The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Preston region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 15 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
15 Sep 2014
Same period 2013 Same period 2012
Google Analytics
Rank 30 - 26
Rank change year-on-year
- 0
Permanent jobs citing Google Analytics 1 0 1
As % of all permanent IT jobs located in Preston 0.71% - 0.93%
As % of the Business Applications category 8.33% - 20.00%
Number of salaries quoted 1 0 1
Average salary £21,000 - £35,000
UK excluding London average salary £32,500 £30,000 £32,500
% change year-on-year
+8.33% -7.69%
Google Analytics
Lancashire

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Preston region.

Business Applications Category
Preston
Permanent IT job ads with a match in the
Business Applications category
12 3 5
As % of all permanent IT jobs located in Preston 8.51% 1.99% 4.63%
Number of salaries quoted 11 2 5
Average salary £30,000 £29,250 £30,000
Average salary % change year-on-year
+2.56% -2.50%
90% offered a salary of more than £27,500 £26,650 £22,800
10% offered a salary of more than £38,000 £33,000 £31,850
UK excluding London average salary £50,000 £47,500 £47,500
% change year-on-year
+5.26% -

Google Analytics
Jobs Demand Trend in Preston

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Preston region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Preston

Google Analytics
Salary Trend in Preston

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Preston region.

Google Analytics Salary Trend in Preston

Google Analytics
Top 18 Related IT Skills in Preston

For the 6 months to 15 September 2014, IT jobs across the Preston region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 6 (100.00%) Google
1 6 (100.00%) Pay per click
1 6 (100.00%) Marketing
1 6 (100.00%) SEO
1 6 (100.00%) Analytics
2 5 (83.33%) Digital Marketing
3 4 (66.67%) Time Management
3 4 (66.67%) Web Marketing
3 4 (66.67%) Advertising
3 4 (66.67%) Competitor Analysis
4 2 (33.33%) Online Marketing
5 1 (16.67%) CMS
5 1 (16.67%) Social Media
5 1 (16.67%) WordPress
5 1 (16.67%) HTML
5 1 (16.67%) FTP
5 1 (16.67%) B2B
5 1 (16.67%) B2C

Google Analytics
Top Related IT Skills in Preston by Category

For the 6 months to 15 September 2014, IT jobs across the Preston region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 1 (16.67%) CMS
1 1 (16.67%) WordPress
Communications & Networking
1 1 (16.67%) FTP
General
1 6 (100.00%) Marketing
2 4 (66.67%) Advertising
Job Titles
1 4 (66.67%) PPC Specialist
1 4 (66.67%) PPC Manager
1 4 (66.67%) PPC Analyst
1 4 (66.67%) PPC Executive
2 1 (16.67%) SEO Specialist
2 1 (16.67%) SEO Executive
Libraries, Frameworks & Software Standards
1 1 (16.67%) HTML
Miscellaneous
1 1 (16.67%) Social Media
Processes & Methodologies
1 6 (100.00%) SEO
1 6 (100.00%) Pay per click
1 6 (100.00%) Analytics
2 5 (83.33%) Digital Marketing
3 4 (66.67%) Time Management
3 4 (66.67%) Competitor Analysis
3 4 (66.67%) Web Marketing
4 2 (33.33%) Online Marketing
5 1 (16.67%) B2B
5 1 (16.67%) B2C
Vendors
1 6 (100.00%) Google