The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Hampshire region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 5 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
5 Dec 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 146 156 183
Rank change year-on-year
+10 +27
Permanent jobs citing Google Analytics 37 25 12
As % of all permanent IT jobs located in Hampshire 1.16% 0.74% 0.31%
As % of the Cloud Services category 7.92% 7.72% 4.01%
Number of salaries quoted 3 5 11
Median salary £33,500 £35,000 £37,500
Median salary % change year-on-year
-4.28% -6.66%
90% offered a salary of more than £30,700 £26,100 £30,000
10% offered a salary of more than £36,700 £36,500 £50,000
UK excluding London median salary £37,000 £35,000 £31,000
% change year-on-year
+5.71% +12.90%
Google Analytics
South East

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the Hampshire region.

Cloud Services Category
Hampshire
Permanent IT job ads with a match in the
Cloud Services category
467 324 299
As % of all permanent IT jobs located in Hampshire 14.58% 9.57% 7.73%
Number of salaries quoted 376 285 255
Median salary £45,000 £42,500 £42,500
Median salary % change year-on-year
+5.88% -
90% offered a salary of more than £30,000 £23,500 £30,000
10% offered a salary of more than £65,000 £65,000 £65,000
UK excluding London median salary £47,500 £45,000 £44,000
% change year-on-year
+5.55% +2.27%

Google Analytics
Jobs Demand Trend in Hampshire

The demand trend of job ads across the Hampshire region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Hampshire

Google Analytics
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Hampshire region.

Google Analytics Salary Trend in Hampshire

Google Analytics
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Hampshire region over the 3 months to 5 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Southampton - 31 £33,500 -
Basingstoke -7 5 £30,000 -14.28%
Fareham - 1 £37,500 -
Google Analytics
South East

Google Analytics
Top 30 Related IT Skills in Hampshire

For the 6 months to 5 December 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Hampshire region with a requirement for Google Analytics.

1 57 (100.00%) Google
1 57 (100.00%) Analytics
2 50 (87.72%) Marketing
3 44 (77.19%) E-Commerce
4 38 (66.67%) Social Media
5 36 (63.16%) SEO
6 35 (61.40%) Pay per click
6 35 (61.40%) Digital Marketing
7 26 (45.61%) Advertising
8 25 (43.86%) Email Marketing
9 24 (42.11%) Web Analytics
10 22 (38.60%) Display Advertising
11 21 (36.84%) Digital Media
12 14 (24.56%) Affiliate Network
13 12 (21.05%) AdWords
13 12 (21.05%) Digital Analytics
13 12 (21.05%) Degree
14 11 (19.30%) Adobe Analytics
14 11 (19.30%) Data Analysis
14 11 (19.30%) Adobe
15 10 (17.54%) HTML
16 8 (14.04%) Planning and Forecasting
16 8 (14.04%) MySQL
16 8 (14.04%) Strategic Planning
16 8 (14.04%) CMS
16 8 (14.04%) B2C
17 7 (12.28%) Agile Software Development
17 7 (12.28%) JavaScript
17 7 (12.28%) PHP
17 7 (12.28%) CSS

Google Analytics
Top Related IT Skills in Hampshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (14.04%) CMS
2 6 (10.53%) WordPress
3 4 (7.02%) Apache
4 1 (1.75%) Marvel
4 1 (1.75%) SAS
4 1 (1.75%) WebSphere
Applications
1 2 (3.51%) MS Excel
1 2 (3.51%) MS Office
1 2 (3.51%) Photoshop
2 1 (1.75%) SPSS
Business Applications
1 4 (7.02%) Magento
1 4 (7.02%) Payment Gateway
2 1 (1.75%) FastStats
2 1 (1.75%) Radian6
2 1 (1.75%) WebTrends
Cloud Services
1 12 (21.05%) AdWords
2 11 (19.30%) Adobe Analytics
3 4 (7.02%) GitHub
4 1 (1.75%) Basecamp
4 1 (1.75%) Responsys
Database & Business Intelligence
1 8 (14.04%) MySQL
2 4 (7.02%) Relational Database
3 1 (1.75%) Big Data
3 1 (1.75%) DB2
3 1 (1.75%) SQL Server
Development Applications
1 4 (7.02%) Git (software)
1 4 (7.02%) Subversion
2 2 (3.51%) Dreamweaver
3 1 (1.75%) SoapUI
3 1 (1.75%) Team Foundation Server
General
1 50 (87.72%) Marketing
2 26 (45.61%) Advertising
3 5 (8.77%) Finance
4 4 (7.02%) Law
4 4 (7.02%) Manufacturing
5 2 (3.51%) Games
5 2 (3.51%) Retail
6 1 (1.75%) Banking
6 1 (1.75%) Telecoms
Job Titles
1 16 (28.07%) Marketing Executive
2 10 (17.54%) PPC Executive
2 10 (17.54%) Search Marketing Executive
2 10 (17.54%) Senior Marketing Executive
3 9 (15.79%) Online Trading Manager
4 8 (14.04%) Digital Marketing Manager
4 8 (14.04%) Marketing Manager
4 8 (14.04%) Senior Digital Marketing Manager
4 8 (14.04%) Senior Manager
4 8 (14.04%) Senior Marketing Manager
5 7 (12.28%) Developer
6 5 (8.77%) Content Manager
7 4 (7.02%) PHP Developer
8 3 (5.26%) Analyst
8 3 (5.26%) Digital Content Manager
8 3 (5.26%) Front End Developer (Client-Side Developer)
9 2 (3.51%) Digital Analytics Analyst
9 2 (3.51%) Google Analytics Analyst
9 2 (3.51%) SEO Manager
9 2 (3.51%) UX Developer
Libraries, Frameworks & Software Standards
1 10 (17.54%) HTML
2 7 (12.28%) CSS
2 7 (12.28%) CSS3
2 7 (12.28%) HTML5
2 7 (12.28%) jQuery
3 5 (8.77%) XML
4 4 (7.02%) .NET
4 4 (7.02%) Ajax
4 4 (7.02%) CakePHP
4 4 (7.02%) CodeIgniter
4 4 (7.02%) EDI
4 4 (7.02%) LAMP
4 4 (7.02%) REST
4 4 (7.02%) SOAP
4 4 (7.02%) Symfony
4 4 (7.02%) Web Services
4 4 (7.02%) Yii
5 1 (1.75%) WebSphere MQ
Miscellaneous
1 38 (66.67%) Social Media
2 21 (36.84%) Digital Media
3 6 (10.53%) Analytical Skills
3 6 (10.53%) User Experience
4 4 (7.02%) Life Science
5 2 (3.51%) Copywriting
5 2 (3.51%) Graphic Design
5 2 (3.51%) Visualisation
6 1 (1.75%) Blog
6 1 (1.75%) Credit Risk
6 1 (1.75%) Enterprise Software
6 1 (1.75%) FMCG
6 1 (1.75%) iSeries
Operating Systems
1 5 (8.77%) Linux
Processes & Methodologies
1 57 (100.00%) Analytics
2 44 (77.19%) E-Commerce
3 36 (63.16%) SEO
4 35 (61.40%) Digital Marketing
4 35 (61.40%) Pay per click
5 25 (43.86%) Email Marketing
6 24 (42.11%) Web Analytics
7 22 (38.60%) Display Advertising
8 14 (24.56%) Affiliate Network
9 12 (21.05%) Digital Analytics
10 11 (19.30%) Data Analysis
11 8 (14.04%) B2C
11 8 (14.04%) Planning and Forecasting
11 8 (14.04%) Strategic Planning
12 7 (12.28%) Agile Software Development
12 7 (12.28%) OOP
13 6 (10.53%) Affiliate Marketing
14 4 (7.02%) B2B
14 4 (7.02%) MVC
15 3 (5.26%) CRM
Programming Languages
1 7 (12.28%) JavaScript
1 7 (12.28%) PHP
2 5 (8.77%) Java
3 4 (7.02%) SQL
Qualifications
1 12 (21.05%) Degree
Quality Assurance & Compliance
1 1 (1.75%) QA
Vendors
1 57 (100.00%) Google
2 11 (19.30%) Adobe
3 4 (7.02%) Microsoft
3 4 (7.02%) Zend
4 2 (3.51%) Coremetrics
4 2 (3.51%) HubSpot
5 1 (1.75%) Crimson Hexagon
5 1 (1.75%) Endeca
5 1 (1.75%) Facebook
5 1 (1.75%) IBM
5 1 (1.75%) Oracle
Portsmouth, Hampshire
Complete Tech Limited
Salary: Up to £40,000 per annum + great benefits as listed
Posted: 5 days ago