management
13 5 (4.81%) Web Design
Programming Languages
1 17 (16.35%) PHP
2 16 (15.38%) JavaScript
3 1 (0.96%) SQL
Qualifications
1 16 (15.38%) Degree
Vendors
1 58 (55.77%) Google
2 16 (15.38%) Facebook
2 16 (15.38%) Twitter
3 10 (9.62%) Microsoft
3 10 (9.62%) Sony
4 9 (8.65%) Yahoo!
5 6 (5.77%) Coremetrics
6 3 (2.88%) Zend
7 1 (0.96%) Adobe
Sheffield, South Yorkshire
Head Resourcing
Salary: £25000 - £35000 per annum + comprehensive benefits package
Posted: 3 days ago
Bradford, West Yorkshire
Eclipse Legal Systems
Salary: £20,000 per annum Based on Skills and Experience
Posted: 10 days ago