The first table below looks at the demand for Google Analytics skills in IT jobs advertised for the Portsmouth region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Business Applications category for the Portsmouth region.

Location
3 months to
24 May 2013
Same period 2012 Same period 2011
Google Analytics
Rank 36 31 39
Rank change year-on-year
-5 +8
Permanent jobs citing Google Analytics 3 7 1
As % of all permanent IT jobs located in Portsmouth 1.395% 3.465% 0.478%
As % of the Business Applications category 42.86% 38.89% 3.125%
Number of salaries quoted 3 7 1
Average salary £31,500 £30,000 £27,500
Average salary % change year-on-year
+5.00% +9.09%
UK excluding London average salary £30,000 £30,000 £30,000
All Business Applications
Portsmouth
Permanent IT job ads with a match in the
Business Applications category
7 18 32
As % of all permanent IT jobs located in Portsmouth 3.256% 8.911% 15.31%
Number of salaries quoted 5 18 30
Average salary £31,500 £35,000 £45,000
Average salary % change year-on-year
-10.00% -22.22%
90% offered a salary of more than £30,000 £30,000 £40,000
10% offered a salary of more than £36,600 £47,500 £52,500
UK excluding London average salary £47,500 £50,000 £50,000
% change year-on-year
-5.00% -
Google Analytics
Hampshire

Google Analytics
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Portsmouth region as a proportion of the total demand within the Business Applications category.

Portsmouth Google Analytics Jobs Demand Trend

Google Analytics
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Portsmouth region.

Portsmouth Google Analytics Salary Trend

Google Analytics
Top 8 Related IT Skills

For the 6 months to 24 May 2013, IT jobs across the Portsmouth region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 8 (100.00%) Google
1 8 (100.00%) Pay per click
1 8 (100.00%) Marketing
1 8 (100.00%) SEO
1 8 (100.00%) Online Marketing
1 8 (100.00%) Analytics
2 1 (12.50%) Digital Marketing
2 1 (12.50%) Web Marketing

Google Analytics
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT jobs across the Portsmouth region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

General
1 8 (100.00%) Marketing
Job Titles
1 5 (62.50%) Campaign Delivery Manager
1 5 (62.50%) Campaign Manager
1 5 (62.50%) Delivery Manager
1 5 (62.50%) Search Manager
2 1 (12.50%) Consultant
2 1 (12.50%) SEO Consultant
Processes & Methodologies
1 8 (100.00%) Pay per click
1 8 (100.00%) SEO
1 8 (100.00%) Online Marketing
1 8 (100.00%) Analytics
2 1 (12.50%) Digital Marketing
2 1 (12.50%) Web Marketing
Vendors
1 8 (100.00%) Google
Portsmouth, Hampshire
Based in Portsmouth, the role would suit an individual who has excellent communication skills and a passion for online marketing. As a SEO specialist you will be responsible...
Spectrum IT Recruitment (South) Ltd
Salary: £25000 - £35000 per annum
Posted: 20 May 2013