The table below looks at the statistics for Pay per click skills in IT jobs advertised for the East of England region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 27 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
27 Feb 2017
Same period 2016 Same period 2015
Pay per click (PPC)
England / East of England
Rank 247 270 260
Rank change year-on-year
+23 -10
Permanent jobs citing Pay per click 11 1 19
As % of all permanent IT jobs located in the East of England 0.18% 0.014% 0.25%
As % of the Processes & Methodologies category 0.21% 0.016% 0.30%
Number of salaries quoted 6 1 15
Median salary £35,000 £50,000 £26,500
Median salary % change year-on-year
-30.00% +88.67%
90% offered a salary of more than £23,500 £50,000 £25,000
10% offered a salary of more than £48,750 £50,000 £40,000
UK excluding London median salary £36,000 £30,000 £30,000
% change year-on-year
+20.00% -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East of England region.

Processes & Methodologies Category
East of England
Permanent IT job ads with a match in the
Processes & Methodologies category
5329 6436 6436
As % of all permanent IT jobs located in the East of England 87.10% 87.21% 84.86%
Number of salaries quoted 4351 5089 5150
Median salary £47,500 £47,500 £45,000
Median salary % change year-on-year
- +5.55%
90% offered a salary of more than £32,500 £31,500 £30,000
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Pay per click
Jobs Demand Trend in the East of England

The demand trend of job ads across the East of England region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the East of England

Pay per click
Salary Trend in the East of England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the East of England region.

Pay per click Salary Trend in the East of England

Pay per click
Salary Histogram in the East of England

This chart provides a salary histogram for IT jobs citing Pay per click across the East of England region over the 3 months to 27 February 2017.

Pay per click Salary Histogram in the East of England

Pay per click
Job Locations in the East of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the East of England region over the 3 months to 27 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bedfordshire - 7 £31,500 -
Hertfordshire +13 3 £37,500 -25.00%
Essex - 1 £35,000 - 1
Pay per click
England

Pay per click
Top 30 Related IT Skills in the East of England

For the 6 months to 27 February 2017, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East of England region with a requirement for Pay per click.

1 16 (88.89%) Marketing
2 13 (72.22%) SEO
3 12 (66.67%) Google
4 11 (61.11%) Digital Marketing
5 6 (33.33%) Google Analytics
5 6 (33.33%) Social Media
5 6 (33.33%) Analytics
6 5 (27.78%) Analytical Skills
6 5 (27.78%) AdWords
7 4 (22.22%) MS Excel
8 3 (16.67%) Adobe
8 3 (16.67%) Advertising
8 3 (16.67%) CMS
8 3 (16.67%) Online Marketing
8 3 (16.67%) WordPress
9 2 (11.11%) Market Research
9 2 (11.11%) Marketing Strategy
9 2 (11.11%) Link Building
9 2 (11.11%) Copywriting
9 2 (11.11%) Affiliate Network
9 2 (11.11%) Integrated Marketing
9 2 (11.11%) Algorithms
9 2 (11.11%) InDesign
9 2 (11.11%) CRM
9 2 (11.11%) Photoshop
9 2 (11.11%) Display Advertising
9 2 (11.11%) Degree
9 2 (11.11%) Finance
10 1 (5.56%) Content Management
10 1 (5.56%) DoubleClick

Pay per click
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (16.67%) CMS
1 3 (16.67%) WordPress
Applications
1 4 (22.22%) MS Excel
2 2 (11.11%) InDesign
2 2 (11.11%) Photoshop
Cloud Services
1 6 (33.33%) Google Analytics
2 5 (27.78%) AdWords
Database & Business Intelligence
1 1 (5.56%) MySQL
General
1 16 (88.89%) Marketing
2 3 (16.67%) Advertising
3 2 (11.11%) Finance
4 1 (5.56%) Retail
Job Titles
1 9 (50.00%) Marketing Manager
2 6 (33.33%) Digital Marketing Manager
3 3 (16.67%) Paid Search Executive
3 3 (16.67%) PPC Executive
4 2 (11.11%) Digital Executive
4 2 (11.11%) Digital Marketing Executive
4 2 (11.11%) Finance Manager
4 2 (11.11%) Marketing Executive
4 2 (11.11%) SEO Manager
5 1 (5.56%) Developer
5 1 (5.56%) Head of Digital
5 1 (5.56%) Junior
5 1 (5.56%) Marketing Assistant
5 1 (5.56%) Paid Search Manager
5 1 (5.56%) PPC Manager
5 1 (5.56%) Senior Digital Marketing Executive
5 1 (5.56%) Senior Digital Marketing Manager
5 1 (5.56%) Senior Marketing Executive
5 1 (5.56%) Senior Marketing Manager
5 1 (5.56%) Social Media Manager
Libraries, Frameworks & Software Standards
1 1 (5.56%) CSS
1 1 (5.56%) CSS3
1 1 (5.56%) HTML
1 1 (5.56%) HTML5
1 1 (5.56%) jQuery
1 1 (5.56%) Sass
Miscellaneous
1 6 (33.33%) Social Media
2 5 (27.78%) Analytical Skills
3 2 (11.11%) Algorithms
Processes & Methodologies
1 13 (72.22%) SEO
2 11 (61.11%) Digital Marketing
3 6 (33.33%) Analytics
4 3 (16.67%) Online Marketing
5 2 (11.11%) Affiliate Network
5 2 (11.11%) Copywriting
5 2 (11.11%) CRM
5 2 (11.11%) Display Advertising
5 2 (11.11%) Integrated Marketing
5 2 (11.11%) Link Building
5 2 (11.11%) Market Research
5 2 (11.11%) Marketing Strategy
6 1 (5.56%) Budgeting and Forecasting
6 1 (5.56%) Content Management
6 1 (5.56%) E-business
6 1 (5.56%) E-Commerce
6 1 (5.56%) Mathematics
6 1 (5.56%) Statistics
6 1 (5.56%) Web Design
6 1 (5.56%) Web Development
Programming Languages
1 1 (5.56%) JavaScript
1 1 (5.56%) PHP
Qualifications
1 2 (11.11%) Degree
Vendors
1 12 (66.67%) Google
2 3 (16.67%) Adobe
3 1 (5.56%) DoubleClick
3 1 (5.56%) Facebook
3 1 (5.56%) Kenshoo
3 1 (5.56%) Marin
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