The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
Google Analytics
Rank - - 52
Permanent jobs citing Google Analytics 0 0 4
As % of all permanent IT jobs located in Lancashire - - 0.90%
As % of the Business Applications category - - 8.51%
Number of salaries quoted 0 0 4
Average salary - - £39,000
UK excluding London average salary £31,750 £32,500 £35,000
% change year-on-year
-2.30% -7.14%
Google Analytics
North West

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Lancashire region.

Business Applications Category
Lancashire
Permanent IT job ads with a match in the
Business Applications category
57 53 47
As % of all permanent IT jobs located in Lancashire 11.24% 10.73% 10.59%
Number of salaries quoted 53 46 44
Average salary £42,500 £50,000 £39,000
Average salary % change year-on-year
-15.00% +28.20%
90% offered a salary of more than £25,000 £31,500 £30,500
10% offered a salary of more than £47,500 £55,000 £72,500
UK excluding London average salary £50,000 £50,000 £48,000
% change year-on-year
- +4.16%

Google Analytics
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Lancashire region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Lancashire

Google Analytics
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Lancashire region.

Google Analytics Salary Trend in Lancashire

Google Analytics
Top 11 Related IT Skills in Lancashire

For the 6 months to 19 December 2014, IT jobs across the Lancashire region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 1 (100.00%) Google
1 1 (100.00%) B2B
1 1 (100.00%) B2C
1 1 (100.00%) SEO
1 1 (100.00%) Pay per click
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Online Marketing
1 1 (100.00%) Analytics
1 1 (100.00%) FTP
1 1 (100.00%) HTML
1 1 (100.00%) Marketing

Google Analytics
Top Related IT Skills in Lancashire by Category

For the 6 months to 19 December 2014, IT jobs across the Lancashire region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Communications & Networking
1 1 (100.00%) FTP
General
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) SEO Specialist
Libraries, Frameworks & Software Standards
1 1 (100.00%) HTML
Processes & Methodologies
1 1 (100.00%) B2B
1 1 (100.00%) B2C
1 1 (100.00%) SEO
1 1 (100.00%) Pay per click
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Online Marketing
1 1 (100.00%) Analytics
Vendors
1 1 (100.00%) Google