The first table below looks at the demand for SEO skills in IT jobs advertised for the Preston region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 28 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Preston region.

Location
3 months to
28 Jul 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 14 25 14
Rank change year-on-year
+11 -11
Permanent jobs citing SEO 12 2 12
As % of all permanent IT jobs located in Preston 8.96% 1.49% 11.21%
As % of the Processes & Methodologies category 11.11% 1.85% 14.63%
Number of salaries quoted 2 1 12
Average salary £25,500 £20,000 £25,000
Average salary % change year-on-year
+27.50% -20.00%
90% offered a salary of more than £23,900 £20,000 £20,000
10% offered a salary of more than £27,100 £20,000 £27,500
UK excluding London average salary £30,000 £31,000 £31,500
% change year-on-year
-3.22% -1.58%
Processes & Methodologies Category
Preston
Permanent IT job ads with a match in the
Processes & Methodologies category
108 108 82
As % of all permanent IT jobs located in Preston 80.60% 80.60% 76.64%
Number of salaries quoted 78 92 76
Average salary £37,123 £35,000 £32,500
Average salary % change year-on-year
+6.06% +7.69%
90% offered a salary of more than £27,500 £24,200 £20,000
10% offered a salary of more than £60,000 £35,000 £72,500
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
SEO
Lancashire

SEO
Jobs Demand Trend in Preston

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Preston region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Preston

SEO
Salary Trend in Preston

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Preston region.

SEO Salary Trend in Preston

SEO
Top 30 Related IT Skills in Preston

For the 6 months to 28 July 2014, IT jobs across the Preston region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 17 (89.47%) Marketing
2 10 (52.63%) Digital Marketing
3 7 (36.84%) Business Development
4 6 (31.58%) Google
4 6 (31.58%) Pay per click
4 6 (31.58%) Digital Media
4 6 (31.58%) Analytics
5 5 (26.32%) Social Media
5 5 (26.32%) Google Analytics
5 5 (26.32%) Change Management
5 5 (26.32%) CRM
6 4 (21.05%) E-Commerce
6 4 (21.05%) HTML
6 4 (21.05%) CSS
6 4 (21.05%) Advertising
6 4 (21.05%) Competitor Analysis
6 4 (21.05%) Web Development
6 4 (21.05%) Time Management
6 4 (21.05%) Web Marketing
7 3 (15.79%) Online Marketing
7 3 (15.79%) Blog
7 3 (15.79%) MVC
7 3 (15.79%) OO
7 3 (15.79%) JavaScript
7 3 (15.79%) PHP
8 2 (10.53%) Microsoft
8 2 (10.53%) Project Management
8 2 (10.53%) T-SQL
8 2 (10.53%) SQL Server
8 2 (10.53%) OOP

SEO
Top Related IT Skills in Preston by Category

For the 6 months to 28 July 2014, IT jobs across the Preston region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (10.53%) CMS
1 2 (10.53%) Drupal
1 2 (10.53%) WordPress
Business Applications
1 5 (26.32%) Google Analytics
Communications & Networking
1 1 (5.26%) DNS
Database & Business Intelligence
1 2 (10.53%) SQL Server
2 1 (5.26%) MySQL
Development Applications
1 2 (10.53%) Phing
2 1 (5.26%) Appcelerator Titanium
General
1 17 (89.47%) Marketing
2 4 (21.05%) Advertising
Job Titles
1 4 (21.05%) PPC Specialist
1 4 (21.05%) PPC Manager
1 4 (21.05%) PPC Analyst
1 4 (21.05%) PPC Executive
2 3 (15.79%) Developer
3 2 (10.53%) Team Leader
3 2 (10.53%) Development Team Leader
3 2 (10.53%) PHP Developer
3 2 (10.53%) SEO Executive
4 1 (5.26%) Web Developer
Libraries, Frameworks & Software Standards
1 4 (21.05%) HTML
1 4 (21.05%) CSS
2 2 (10.53%) Zend Framework
2 2 (10.53%) HTML5
2 2 (10.53%) Sass
3 1 (5.26%) Laravel
3 1 (5.26%) CodeIgniter
3 1 (5.26%) LAMP
Miscellaneous
1 6 (31.58%) Digital Media
2 5 (26.32%) Social Media
3 3 (15.79%) Blog
4 2 (10.53%) Graphic Design
5 1 (5.26%) iPhone
Operating Systems
1 1 (5.26%) Android
Processes & Methodologies
1 10 (52.63%) Digital Marketing
2 7 (36.84%) Business Development
3 6 (31.58%) Pay per click
3 6 (31.58%) Analytics
4 5 (26.32%) Change Management
4 5 (26.32%) CRM
5 4 (21.05%) E-Commerce
5 4 (21.05%) Competitor Analysis
5 4 (21.05%) Web Development
5 4 (21.05%) Time Management
5 4 (21.05%) Web Marketing
6 3 (15.79%) Online Marketing
6 3 (15.79%) MVC
6 3 (15.79%) OO
7 2 (10.53%) Project Management
7 2 (10.53%) OOP
7 2 (10.53%) Web Design
7 2 (10.53%) Logistics
8 1 (5.26%) Android Development
8 1 (5.26%) iOS Development
Programming Languages
1 3 (15.79%) JavaScript
1 3 (15.79%) PHP
2 2 (10.53%) T-SQL
2 2 (10.53%) PHP5
2 2 (10.53%) CoffeeScript
Vendors
1 6 (31.58%) Google
2 2 (10.53%) Microsoft
2 2 (10.53%) Zend
3 1 (5.26%) Appcelerator
3 1 (5.26%) Facebook
3 1 (5.26%) Twitter
3 1 (5.26%) Yahoo!
Preston, Lancashire
Net Recruit.co.uk Ltd
Salary: £25,000 - £30,000 plus Bonus
Posted: 24 days ago