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The table below looks at the demand for Pay per click (PPC) skills within the Somerset region with a comparison to our Processes & Methodologies category. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 10 October 2008 with a comparison to the same period last year.
 Pay per click (PPC) |
| 3 months to
10 Oct 2008 | Same period last year |
| Rank | 96 | 50 |
| Rank change on same period last year |  -46 |
| Matching permanent IT job ads | 4 | 28 |
| As % of all UK permanent IT job ads sampled | 0.002 % | 0.012 % |
| As % of the category below | 0.503 % | 5.138 % |
| Salaries quoted | 4 | 28 |
| Average minimum salary | £32,500 | £27,097 |
| Average salary | £33,750 | £30,919 |
| % change on same period last year | +9.15 % |
| Average maximum salary | £35,000 | £34,742 |
| UK excluding London average salary | £29,129 | £31,191 |
| % change on same period last year | -6.61 % |
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| Matching permanent IT job ads | 796 | 545 |
| As % of all UK permanent IT job ads sampled | 0.461 % | 0.235 % |
| Salaries quoted | 693 | 500 |
| Average minimum salary | £36,519 | £30,561 |
| Average salary | £39,779 | £34,329 |
| % change on same period last year | +15.87 % |
| Average maximum salary | £43,040 | £38,098 |
| UK excluding London average salary | £42,675 | £44,216 |
| % change on same period last year | -3.48 % |
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Pay per click
Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing Pay per click across the Somerset region as a proportion of the total demand within the Processes & Methodologies category.
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