The table below looks at the statistics for Pay per click skills in IT jobs advertised for the East of England region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 31 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
31 Jul 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 221 269 261
Rank change year-on-year
+48 -8
Permanent jobs citing Pay per click 20 8 18
As % of all permanent IT jobs located in the East of England 0.31% 0.11% 0.23%
As % of the Processes & Methodologies category 0.36% 0.13% 0.27%
Number of salaries quoted 19 4 6
Median salary £35,000 £31,000 £32,500
Median salary % change year-on-year
+12.90% -4.61%
90% offered a salary of more than £27,400 £23,100 £28,750
10% offered a salary of more than £47,500 £37,500 £46,250
UK excluding London median salary £30,000 £28,000 £26,250
% change year-on-year
+7.14% +6.66%
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East of England region.

Processes & Methodologies Category
East of England
Permanent IT job ads with a match in the
Processes & Methodologies category
5546 6371 6584
As % of all permanent IT jobs located in the East of England 85.23% 84.63% 82.64%
Number of salaries quoted 4681 5282 5411
Median salary £47,500 £45,000 £45,000
Median salary % change year-on-year
+5.55% -
90% offered a salary of more than £31,500 £30,000 £31,000
10% offered a salary of more than £70,000 £67,500 £65,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Pay per click
Jobs Demand Trend in the East of England

The demand trend of job ads across the East of England region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the East of England

Pay per click
Salary Trend in the East of England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the East of England region.

Pay per click Salary Trend in the East of England

Pay per click
Salary Histogram in the East of England

This chart provides a salary histogram for IT jobs citing Pay per click across the East of England region over the 3 months to 31 July 2016.

Pay per click Salary Histogram in the East of England

Pay per click
Job Locations in the East of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the East of England region over the 3 months to 31 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Essex +11 10 £35,000 +12.90%
Hertfordshire +27 6 £47,500 +26.66%
Cambridgeshire - 2 £27,000 -
Bedfordshire +22 1 £27,500 +22.22%
Suffolk - 1 £29,500 -
Pay per click
England

Pay per click
Top 30 Related IT Skills in the East of England

For the 6 months to 31 July 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East of England region with a requirement for Pay per click.

1 33 (84.62%) SEO
2 26 (66.67%) Marketing
3 24 (61.54%) Social Media
4 12 (30.77%) Email Marketing
4 12 (30.77%) Analytical Skills
5 11 (28.21%) Digital Marketing
5 11 (28.21%) Retail
6 10 (25.64%) HTML
6 10 (25.64%) Degree
7 8 (20.51%) Business Development
8 7 (17.95%) Google
8 7 (17.95%) Marketing Strategy
8 7 (17.95%) Social Media Marketing
9 6 (15.38%) Analytics
9 6 (15.38%) Content Management
9 6 (15.38%) Google Analytics
9 6 (15.38%) CSS
9 6 (15.38%) E-Commerce
9 6 (15.38%) CMS
10 5 (12.82%) CRM
10 5 (12.82%) Web Development
10 5 (12.82%) Twitter
11 3 (7.69%) Copywriting
11 3 (7.69%) Blog
11 3 (7.69%) C#
11 3 (7.69%) JavaScript
11 3 (7.69%) .NET
11 3 (7.69%) Advertising
11 3 (7.69%) Facebook
11 3 (7.69%) Product Marketing

Pay per click
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (15.38%) CMS
2 1 (2.56%) Joomla!
Applications
1 2 (5.13%) Photoshop
2 1 (2.56%) MS Excel
2 1 (2.56%) MS PowerPoint
Business Applications
1 2 (5.13%) Magento
Cloud Services
1 6 (15.38%) Google Analytics
2 1 (2.56%) AdWords
Communications & Networking
1 1 (2.56%) Internet
Development Applications
1 2 (5.13%) Git (software)
1 2 (5.13%) Vagrant
General
1 26 (66.67%) Marketing
2 11 (28.21%) Retail
3 3 (7.69%) Advertising
4 2 (5.13%) Finance
4 2 (5.13%) Games
5 1 (2.56%) Publishing
Job Titles
1 13 (33.33%) Marketing Manager
2 10 (25.64%) SEO Specialist
3 9 (23.08%) PPC Specialist
4 5 (12.82%) Developer
4 5 (12.82%) Marketing Executive
5 4 (10.26%) Digital Marketing Manager
5 4 (10.26%) SEO Manager
6 3 (7.69%) .NET Developer
6 3 (7.69%) C# .NET Developer
6 3 (7.69%) C# Developer
6 3 (7.69%) Digital Executive
6 3 (7.69%) Digital Marketing Executive
6 3 (7.69%) Product Manager
6 3 (7.69%) Product Marketing Manager
6 3 (7.69%) Software Product Manager
7 2 (5.13%) Ad Trafficker
7 2 (5.13%) E-Commerce Manager
7 2 (5.13%) E-Commerce Marketing Manager
7 2 (5.13%) Trafficker
7 2 (5.13%) Web Developer
Libraries, Frameworks & Software Standards
1 10 (25.64%) HTML
2 6 (15.38%) CSS
3 3 (7.69%) .NET
4 2 (5.13%) jQuery
4 2 (5.13%) Sass
Miscellaneous
1 24 (61.54%) Social Media
2 12 (30.77%) Analytical Skills
3 3 (7.69%) Blog
3 3 (7.69%) Copywriting
3 3 (7.69%) User Experience
4 2 (5.13%) Graphic Design
4 2 (5.13%) Social Network
4 2 (5.13%) Statistics
5 1 (2.56%) Digital Media
5 1 (2.56%) Fintech
5 1 (2.56%) Mobile App
Processes & Methodologies
1 33 (84.62%) SEO
2 12 (30.77%) Email Marketing
3 11 (28.21%) Digital Marketing
4 8 (20.51%) Business Development
5 7 (17.95%) Marketing Strategy
5 7 (17.95%) Social Media Marketing
6 6 (15.38%) Analytics
6 6 (15.38%) Content Management
6 6 (15.38%) E-Commerce
7 5 (12.82%) CRM
7 5 (12.82%) Web Development
8 3 (7.69%) Product Marketing
9 2 (5.13%) Competitor Analysis
9 2 (5.13%) Digital Content Management
9 2 (5.13%) E-business
9 2 (5.13%) OO
9 2 (5.13%) OO PHP
9 2 (5.13%) Process Management
9 2 (5.13%) Strategic Planning
9 2 (5.13%) Telemarketing
Programming Languages
1 3 (7.69%) C#
1 3 (7.69%) JavaScript
2 2 (5.13%) PHP
Qualifications
1 10 (25.64%) Degree
System Software
1 2 (5.13%) Virtual Machines
1 2 (5.13%) VirtualBox
Vendors
1 7 (17.95%) Google
2 5 (12.82%) Twitter
3 3 (7.69%) Facebook
4 2 (5.13%) Adobe
4 2 (5.13%) Microsoft
5 1 (2.56%) Salesforce.com