The table below looks at the statistics for Web Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Web Marketing
Rank 929 916 912
Rank change year-on-year
-13 -4
Permanent jobs citing Web Marketing 22 25 37
As % of all permanent IT jobs located in the UK 0.022% 0.024% 0.036%
As % of the Processes & Methodologies category 0.025% 0.028% 0.042%
Number of salaries quoted 21 21 23
Average salary £37,500 £35,000 £35,250
Average salary % change year-on-year
+7.14% -0.70%
90% offered a salary of more than £28,500 £32,500 £23,500
10% offered a salary of more than £60,000 £50,000 £47,500
UK excluding London average salary £35,000 £35,000 £31,375
% change year-on-year
- +11.55%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
88106 89047 87460
As % of all permanent IT jobs located in the UK 86.81% 85.16% 84.87%
Number of salaries quoted 73200 73150 69679
Average salary £50,000 £47,500 £47,500
Average salary % change year-on-year
+5.26% -
90% offered a salary of more than £32,500 £31,500 £31,000
10% offered a salary of more than £75,000 £75,000 £72,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Web Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Web Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in the UK

Web Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing within the UK.

Web Marketing Salary Trend in the UK

Web Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Web Marketing over the 3 months to 5 February 2016 within the UK.

Web Marketing Salary Histogram in the UK

Web Marketing
Top 6 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the UK over the 3 months to 5 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +8 22 £37,500 -3.22% 2
Manchester +34 15 £35,000 - 2
North West +19 15 £35,000 - 2
London -2 7 £60,000 +41.17%
City of London +55 1 - -
Stockport - 1 £27,500 -

Web Marketing
Top 30 Related IT Skills

For the 6 months to 5 February 2016, IT jobs within the UK citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 49 (100.00%) Marketing
2 43 (87.76%) HTML
2 43 (87.76%) CSS
3 36 (73.47%) JavaScript
4 26 (53.06%) jQuery
5 24 (48.98%) PHP
6 23 (46.94%) Web Development
6 23 (46.94%) HTML5
7 21 (42.86%) Finance
8 19 (38.78%) JSON
8 19 (38.78%) Front End Development
9 15 (30.61%) MySQL
9 15 (30.61%) Apache
9 15 (30.61%) E-Commerce
10 14 (28.57%) XML
11 12 (24.49%) WordPress
11 12 (24.49%) Social Media
11 12 (24.49%) Digital Media
12 11 (22.45%) Smarty
12 11 (22.45%) Unix
12 11 (22.45%) Windows
12 11 (22.45%) OOP
12 11 (22.45%) Subversion
13 10 (20.41%) B2B
14 9 (18.37%) Facebook
14 9 (18.37%) Twitter
14 9 (18.37%) CSS3
14 9 (18.37%) Project Planning
15 8 (16.33%) Web Services
15 8 (16.33%) Responsive Web Design

Web Marketing
Top Related IT Skills by Category

For the 6 months to 5 February 2016, IT jobs within the UK citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 15 (30.61%) Apache
2 12 (24.49%) WordPress
3 5 (10.20%) CMS
4 4 (8.16%) Drupal
Applications
1 6 (12.24%) Photoshop
Business Applications
1 1 (2.04%) FastStats
1 1 (2.04%) Payment Gateway
1 1 (2.04%) WebTrends
Cloud Services
1 6 (12.24%) Google Analytics
Communications & Networking
1 4 (8.16%) Intranet
2 2 (4.08%) SMTP
3 1 (2.04%) Wi-Fi
Database & Business Intelligence
1 15 (30.61%) MySQL
2 1 (2.04%) SQL Server
Development Applications
1 11 (22.45%) Subversion
2 4 (8.16%) Jenkins
General
1 49 (100.00%) Marketing
2 21 (42.86%) Finance
3 2 (4.08%) Advertising
4 1 (2.04%) Retail
4 1 (2.04%) Telecoms
Job Titles
1 43 (87.76%) Developer
2 21 (42.86%) PHP Developer
3 17 (34.69%) Web Developer
4 14 (28.57%) Front End Developer (Client-Side Developer)
5 11 (22.45%) HTML Developer
5 11 (22.45%) Senior Developer
5 11 (22.45%) Senior PHP Developer
6 10 (20.41%) JavaScript Developer
6 10 (20.41%) Marketing Specialist
6 10 (20.41%) Web Marketing Specialist
6 10 (20.41%) Web Specialist
7 8 (16.33%) Lead Developer
7 8 (16.33%) Lead PHP Developer
7 8 (16.33%) Senior Data Warehouse Specialist
8 6 (12.24%) Front End Web Developer (Client-Side Developer)
8 6 (12.24%) PHP Web Developer
9 4 (8.16%) Drupal Developer
9 4 (8.16%) PHP Drupal Developer
9 4 (8.16%) Website Developer
10 3 (6.12%) Marketing Executive
Libraries, Frameworks & Software Standards
1 43 (87.76%) CSS
1 43 (87.76%) HTML
2 26 (53.06%) jQuery
3 23 (46.94%) HTML5
4 19 (38.78%) JSON
5 14 (28.57%) XML
6 11 (22.45%) Smarty
7 9 (18.37%) CSS3
8 8 (16.33%) Web Services
9 6 (12.24%) .NET
9 6 (12.24%) ASP.NET
10 4 (8.16%) LAMP
11 3 (6.12%) Ajax
12 2 (4.08%) AngularJS
12 2 (4.08%) Twitter Bootstrap
Miscellaneous
1 12 (24.49%) Digital Media
1 12 (24.49%) Social Media
2 6 (12.24%) Analytical Skills
3 4 (8.16%) Mobile App
4 2 (4.08%) Blog
4 2 (4.08%) User Experience
Operating Systems
1 11 (22.45%) Unix
1 11 (22.45%) Windows
2 4 (8.16%) Linux
3 1 (2.04%) Windows Server
Processes & Methodologies
1 23 (46.94%) Web Development
2 19 (38.78%) Front End Development
3 15 (30.61%) E-Commerce
4 11 (22.45%) OOP
5 10 (20.41%) B2B
6 9 (18.37%) Project Planning
7 8 (16.33%) Responsive Web Design
8 7 (14.29%) Analytics
9 4 (8.16%) Continuous Integration
9 4 (8.16%) Digital Marketing
9 4 (8.16%) Mobile Application Development
9 4 (8.16%) Open Source
10 3 (6.12%) OO
10 3 (6.12%) SEO
10 3 (6.12%) Web Analytics
11 2 (4.08%) Continuous Improvement
11 2 (4.08%) Data Analysis
11 2 (4.08%) Graceful Degradation
11 2 (4.08%) Search Engine Marketing
12 1 (2.04%) Online Marketing
Programming Languages
1 36 (73.47%) JavaScript
2 24 (48.98%) PHP
3 6 (12.24%) Java
4 3 (6.12%) C#
Qualifications
1 1 (2.04%) Degree
System Software
1 4 (8.16%) Varnish
Vendors
1 9 (18.37%) Facebook
1 9 (18.37%) Twitter
2 6 (12.24%) Google
3 2 (4.08%) Adobe
4 1 (2.04%) Omniture
4 1 (2.04%) PayPal
Manchester, Lancashire
Computer People
Salary: £30000.00 - £40000.00 per annum + Excellent benefits
Posted: 3 days ago
Manchester, Lancashire
Ascent People Ltd
Salary: £30000 - £40000 per annum + Benefits + Bonus
Posted: 4 days ago