The first table below looks at the demand for Pay per click skills in IT jobs advertised for the Suffolk region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Suffolk region.

Location
3 months to
24 May 2013
Same period 2012 Same period 2011
Pay per click (PPC)
Rank 78 64 68
Rank change year-on-year
-14 +4
Permanent jobs citing Pay per click 1 2 1
As % of all permanent IT jobs located in Suffolk 0.143% 0.359% 0.155%
As % of the Processes & Methodologies category 0.204% 0.480% 0.229%
Number of salaries quoted 1 2 1
Average salary £22,500 £29,250 £40,000
Average salary % change year-on-year
-23.07% -26.87%
UK excluding London average salary £30,000 £28,000 £29,000
% change year-on-year
+7.14% -3.44%
All Processes & Methodologies
Suffolk
Permanent IT job ads with a match in the
Processes & Methodologies category
491 417 437
As % of all permanent IT jobs located in Suffolk 70.44% 74.87% 67.54%
Number of salaries quoted 464 372 385
Average salary £37,000 £40,000 £37,500
Average salary % change year-on-year
-7.50% +6.66%
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £50,000 £54,000 £52,500
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Pay per click
East of England

Pay per click
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Suffolk region as a proportion of the total demand within the Processes & Methodologies category.

Suffolk Pay per click Jobs Demand Trend

Pay per click
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Suffolk region.

Suffolk Pay per click Salary Trend

Pay per click
Top 12 Related IT Skills

For the 6 months to 24 May 2013, IT jobs across the Suffolk region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 2 (100.00%) SEO
1 2 (100.00%) Content Management
1 2 (100.00%) Google
1 2 (100.00%) Marketing
1 2 (100.00%) Google Analytics
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Analytics
2 1 (50.00%) Social Media
2 1 (50.00%) Degree
2 1 (50.00%) Direct Marketing
2 1 (50.00%) Web Development
2 1 (50.00%) Business Development

Pay per click
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT jobs across the Suffolk region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Business Applications
1 2 (100.00%) Google Analytics
General
1 2 (100.00%) Marketing
Job Titles
1 2 (100.00%) Analyst
1 2 (100.00%) Marketing Analyst
2 1 (50.00%) PPC Manager
2 1 (50.00%) PPC Analyst
2 1 (50.00%) PPC Executive
2 1 (50.00%) SEO Analyst
2 1 (50.00%) PPC Specialist
Miscellaneous
1 1 (50.00%) Social Media
Processes & Methodologies
1 2 (100.00%) SEO
1 2 (100.00%) Content Management
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Analytics
2 1 (50.00%) Direct Marketing
2 1 (50.00%) Web Development
2 1 (50.00%) Business Development
Qualifications
1 1 (50.00%) Degree
Vendors
1 2 (100.00%) Google