The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Sheffield region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 24 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Oct 2014
Same period 2013 Same period 2012
Marketing
Rank 48 21 50
Rank change year-on-year
-27 +29
Permanent jobs citing Marketing 29 34 24
As % of all permanent IT jobs located in Sheffield 3.83% 7.71% 3.49%
As % of the General category 18.35% 25.95% 12.50%
Number of salaries quoted 27 27 23
Average salary £31,500 £27,500 £27,500
Average salary % change year-on-year
+14.54% -
90% offered a salary of more than £25,000 £22,500 £22,600
10% offered a salary of more than £36,000 £41,500 £35,000
UK excluding London average salary £39,000 £35,000 £35,000
% change year-on-year
+11.42% -
Marketing
South Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Sheffield region.

General Category
Sheffield
Permanent IT job ads with a match in the
General category
158 131 192
As % of all permanent IT jobs located in Sheffield 20.84% 29.71% 27.95%
Number of salaries quoted 147 113 151
Average salary £40,000 £37,500 £35,000
Average salary % change year-on-year
+6.66% +7.14%
90% offered a salary of more than £26,500 £26,000 £25,000
10% offered a salary of more than £53,000 £61,750 £52,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Sheffield

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Sheffield region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Sheffield

Marketing
Salary Trend in Sheffield

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Sheffield region.

Marketing Salary Trend in Sheffield

Marketing
Salary Histogram in Sheffield

This chart provides a salary histogram for IT jobs citing Marketing across the Sheffield region over the 3 months to 24 October 2014.

Marketing Salary Histogram in Sheffield

Marketing
Top 30 Related IT Skills in Sheffield

For the 6 months to 24 October 2014, IT jobs across the Sheffield region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 24 (63.16%) HTML
2 23 (60.53%) CSS
3 18 (47.37%) jQuery
4 17 (44.74%) PHP
5 13 (34.21%) JavaScript
5 13 (34.21%) Git (software)
6 11 (28.95%) MySQL
6 11 (28.95%) Adobe
6 11 (28.95%) MVC
7 10 (26.32%) Photoshop
7 10 (26.32%) XHTML
8 9 (23.68%) User Experience
8 9 (23.68%) Open Source
8 9 (23.68%) Subversion
8 9 (23.68%) Zend
8 9 (23.68%) CakePHP
8 9 (23.68%) PHP5
9 8 (21.05%) Web Design
9 8 (21.05%) E-Commerce
9 8 (21.05%) Adobe Creative Suite
10 7 (18.42%) Responsive Web Design
11 6 (15.79%) CSS3
11 6 (15.79%) Project Management
11 6 (15.79%) SEO
12 5 (13.16%) MS Excel
12 5 (13.16%) CMS
12 5 (13.16%) Adobe Illustrator
12 5 (13.16%) Pay per click
12 5 (13.16%) HTML5
13 4 (10.53%) Brand Management

Marketing
Top Related IT Skills in Sheffield by Category

For the 6 months to 24 October 2014, IT jobs across the Sheffield region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (13.16%) CMS
2 3 (7.89%) Sitefinity
3 2 (5.26%) WordPress
Applications
1 10 (26.32%) Photoshop
2 8 (21.05%) Adobe Creative Suite
3 5 (13.16%) Adobe Illustrator
3 5 (13.16%) MS Excel
4 4 (10.53%) InDesign
5 2 (5.26%) MS Office
6 1 (2.63%) MS Visio
Business Applications
1 4 (10.53%) Google Analytics
2 1 (2.63%) Dynamics CRM
Cloud Services
1 1 (2.63%) MailChimp
Communications & Networking
1 1 (2.63%) Intranet
Database & Business Intelligence
1 11 (28.95%) MySQL
2 1 (2.63%) Data Mining
Development Applications
1 13 (34.21%) Git (software)
2 9 (23.68%) Subversion
3 4 (10.53%) Dreamweaver
General
1 1 (2.63%) Finance
1 1 (2.63%) Legal
1 1 (2.63%) Advertising
Job Titles
1 15 (39.47%) Developer
2 10 (26.32%) PHP Developer
2 10 (26.32%) PHP MySQL Developer
3 5 (13.16%) Designer
3 5 (13.16%) Web Designer
4 4 (10.53%) Web Developer
4 4 (10.53%) Front-End Developer
5 3 (7.89%) Front-End Web Developer
5 3 (7.89%) Web Manager
6 2 (5.26%) Marketing Executive
6 2 (5.26%) Analyst
6 2 (5.26%) Coordinator
6 2 (5.26%) Service Manager
6 2 (5.26%) Data Analyst
7 1 (2.63%) Lead Designer
7 1 (2.63%) Website Manager
7 1 (2.63%) Pricing Analyst
7 1 (2.63%) Senior Web Designer
7 1 (2.63%) Data Manager
7 1 (2.63%) Web Analyst
Libraries, Frameworks & Software Standards
1 24 (63.16%) HTML
2 23 (60.53%) CSS
3 18 (47.37%) jQuery
4 10 (26.32%) XHTML
5 9 (23.68%) CakePHP
6 6 (15.79%) CSS3
7 5 (13.16%) HTML5
8 3 (7.89%) .NET
9 1 (2.63%) Ajax
Miscellaneous
1 9 (23.68%) Open Source
1 9 (23.68%) User Experience
2 3 (7.89%) Analytical Skills
3 2 (5.26%) Mobile App
3 2 (5.26%) Photography
4 1 (2.63%) Mathematics
4 1 (2.63%) W3C
4 1 (2.63%) Statistics
Processes & Methodologies
1 11 (28.95%) MVC
2 8 (21.05%) E-Commerce
2 8 (21.05%) Web Design
3 7 (18.42%) Responsive Web Design
4 6 (15.79%) SEO
4 6 (15.79%) Project Management
5 5 (13.16%) Pay per click
6 4 (10.53%) Brand Management
6 4 (10.53%) Analytics
6 4 (10.53%) Web Analytics
6 4 (10.53%) Line Management
6 4 (10.53%) Email Marketing
7 3 (7.89%) Digital Marketing
7 3 (7.89%) Time Management
7 3 (7.89%) Web Development
8 2 (5.26%) Online Marketing
8 2 (5.26%) Continuous Improvement
8 2 (5.26%) Change Control
8 2 (5.26%) Risk Assessment
8 2 (5.26%) Data Analysis
Programming Languages
1 17 (44.74%) PHP
2 13 (34.21%) JavaScript
3 9 (23.68%) PHP5
4 4 (10.53%) SQL
Qualifications
1 2 (5.26%) Degree
2 1 (2.63%) PRINCE2 Certification
2 1 (2.63%) ITIL Certification
Quality Assurance & Compliance
1 2 (5.26%) SLA
Vendors
1 11 (28.95%) Adobe
2 9 (23.68%) Zend
3 4 (10.53%) Google
4 3 (7.89%) Microsoft
5 1 (2.63%) Sitecore
5 1 (2.63%) hybris
5 1 (2.63%) Hitwise
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