The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Slough region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Social Media
Rank 64 68 56
Rank change year-on-year
+4 -12
Permanent jobs citing Social Media 6 2 17
As % of all permanent IT jobs located in Slough 0.92% 0.32% 2.82%
As % of the Miscellaneous category 2.31% 0.80% 7.87%
Number of salaries quoted 4 2 10
Average salary £60,625 £82,500 £52,500
Average salary % change year-on-year
-26.51% +57.14%
90% offered a salary of more than £54,750 £76,500 £37,500
10% offered a salary of more than £61,250 £88,500 £75,000
UK excluding London average salary £40,000 £37,500 £35,000
% change year-on-year
+6.66% +7.14%
Social Media
Berkshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Slough region.

Miscellaneous Category
Slough
Permanent IT job ads with a match in the
Miscellaneous category
260 251 216
As % of all permanent IT jobs located in Slough 40.00% 40.03% 35.88%
Number of salaries quoted 201 180 176
Average salary £50,000 £42,000 £46,500
Average salary % change year-on-year
+19.04% -9.67%
90% offered a salary of more than £31,000 £29,500 £30,000
10% offered a salary of more than £70,000 £75,000 £65,000
UK excluding London average salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Social Media
Jobs Demand Trend in Slough

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Slough region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Slough

Social Media
Salary Trend in Slough

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Slough region.

Social Media Salary Trend in Slough

Social Media
Top 30 Related IT Skills in Slough

For the 6 months to 5 February 2016, IT jobs across the Slough region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 6 (75.00%) Marketing
2 5 (62.50%) Degree
2 5 (62.50%) Digital Marketing
3 3 (37.50%) Copywriting
3 3 (37.50%) B2B
3 3 (37.50%) CMS
3 3 (37.50%) Content Management
3 3 (37.50%) Analytics
3 3 (37.50%) Marketing Automation
4 2 (25.00%) Marketing Analytics
4 2 (25.00%) User Experience
4 2 (25.00%) VLE
4 2 (25.00%) Web Analytics
4 2 (25.00%) Google
4 2 (25.00%) SEO
4 2 (25.00%) Migration
4 2 (25.00%) QA
4 2 (25.00%) Google Analytics
4 2 (25.00%) Time Management
4 2 (25.00%) Marketing Strategy
5 1 (12.50%) Business Transformation
5 1 (12.50%) Link Building
5 1 (12.50%) Adobe Analytics
5 1 (12.50%) Tableau
5 1 (12.50%) Usability Testing
5 1 (12.50%) Direct Marketing
5 1 (12.50%) CRM
5 1 (12.50%) Finance
5 1 (12.50%) MBA
5 1 (12.50%) B2C

Social Media
Top Related IT Skills in Slough by Category

For the 6 months to 5 February 2016, IT jobs across the Slough region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 3 (37.50%) CMS
Cloud Services
1 2 (25.00%) Google Analytics
2 1 (12.50%) Adobe Analytics
2 1 (12.50%) Google Tag Manager
General
1 6 (75.00%) Marketing
2 1 (12.50%) Banking
2 1 (12.50%) Finance
Job Titles
1 3 (37.50%) Marketing Executive
2 2 (25.00%) Technology Manager
3 1 (12.50%) Analyst
3 1 (12.50%) Marketing Director
3 1 (12.50%) SEO Manager
3 1 (12.50%) Web Analyst
Miscellaneous
1 3 (37.50%) Copywriting
2 2 (25.00%) User Experience
2 2 (25.00%) VLE
3 1 (12.50%) Analytical Skills
Processes & Methodologies
1 5 (62.50%) Digital Marketing
2 3 (37.50%) Analytics
2 3 (37.50%) B2B
2 3 (37.50%) Content Management
2 3 (37.50%) Marketing Automation
3 2 (25.00%) Marketing Analytics
3 2 (25.00%) Marketing Strategy
3 2 (25.00%) Migration
3 2 (25.00%) SEO
3 2 (25.00%) Time Management
3 2 (25.00%) Web Analytics
4 1 (12.50%) B2C
4 1 (12.50%) Business Transformation
4 1 (12.50%) CRM
4 1 (12.50%) Direct Marketing
4 1 (12.50%) Link Building
4 1 (12.50%) Pay per click
4 1 (12.50%) Telemarketing
4 1 (12.50%) Usability Testing
Qualifications
1 5 (62.50%) Degree
2 1 (12.50%) MBA
Quality Assurance & Compliance
1 2 (25.00%) QA
Vendors
1 2 (25.00%) Google
2 1 (12.50%) Adobe
2 1 (12.50%) Tableau