The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Oxford region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 29 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Jan 2015
Same period 2014 Same period 2013
Marketing
Rank 25 47 50
Rank change year-on-year
+22 +3
Permanent jobs citing Marketing 68 31 44
As % of all permanent IT jobs located in Oxford 9.38% 3.83% 4.29%
As % of the General category 34.69% 13.66% 11.86%
Number of salaries quoted 47 22 28
Average salary £37,500 £30,750 £32,500
Average salary % change year-on-year
+21.95% -5.38%
90% offered a salary of more than £29,500 £27,500 £30,700
10% offered a salary of more than £65,000 £37,500 £40,000
UK excluding London average salary £37,500 £38,000 £36,000
% change year-on-year
-1.31% +5.55%
Marketing
Oxfordshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Oxford region.

General Category
Oxford
Permanent IT job ads with a match in the
General category
196 227 371
As % of all permanent IT jobs located in Oxford 27.03% 28.06% 36.20%
Number of salaries quoted 160 187 317
Average salary £48,743 £40,000 £49,000
Average salary % change year-on-year
+21.85% -18.36%
90% offered a salary of more than £29,500 £27,000 £31,000
10% offered a salary of more than £70,000 £68,250 £60,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Oxford

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Oxford region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Oxford

Marketing
Salary Trend in Oxford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Oxford region.

Marketing Salary Trend in Oxford

Marketing
Salary Histogram in Oxford

This chart provides a salary histogram for IT jobs citing Marketing across the Oxford region over the 3 months to 29 January 2015.

Marketing Salary Histogram in Oxford

Marketing
Top 30 Related IT Skills in Oxford

For the 6 months to 29 January 2015, IT jobs across the Oxford region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 62 (47.33%) Digital Marketing
2 46 (35.11%) User Experience
3 41 (31.30%) B2B
4 40 (30.53%) HTML
5 29 (22.14%) Project Management
6 25 (19.08%) Adobe
6 25 (19.08%) JavaScript
6 25 (19.08%) Photoshop
7 24 (18.32%) CSS
8 23 (17.56%) Pharmaceutical
9 19 (14.50%) Software Engineering
9 19 (14.50%) Mobile App
10 18 (13.74%) SQL
11 17 (12.98%) Agile Software Development
12 16 (12.21%) Perl
12 16 (12.21%) CRM
12 16 (12.21%) E-Commerce
12 16 (12.21%) Social Media
12 16 (12.21%) Degree
13 14 (10.69%) Email Marketing
13 14 (10.69%) Analytics
14 13 (9.92%) Balsamiq Mockups
14 13 (9.92%) Axure RP
14 13 (9.92%) iRise
14 13 (9.92%) jQuery
14 13 (9.92%) MS Visio
14 13 (9.92%) Data Modelling
15 12 (9.16%) MS Excel
15 12 (9.16%) CMS
16 11 (8.40%) Finance

Marketing
Top Related IT Skills in Oxford by Category

For the 6 months to 29 January 2015, IT jobs across the Oxford region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 12 (9.16%) CMS
2 5 (3.82%) SharePoint
2 5 (3.82%) WebSphere Application Server
2 5 (3.82%) IIS
2 5 (3.82%) SharePoint 2013
2 5 (3.82%) SharePoint 2010
2 5 (3.82%) WebSphere
3 4 (3.05%) Sitecore CMS
3 4 (3.05%) Umbraco
4 1 (0.76%) SAS
4 1 (0.76%) Kentico
Applications
1 25 (19.08%) Photoshop
2 13 (9.92%) MS Visio
3 12 (9.16%) MS Excel
4 5 (3.82%) Adobe Illustrator
4 5 (3.82%) InDesign
5 3 (2.29%) MS PowerPoint
6 2 (1.53%) MS Office
6 2 (1.53%) Acrobat
7 1 (0.76%) SPSS
Business Applications
1 2 (1.53%) Dynamics AX
2 1 (0.76%) Google Analytics
Communications & Networking
1 5 (3.82%) Intranet
2 4 (3.05%) Internet
Database & Business Intelligence
1 9 (6.87%) Relational Database
1 9 (6.87%) PostgreSQL
1 9 (6.87%) RDBMS
2 6 (4.58%) SQL Server
3 4 (3.05%) Oracle Database
3 4 (3.05%) MySQL
4 2 (1.53%) MS Access
4 2 (1.53%) Data Warehouse
5 1 (0.76%) SQL Server Reporting Services
5 1 (0.76%) Data Mining
5 1 (0.76%) Big Data
5 1 (0.76%) SQL Server Analysis Services
5 1 (0.76%) Oracle BI EE
5 1 (0.76%) SQL Server Integration Services
Development Applications
1 13 (9.92%) Balsamiq Mockups
1 13 (9.92%) Axure RP
2 10 (7.63%) Eclipse
2 10 (7.63%) Emacs
3 7 (5.34%) Git (software)
4 5 (3.82%) Oracle Forms
5 4 (3.05%) VSS/SourceSafe
5 4 (3.05%) Dreamweaver
6 2 (1.53%) FrontPage
6 2 (1.53%) Subversion
7 1 (0.76%) JUnit
7 1 (0.76%) Selenium
General
1 23 (17.56%) Pharmaceutical
2 11 (8.40%) Finance
3 8 (6.11%) Telecoms
3 8 (6.11%) Banking
4 4 (3.05%) French Language
4 4 (3.05%) German Language
4 4 (3.05%) Legal
5 3 (2.29%) Publishing
6 2 (1.53%) Retail
6 2 (1.53%) Advertising
7 1 (0.76%) Front Office
7 1 (0.76%) Games
Job Titles
1 33 (25.19%) Developer
2 18 (13.74%) Architect
3 16 (12.21%) Software Engineer
4 12 (9.16%) Senior Developer
4 12 (9.16%) User Experience Architect
5 11 (8.40%) Web Developer
6 10 (7.63%) Account Manager
6 10 (7.63%) JavaScript Developer
7 9 (6.87%) Account Director
7 9 (6.87%) Perl Software Engineer
7 9 (6.87%) Perl Developer
7 9 (6.87%) Graduate
8 8 (6.11%) Project Manager
8 8 (6.11%) HTML Developer
8 8 (6.11%) Digital Project Manager
8 8 (6.11%) CSS Developer
9 7 (5.34%) Front-End Developer
10 6 (4.58%) Programmer
11 5 (3.82%) Consultant
11 5 (3.82%) Marketing Manager
Libraries, Frameworks & Software Standards
1 40 (30.53%) HTML
2 24 (18.32%) CSS
3 13 (9.92%) jQuery
4 9 (6.87%) Catalyst
4 9 (6.87%) Moose
4 9 (6.87%) AngularJS
4 9 (6.87%) .NET
5 8 (6.11%) Twitter Bootstrap
6 7 (5.34%) Ember.js
6 7 (5.34%) Backbone.js
6 7 (5.34%) XML
7 6 (4.58%) ASP.NET
8 5 (3.82%) COM
8 5 (3.82%) EJB
9 4 (3.05%) Struts
9 4 (3.05%) Web Services
9 4 (3.05%) Spring
10 3 (2.29%) CSS3
10 3 (2.29%) HTML5
11 2 (1.53%) Sass
Miscellaneous
1 46 (35.11%) User Experience
2 19 (14.50%) Mobile App
3 16 (12.21%) Social Media
4 7 (5.34%) Analytical Skills
5 5 (3.82%) Enterprise Software
6 4 (3.05%) Digital Media
6 4 (3.05%) Management Information System
7 3 (2.29%) Mathematics
8 2 (1.53%) Graphic Design
8 2 (1.53%) Computer Science
8 2 (1.53%) Life Science
9 1 (0.76%) Performance Metrics
9 1 (0.76%) Social Network
Operating Systems
1 9 (6.87%) FreeBSD
2 1 (0.76%) Apple iOS
Processes & Methodologies
1 62 (47.33%) Digital Marketing
2 41 (31.30%) B2B
3 29 (22.14%) Project Management
4 19 (14.50%) Software Engineering
5 17 (12.98%) Agile Software Development
6 16 (12.21%) CRM
6 16 (12.21%) E-Commerce
7 14 (10.69%) Email Marketing
7 14 (10.69%) Analytics
8 13 (9.92%) Data Modelling
9 10 (7.63%) Web Design
9 10 (7.63%) Business Development
10 9 (6.87%) Time Management
10 9 (6.87%) MVC
10 9 (6.87%) SEO
11 8 (6.11%) UX Design
11 8 (6.11%) Project Planning
12 7 (5.34%) Kanban
13 5 (3.82%) Migration
13 5 (3.82%) Data Management
Programming Languages
1 25 (19.08%) JavaScript
2 18 (13.74%) SQL
3 16 (12.21%) Perl
4 11 (8.40%) PHP
5 7 (5.34%) Ruby
5 7 (5.34%) Python
6 5 (3.82%) Java
6 5 (3.82%) VBScript
7 4 (3.05%) VB
7 4 (3.05%) VB.NET
8 1 (0.76%) Objective-C
8 1 (0.76%) C
Qualifications
1 16 (12.21%) Degree
2 3 (2.29%) PhD
Quality Assurance & Compliance
1 4 (3.05%) QA
2 1 (0.76%) Data Quality
System Software
1 4 (3.05%) Active Directory
Vendors
1 25 (19.08%) Adobe
2 13 (9.92%) iRise
3 11 (8.40%) Microsoft
4 9 (6.87%) ExactTarget
5 6 (4.58%) IBM
6 5 (3.82%) Oracle
7 4 (3.05%) Sitecore
7 4 (3.05%) Neolane
8 2 (1.53%) Atlassian
8 2 (1.53%) Eloqua
9 1 (0.76%) Epiphany
9 1 (0.76%) Salesforce.com
9 1 (0.76%) Dell
9 1 (0.76%) MicroStrategy
9 1 (0.76%) Facebook
9 1 (0.76%) Twitter
9 1 (0.76%) Tableau
9 1 (0.76%) Infor
9 1 (0.76%) Google
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