The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Southampton region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 24 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Apr 2015
Same period 2014 Same period 2013
Google Analytics
Rank - 77 80
Permanent jobs citing Google Analytics 0 6 2
As % of all permanent IT jobs located in Southampton - 0.64% 0.24%
As % of the Cloud Services category - 30.00% 12.50%
Number of salaries quoted 0 6 2
Average salary - £31,500 £35,750
Average salary % change year-on-year
- -11.88%
UK excluding London average salary £30,000 £31,500 £30,000
% change year-on-year
-4.76% +5.00%
Google Analytics
Hampshire

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the Southampton region.

Cloud Services Category
Southampton
Permanent IT job ads with a match in the
Cloud Services category
39 20 16
As % of all permanent IT jobs located in Southampton 4.31% 2.15% 1.95%
Number of salaries quoted 32 20 14
Average salary £45,000 £32,500 £41,250
Average salary % change year-on-year
+38.46% -21.21%
90% offered a salary of more than £35,000 £28,000 £31,500
10% offered a salary of more than £55,000 £52,500 £65,000
UK excluding London average salary £45,000 £43,500 £45,000
% change year-on-year
+3.44% -3.33%

Google Analytics
Jobs Demand Trend in Southampton

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Southampton region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in Southampton

Google Analytics
Salary Trend in Southampton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Southampton region.

Google Analytics Salary Trend in Southampton

Google Analytics
Top 11 Related IT Skills in Southampton

For the 6 months to 24 April 2015, IT jobs across the Southampton region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 1 (100.00%) CRM
1 1 (100.00%) SAS
1 1 (100.00%) Adobe
1 1 (100.00%) Data Analysis
1 1 (100.00%) Google
1 1 (100.00%) Statistics
1 1 (100.00%) Marketing
1 1 (100.00%) Degree
1 1 (100.00%) Mathematics
1 1 (100.00%) Computer Science
1 1 (100.00%) Analytics

Google Analytics
Top Related IT Skills in Southampton by Category

For the 6 months to 24 April 2015, IT jobs across the Southampton region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 1 (100.00%) SAS
General
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Analyst
1 1 (100.00%) Data Analyst
1 1 (100.00%) Web Analyst
Miscellaneous
1 1 (100.00%) Statistics
1 1 (100.00%) Mathematics
1 1 (100.00%) Computer Science
Processes & Methodologies
1 1 (100.00%) CRM
1 1 (100.00%) Data Analysis
1 1 (100.00%) Analytics
Qualifications
1 1 (100.00%) Degree
Vendors
1 1 (100.00%) Adobe
1 1 (100.00%) Google