The table below looks at the statistics for Web Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 31 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Jul 2015
Same period 2014 Same period 2013
Web Marketing
Rank 870 871 839
Rank change year-on-year
+1 -32
Permanent jobs citing Web Marketing 22 58 41
As % of all permanent IT jobs located in the UK 0.020% 0.050% 0.038%
As % of the Processes & Methodologies category 0.024% 0.060% 0.047%
Number of salaries quoted 18 23 39
Average salary £40,000 £47,500 £30,000
Average salary % change year-on-year
-15.78% +58.33%
90% offered a salary of more than £24,150 £19,900 £24,000
10% offered a salary of more than £45,000 £67,000 £54,500
UK excluding London average salary £36,000 £46,250 £27,500
% change year-on-year
-22.16% +68.18%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
92903 96809 88106
As % of all permanent IT jobs located in the UK 84.83% 82.75% 81.03%
Number of salaries quoted 76050 77958 72052
Average salary £50,000 £48,000 £47,000
Average salary % change year-on-year
+4.16% +2.12%
90% offered a salary of more than £32,500 £31,500 £30,000
10% offered a salary of more than £75,000 £72,500 £72,500
UK excluding London average salary £45,000 £42,500 £40,995
% change year-on-year
+5.88% +3.67%

Web Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Web Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in the UK

Web Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing within the UK.

Web Marketing Salary Trend in the UK

Web Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Web Marketing over the 3 months to 31 July 2015 within the UK.

Web Marketing Salary Histogram in the UK

Web Marketing
Top 16 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the UK over the 3 months to 31 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -18 21 £40,000 -15.78% 1
London +28 9 £40,000 -30.43% 1
Leeds +11 5 £25,500 +8.51%
West Yorkshire +5 5 £25,500 +8.51%
Yorkshire -1 5 £25,500 +8.51%
South East -17 4 £21,000 -55.78%
Oxfordshire +10 3 £21,000 -68.30%
Oxford -3 3 £21,000 -68.30%
Manchester +6 2 £40,000 -
North West -8 2 £40,000 +70.21%
Altrincham - 2 £40,000 -
City of London +22 1 £45,000 - 1
Berkshire +4 1 £45,000 -
Devon - 1 £45,000 -
Slough - 1 £45,000 -
South West - 1 £45,000 -

Web Marketing
Top 30 Related IT Skills

For the 6 months to 31 July 2015, IT jobs within the UK citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 86 (100.00%) Marketing
2 45 (52.33%) HTML
3 44 (51.16%) CSS
3 44 (51.16%) CMS
4 38 (44.19%) JavaScript
4 38 (44.19%) PHP
5 36 (41.86%) jQuery
6 30 (34.88%) Analytics
6 30 (34.88%) Web Development
7 25 (29.07%) SEO
8 24 (27.91%) User Experience
9 21 (24.42%) Degree
9 21 (24.42%) Google
9 21 (24.42%) Google Analytics
9 21 (24.42%) Finance
9 21 (24.42%) MySQL
10 20 (23.26%) Linux
10 20 (23.26%) CSS3
10 20 (23.26%) HTML5
11 18 (20.93%) Digital Marketing
12 17 (19.77%) Internet
13 16 (18.60%) Adobe
13 16 (18.60%) Pay per click
14 15 (17.44%) Web Design
14 15 (17.44%) Social Media
15 14 (16.28%) W3C
15 14 (16.28%) Salesforce.com
15 14 (16.28%) XHTML
16 11 (12.79%) OO
16 11 (12.79%) Ajax

Web Marketing
Top Related IT Skills by Category

For the 6 months to 31 July 2015, IT jobs within the UK citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 44 (51.16%) CMS
2 10 (11.63%) WordPress
3 8 (9.30%) Apache
4 4 (4.65%) Apache Solr
5 2 (2.33%) WebSphere
6 1 (1.16%) Drupal
6 1 (1.16%) Umbraco
6 1 (1.16%) IIS
6 1 (1.16%) Sitecore CMS
6 1 (1.16%) Node.js
6 1 (1.16%) MODX
Applications
1 11 (12.79%) Adobe Creative Suite
2 7 (8.14%) Photoshop
3 6 (6.98%) MS Excel
4 5 (5.81%) Fireworks
4 5 (5.81%) Adobe Illustrator
4 5 (5.81%) MS Office
Business Applications
1 4 (4.65%) Workday HCM
2 2 (2.33%) Magento
Cloud Services
1 21 (24.42%) Google Analytics
2 4 (4.65%) Amazon AWS
2 4 (4.65%) Adobe Analytics
Communications & Networking
1 17 (19.77%) Internet
2 5 (5.81%) FTP
3 4 (4.65%) Network Security
4 1 (1.16%) Intranet
4 1 (1.16%) SMTP
Database & Business Intelligence
1 21 (24.42%) MySQL
2 4 (4.65%) Relational Database
3 2 (2.33%) SQL Server
3 2 (2.33%) Oracle Reports
4 1 (1.16%) Big Data
Development Applications
1 5 (5.81%) Dreamweaver
2 4 (4.65%) Subversion
2 4 (4.65%) JIRA
3 1 (1.16%) Visual Studio
General
1 86 (100.00%) Marketing
2 21 (24.42%) Finance
3 7 (8.14%) Advertising
4 3 (3.49%) Pharmaceutical
5 2 (2.33%) Retail
5 2 (2.33%) Publishing
6 1 (1.16%) Banking
6 1 (1.16%) Billing
6 1 (1.16%) Telecoms
6 1 (1.16%) French Language
Job Titles
1 49 (56.98%) Developer
2 36 (41.86%) Web Developer
3 23 (26.74%) PHP Developer
4 14 (16.28%) PHP Web Developer
5 7 (8.14%) Senior Developer
6 6 (6.98%) PPC Specialist
6 6 (6.98%) Front-End Developer
6 6 (6.98%) Front-End Web Developer
6 6 (6.98%) PPC Manager
6 6 (6.98%) PPC Analyst
6 6 (6.98%) PPC Executive
7 5 (5.81%) Sales Executive
7 5 (5.81%) Business Development Executive
8 4 (4.65%) Senior PHP Developer
8 4 (4.65%) Analyst
8 4 (4.65%) Graduate
8 4 (4.65%) Coordinator
9 3 (3.49%) Project Manager
9 3 (3.49%) Website Manager
9 3 (3.49%) Java Developer
Libraries, Frameworks & Software Standards
1 45 (52.33%) HTML
2 44 (51.16%) CSS
3 36 (41.86%) jQuery
4 20 (23.26%) HTML5
4 20 (23.26%) CSS3
5 14 (16.28%) XHTML
6 11 (12.79%) Ajax
6 11 (12.79%) Twitter Bootstrap
7 9 (10.47%) Web Services
7 9 (10.47%) .NET
8 7 (8.14%) AngularJS
9 6 (6.98%) KnockoutJS
9 6 (6.98%) LESS
10 5 (5.81%) REST
10 5 (5.81%) ASP.NET
10 5 (5.81%) SOAP
10 5 (5.81%) XML
10 5 (5.81%) LAMP
11 4 (4.65%) XSLT
11 4 (4.65%) RESTful
Miscellaneous
1 24 (27.91%) User Experience
2 15 (17.44%) Social Media
3 14 (16.28%) W3C
4 7 (8.14%) Analytical Skills
5 6 (6.98%) Copywriting
6 5 (5.81%) Blog
7 4 (4.65%) Enterprise Cloud
7 4 (4.65%) Enterprise Software
8 3 (3.49%) Computer Science
8 3 (3.49%) Kindle
8 3 (3.49%) Social Network
8 3 (3.49%) Mathematics
8 3 (3.49%) Statistics
9 1 (1.16%) Photography
9 1 (1.16%) Derivative
9 1 (1.16%) Physics
Operating Systems
1 20 (23.26%) Linux
2 1 (1.16%) Windows
Processes & Methodologies
1 30 (34.88%) Web Development
1 30 (34.88%) Analytics
2 25 (29.07%) SEO
3 18 (20.93%) Digital Marketing
4 16 (18.60%) Pay per click
5 15 (17.44%) Web Design
6 11 (12.79%) OO
7 10 (11.63%) Competitor Analysis
8 8 (9.30%) Online Marketing
9 7 (8.14%) Customer Engagement
9 7 (8.14%) Telemarketing
9 7 (8.14%) E-Commerce
9 7 (8.14%) Agile Software Development
9 7 (8.14%) MVC
9 7 (8.14%) OO PHP
10 6 (6.98%) Content Management
10 6 (6.98%) Web Analytics
11 5 (5.81%) Business Development
11 5 (5.81%) OOP
11 5 (5.81%) CRM
Programming Languages
1 38 (44.19%) JavaScript
1 38 (44.19%) PHP
2 7 (8.14%) Java
3 4 (4.65%) SQL
4 3 (3.49%) C#
5 2 (2.33%) C
6 1 (1.16%) T-SQL
6 1 (1.16%) Python
Qualifications
1 21 (24.42%) Degree
Quality Assurance & Compliance
1 3 (3.49%) ISO 9001
Vendors
1 21 (24.42%) Google
2 16 (18.60%) Adobe
3 14 (16.28%) Salesforce.com
4 10 (11.63%) Oracle
5 3 (3.49%) IBM
5 3 (3.49%) Facebook
5 3 (3.49%) Twitter
6 2 (2.33%) PayPal
6 2 (2.33%) hybris
6 2 (2.33%) Endeca
6 2 (2.33%) ATG
7 1 (1.16%) Omniture
7 1 (1.16%) Yahoo!
7 1 (1.16%) Microsoft
7 1 (1.16%) Hitwise
7 1 (1.16%) Tableau
7 1 (1.16%) Coremetrics
7 1 (1.16%) Sitecore
7 1 (1.16%) Ogone
City of London
Progressive Recruitment
Salary: £40000 - £50000 per annum + competitive
Posted: 14 days ago