The table below looks at the statistics for Web Marketing skills in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Web Marketing over the 3 months to 25 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Jun 2016
Same period 2015 Same period 2014
Web Marketing
Rank 918 923 952
Rank change year-on-year
+5 +29
Permanent jobs citing Web Marketing 3 41 60
As % of all permanent IT jobs located in the UK 0.003% 0.037% 0.050%
As % of the Processes & Methodologies category 0.004% 0.043% 0.058%
Number of salaries quoted 3 41 18
Median salary £45,000 £32,000 £46,250
Median salary % change year-on-year
+40.62% -30.81%
UK excluding London median salary £45,000 £32,000 £35,500
% change year-on-year
+40.62% -9.85%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
85300 96063 103309
As % of all permanent IT jobs located in the UK 87.87% 86.80% 85.46%
Number of salaries quoted 71291 78493 83654
Median salary £50,000 £50,000 £48,000
Median salary % change year-on-year
- +4.16%
90% offered a salary of more than £32,500 £32,000 £31,500
10% offered a salary of more than £77,500 £72,500 £75,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Web Marketing
Jobs Demand Trend

The demand trend of job ads citing Web Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in the UK

Web Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing within the UK.

Web Marketing Salary Trend in the UK

Web Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Web Marketing over the 3 months to 25 June 2016 within the UK.

Web Marketing Salary Histogram in the UK

Web Marketing
Top 7 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Marketing within the UK over the 3 months to 25 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +16 3 £45,000 +25.00%
North West +12 2 £45,000 +12.50%
Manchester -4 2 £45,000 +12.50%
Sale - 2 £45,000 -
Wickford - 1 £32,500 -
East of England - 1 £32,500 -
Essex - 1 £32,500 -

Web Marketing
Top 30 Related IT Skills

For the 6 months to 25 June 2016, IT jobs citing Web Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Web Marketing.

1 15 (100.00%) Marketing
2 13 (86.67%) JavaScript
2 13 (86.67%) CSS
2 13 (86.67%) HTML
3 11 (73.33%) PHP
3 11 (73.33%) jQuery
4 10 (66.67%) Web Development
4 10 (66.67%) HTML5
5 8 (53.33%) JSON
6 7 (46.67%) Web Services
7 6 (40.00%) B2B
7 6 (40.00%) XML
7 6 (40.00%) Smartphone
7 6 (40.00%) WordPress
7 6 (40.00%) Responsive Web Design
7 6 (40.00%) Cross-Browser Testing
7 6 (40.00%) Prototyping
8 3 (20.00%) E-Commerce
8 3 (20.00%) Subversion
8 3 (20.00%) Analytical Skills
8 3 (20.00%) CSS3
9 2 (13.33%) Smarty
9 2 (13.33%) Social Media
9 2 (13.33%) Facebook
9 2 (13.33%) Twitter
9 2 (13.33%) Front End Development
9 2 (13.33%) Digital Media
9 2 (13.33%) Drupal
9 2 (13.33%) Project Planning
9 2 (13.33%) Unix

Web Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (40.00%) WordPress
2 2 (13.33%) Apache
2 2 (13.33%) CMS
2 2 (13.33%) Drupal
3 1 (6.67%) Apache Pig
3 1 (6.67%) Apache Spark
Applications
1 2 (13.33%) Photoshop
2 1 (6.67%) Adobe Illustrator
Communications & Networking
1 2 (13.33%) Internet
Database & Business Intelligence
1 2 (13.33%) MySQL
2 1 (6.67%) Apache Hive
2 1 (6.67%) Big Data
2 1 (6.67%) CouchDB
2 1 (6.67%) Data Mining
2 1 (6.67%) Hadoop
2 1 (6.67%) MongoDB
2 1 (6.67%) NoSQL
2 1 (6.67%) Redis
2 1 (6.67%) Text Mining
Development Applications
1 3 (20.00%) Subversion
General
1 15 (100.00%) Marketing
2 2 (13.33%) Advertising
2 2 (13.33%) Finance
3 1 (6.67%) Billing
3 1 (6.67%) Retail
Job Titles
1 12 (80.00%) Developer
2 8 (53.33%) PHP Developer
3 7 (46.67%) Web Developer
4 5 (33.33%) HTML Developer
4 5 (33.33%) JavaScript Developer
5 4 (26.67%) PHP Web Developer
6 3 (20.00%) Front End Developer (Client-Side Developer)
6 3 (20.00%) Front End Web Developer (Client-Side Developer)
7 2 (13.33%) Drupal Developer
7 2 (13.33%) HTML CSS Developer
7 2 (13.33%) Lead Developer
7 2 (13.33%) Lead PHP Developer
7 2 (13.33%) Marketing Specialist
7 2 (13.33%) PHP Drupal Developer
7 2 (13.33%) Senior Data Warehouse Specialist
7 2 (13.33%) Senior Developer
7 2 (13.33%) Senior PHP Developer
7 2 (13.33%) Web Marketing Specialist
7 2 (13.33%) Web Specialist
8 1 (6.67%) Java Developer
Libraries, Frameworks & Software Standards
1 13 (86.67%) CSS
1 13 (86.67%) HTML
2 11 (73.33%) jQuery
3 10 (66.67%) HTML5
4 8 (53.33%) JSON
5 7 (46.67%) Web Services
6 6 (40.00%) XML
7 3 (20.00%) CSS3
8 2 (13.33%) .NET
8 2 (13.33%) Smarty
8 2 (13.33%) XHTML
9 1 (6.67%) .NET Framework
9 1 (6.67%) ASP.NET
9 1 (6.67%) D3.js
9 1 (6.67%) Flash
9 1 (6.67%) MLlib
9 1 (6.67%) Node.js
9 1 (6.67%) scikit-learn
9 1 (6.67%) Symfony
Miscellaneous
1 6 (40.00%) Smartphone
2 3 (20.00%) Analytical Skills
3 2 (13.33%) Digital Media
3 2 (13.33%) Social Media
3 2 (13.33%) W3C
4 1 (6.67%) Social Network
Operating Systems
1 2 (13.33%) Linux
1 2 (13.33%) Unix
1 2 (13.33%) Windows
Processes & Methodologies
1 10 (66.67%) Web Development
2 6 (40.00%) B2B
2 6 (40.00%) Cross-Browser Testing
2 6 (40.00%) Prototyping
2 6 (40.00%) Responsive Web Design
3 3 (20.00%) E-Commerce
4 2 (13.33%) Front End Development
4 2 (13.33%) OOP
4 2 (13.33%) Project Planning
5 1 (6.67%) Agile Software Development
5 1 (6.67%) Analytics
5 1 (6.67%) Brand Management
5 1 (6.67%) Graceful Degradation
5 1 (6.67%) Machine Learning
5 1 (6.67%) Scrum
5 1 (6.67%) SEO
5 1 (6.67%) Technical Architecture
5 1 (6.67%) Unit Testing
5 1 (6.67%) Web Analytics
Programming Languages
1 13 (86.67%) JavaScript
2 11 (73.33%) PHP
3 2 (13.33%) Java
4 1 (6.67%) ActionScript
4 1 (6.67%) ActionScript 3.0
4 1 (6.67%) C#
4 1 (6.67%) Python
4 1 (6.67%) R
4 1 (6.67%) Scala
4 1 (6.67%) SQL
Qualifications
1 1 (6.67%) Degree
1 1 (6.67%) PhD
System Software
1 1 (6.67%) HDFS
Vendors
1 2 (13.33%) Facebook
1 2 (13.33%) Salesforce.com
1 2 (13.33%) Twitter
2 1 (6.67%) Tableau