The first table below looks at the demand for Pay per click skills in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 24 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Yorkshire region.

Location
3 months to
24 Jul 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank 187 145 182
Rank change year-on-year
-42 +37
Permanent jobs citing Pay per click 59 75 40
As % of all permanent IT jobs located in Yorkshire 0.84% 1.42% 0.73%
As % of the Processes & Methodologies category 1.04% 1.73% 0.93%
Number of salaries quoted 38 48 40
Average salary £30,000 £25,500 £31,250
Average salary % change year-on-year
+17.64% -18.40%
90% offered a salary of more than £20,000 £21,000 £20,900
10% offered a salary of more than £47,500 £40,000 £35,000
UK excluding London average salary £27,000 £30,000 £27,500
% change year-on-year
-10.00% +9.09%
Processes & Methodologies Category
Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
5665 4337 4303
As % of all permanent IT jobs located in Yorkshire 80.30% 81.89% 78.11%
Number of salaries quoted 4450 3345 3513
Average salary £40,000 £37,500 £37,000
Average salary % change year-on-year
+6.66% +1.35%
90% offered a salary of more than £28,000 £26,000 £26,000
10% offered a salary of more than £55,000 £55,000 £55,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Pay per click
England

Pay per click
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Yorkshire

Pay per click
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Yorkshire region.

Pay per click Salary Trend in Yorkshire

Pay per click
Salary Histogram in Yorkshire

This chart provides a salary histogram for IT jobs citing Pay per click across the Yorkshire region over the 3 months to 24 July 2014.

Pay per click Salary Histogram in Yorkshire

Pay per click
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the Yorkshire region over the 3 months to 24 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire -49 46 £31,000 +8.77% 4
East Yorkshire - 6 £30,000 -
South Yorkshire -27 4 £24,000 +6.66% 1
North Yorkshire -8 3 £27,500 -8.33% 2
Pay per click
England

Pay per click
Top 30 Related IT Skills in Yorkshire

For the 6 months to 24 July 2014, IT jobs across the Yorkshire region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 108 (91.53%) SEO
2 102 (86.44%) Marketing
3 65 (55.08%) Analytics
4 61 (51.69%) Google
5 58 (49.15%) Digital Marketing
6 40 (33.90%) Social Media
7 34 (28.81%) E-Commerce
8 29 (24.58%) Google Analytics
9 27 (22.88%) HTML
10 23 (19.49%) Online Marketing
11 22 (18.64%) CSS
11 22 (18.64%) Competitor Analysis
11 22 (18.64%) Advertising
12 20 (16.95%) Retail
13 19 (16.10%) Degree
14 18 (15.25%) PHP
15 17 (14.41%) JavaScript
15 17 (14.41%) WordPress
16 16 (13.56%) Time Management
16 16 (13.56%) Facebook
16 16 (13.56%) Twitter
17 15 (12.71%) Web Marketing
18 13 (11.02%) Photoshop
18 13 (11.02%) Microsoft
19 11 (9.32%) B2B
19 11 (9.32%) MySQL
20 10 (8.47%) Content Management
20 10 (8.47%) Sony
20 10 (8.47%) CMS
20 10 (8.47%) Magento

Pay per click
Top Related IT Skills in Yorkshire by Category

For the 6 months to 24 July 2014, IT jobs across the Yorkshire region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 17 (14.41%) WordPress
2 10 (8.47%) CMS
3 3 (2.54%) Drupal
3 3 (2.54%) SharePoint
4 1 (0.85%) Sitefinity
Applications
1 13 (11.02%) Photoshop
2 8 (6.78%) MS Office
3 5 (4.24%) MS Excel
4 3 (2.54%) Adobe Illustrator
5 1 (0.85%) MS PowerPoint
Business Applications
1 29 (24.58%) Google Analytics
2 10 (8.47%) Magento
Communications & Networking
1 6 (5.08%) Internet
Database & Business Intelligence
1 11 (9.32%) MySQL
2 3 (2.54%) SQL Server 2008
2 3 (2.54%) Data Warehouse
2 3 (2.54%) SQL Server
2 3 (2.54%) SQL Server Reporting Services
Development Applications
1 3 (2.54%) Git (software)
2 1 (0.85%) Eclipse
General
1 102 (86.44%) Marketing
2 22 (18.64%) Advertising
3 20 (16.95%) Retail
4 6 (5.08%) Finance
5 5 (4.24%) Law
6 1 (0.85%) Dutch Language
6 1 (0.85%) French Language
6 1 (0.85%) German Language
6 1 (0.85%) Japanese Language
6 1 (0.85%) Korean Language
6 1 (0.85%) Multimedia
6 1 (0.85%) Legal
Job Titles
1 28 (23.73%) PPC Specialist
1 28 (23.73%) PPC Manager
1 28 (23.73%) PPC Analyst
1 28 (23.73%) PPC Executive
2 10 (8.47%) SEO Specialist
3 9 (7.63%) Account Director
3 9 (7.63%) Digital Account Director
4 8 (6.78%) Designer
4 8 (6.78%) Marketing Manager
4 8 (6.78%) Web Designer
4 8 (6.78%) Developer
4 8 (6.78%) Analyst
5 5 (4.24%) Digital Marketing Manager
5 5 (4.24%) SEO Manager
5 5 (4.24%) E-Commerce Manager
5 5 (4.24%) Web Developer
6 4 (3.39%) Marketing Assistant
6 4 (3.39%) SEO Analyst
7 3 (2.54%) SEO Executive
7 3 (2.54%) Online Marketing Manager
Libraries, Frameworks & Software Standards
1 27 (22.88%) HTML
2 22 (18.64%) CSS
3 7 (5.93%) .NET
4 6 (5.08%) XML
4 6 (5.08%) RSS
5 4 (3.39%) HTML5
6 3 (2.54%) CodeIgniter
6 3 (2.54%) Laravel
7 2 (1.69%) jQuery
8 1 (0.85%) CSS3
8 1 (0.85%) XHTML
Miscellaneous
1 40 (33.90%) Social Media
2 10 (8.47%) Digital Media
3 8 (6.78%) Blog
4 3 (2.54%) Economics
4 3 (2.54%) Management Information System
5 2 (1.69%) iPad
5 2 (1.69%) Copywriting
6 1 (0.85%) W3C
Operating Systems
1 1 (0.85%) Android
1 1 (0.85%) Apple iOS
1 1 (0.85%) Windows
Processes & Methodologies
1 108 (91.53%) SEO
2 65 (55.08%) Analytics
3 58 (49.15%) Digital Marketing
4 34 (28.81%) E-Commerce
5 23 (19.49%) Online Marketing
6 22 (18.64%) Competitor Analysis
7 16 (13.56%) Time Management
8 15 (12.71%) Web Marketing
9 11 (9.32%) B2B
10 10 (8.47%) Content Management
10 10 (8.47%) Link Building
11 8 (6.78%) Social Media Marketing
11 8 (6.78%) Web Analytics
11 8 (6.78%) B2C
12 6 (5.08%) Project Management
12 6 (5.08%) Search Engine Marketing
12 6 (5.08%) Web Development
13 5 (4.24%) Web Design
14 4 (3.39%) Responsive Web Design
15 3 (2.54%) Business Development
Programming Languages
1 18 (15.25%) PHP
2 17 (14.41%) JavaScript
3 1 (0.85%) SQL
Qualifications
1 19 (16.10%) Degree
Vendors
1 61 (51.69%) Google
2 16 (13.56%) Facebook
2 16 (13.56%) Twitter
3 13 (11.02%) Microsoft
4 10 (8.47%) Sony
4 10 (8.47%) Yahoo!
5 6 (5.08%) Coremetrics
6 3 (2.54%) Zend
7 2 (1.69%) Adobe
Bradford, West Yorkshire
Authentic Recruitment
Salary: £24k - 27k per year + Commission + Benefits
Posted: Yesterday
Leeds, West Yorkshire
Fruition IT Resources Limited
Salary: £30000 - £35000 per annum + Excellent Benefits
Posted: 2 days ago
Leeds, West Yorkshire
Spencer Knight Recruitment
Salary: Up to £40,000 per annum + Excellent benefits
Posted: 2 days ago
Harrogate, Yorkshire
Recruiting.uk.com
Posted: 3 days ago
York
Searchability
Salary: £25000 - £45000 per annum
Posted: 6 days ago
Sheffield
Reed Technology - UK Posting Account
Salary: £26000 - £30000 per annum
Posted: 9 days ago
Bradford
Eclipse Legal Services
Salary: circa £20k per annum (based on skills and experience)
Posted: 23 days ago