The table below looks at the statistics for Web Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 3 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Sep 2015
Same period 2014 Same period 2013
Web Marketing
Rank 869 840 818
Rank change year-on-year
-29 -22
Permanent jobs citing Web Marketing 22 56 67
As % of all permanent IT jobs located in the UK 0.020% 0.048% 0.063%
As % of the Processes & Methodologies category 0.024% 0.059% 0.076%
Number of salaries quoted 18 21 62
Average salary £40,000 £65,000 £30,000
Average salary % change year-on-year
-38.46% +116.66%
90% offered a salary of more than £28,442 £19,000 £25,000
10% offered a salary of more than £51,000 £67,500 £52,000
UK excluding London average salary £38,750 £56,250 £27,500
% change year-on-year
-31.11% +104.54%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
92751 95703 87661
As % of all permanent IT jobs located in the UK 85.16% 82.77% 81.82%
Number of salaries quoted 76646 76390 71838
Average salary £50,000 £47,500 £47,500
Average salary % change year-on-year
+5.26% -
90% offered a salary of more than £32,500 £31,000 £30,000
10% offered a salary of more than £75,000 £72,500 £72,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Web Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Web Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in the UK

Web Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing within the UK.

Web Marketing Salary Trend in the UK

Web Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Web Marketing over the 3 months to 3 September 2015 within the UK.

Web Marketing Salary Histogram in the UK

Web Marketing
Top 16 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the UK over the 3 months to 3 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -15 20 £38,750 -40.38% 2
London +9 11 £40,000 -38.46%
Manchester +12 4 £31,250 - 1
North West -3 4 £31,250 -30.55% 1
City of London +20 2 £38,250 -
Leeds +10 2 - -
Yorkshire +6 2 - -
West Yorkshire -3 2 - -
East of England +9 1 £40,000 -31.03% 1
Oxfordshire -2 1 - -
Hertfordshire -3 1 £40,000 -2.43% 1
Oxford -13 1 - -
South East -17 1 - -
South West - 1 £45,000 -
St Albans - 1 £40,000 -
Devon - 1 £45,000 -

Web Marketing
Top 30 Related IT Skills

For the 6 months to 3 September 2015, IT jobs within the UK citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 76 (100.00%) Marketing
2 42 (55.26%) HTML
3 41 (53.95%) CSS
4 38 (50.00%) CMS
5 35 (46.05%) JavaScript
5 35 (46.05%) PHP
6 32 (42.11%) jQuery
7 27 (35.53%) Web Development
8 23 (30.26%) Analytics
8 23 (30.26%) User Experience
9 21 (27.63%) SEO
9 21 (27.63%) Finance
10 19 (25.00%) HTML5
11 18 (23.68%) MySQL
12 17 (22.37%) Google
12 17 (22.37%) Google Analytics
12 17 (22.37%) Degree
13 16 (21.05%) CSS3
13 16 (21.05%) Linux
13 16 (21.05%) Internet
14 13 (17.11%) Salesforce.com
14 13 (17.11%) W3C
14 13 (17.11%) Web Design
14 13 (17.11%) XHTML
15 12 (15.79%) Adobe
15 12 (15.79%) Social Media
16 11 (14.47%) Twitter Bootstrap
16 11 (14.47%) Digital Marketing
16 11 (14.47%) Pay per click
16 11 (14.47%) Adobe Creative Suite

Web Marketing
Top Related IT Skills by Category

For the 6 months to 3 September 2015, IT jobs within the UK citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 38 (50.00%) CMS
2 6 (7.89%) WordPress
3 5 (6.58%) Apache
4 4 (5.26%) Apache Solr
5 2 (2.63%) WebSphere
6 1 (1.32%) Umbraco
6 1 (1.32%) IIS
6 1 (1.32%) Node.js
6 1 (1.32%) Sitecore CMS
Applications
1 11 (14.47%) Adobe Creative Suite
2 6 (7.89%) Photoshop
2 6 (7.89%) MS Excel
3 5 (6.58%) Fireworks
3 5 (6.58%) Adobe Illustrator
3 5 (6.58%) MS Office
4 1 (1.32%) FastStats
Business Applications
1 4 (5.26%) Workday HCM
2 2 (2.63%) Magento
3 1 (1.32%) WebTrends
Cloud Services
1 17 (22.37%) Google Analytics
2 4 (5.26%) Amazon AWS
3 1 (1.32%) Adobe Analytics
Communications & Networking
1 16 (21.05%) Internet
2 5 (6.58%) FTP
3 1 (1.32%) Wi-Fi
Database & Business Intelligence
1 18 (23.68%) MySQL
2 2 (2.63%) Oracle Reports
2 2 (2.63%) Big Data
3 1 (1.32%) SQL Server
Development Applications
1 5 (6.58%) Dreamweaver
2 4 (5.26%) Subversion
2 4 (5.26%) JIRA
3 1 (1.32%) Visual Studio
General
1 76 (100.00%) Marketing
2 21 (27.63%) Finance
3 3 (3.95%) Advertising
3 3 (3.95%) Pharmaceutical
4 2 (2.63%) Telecoms
4 2 (2.63%) Retail
4 2 (2.63%) Publishing
5 1 (1.32%) Banking
5 1 (1.32%) Billing
5 1 (1.32%) French Language
Job Titles
1 44 (57.89%) Developer
2 31 (40.79%) Web Developer
3 19 (25.00%) PHP Developer
4 13 (17.11%) PHP Web Developer
5 9 (11.84%) Front-End Developer
6 6 (7.89%) Front-End Web Developer
7 5 (6.58%) Business Development Executive
7 5 (6.58%) Analyst
7 5 (6.58%) Sales Executive
8 4 (5.26%) Senior Developer
8 4 (5.26%) Graduate
9 3 (3.95%) Project Manager
9 3 (3.95%) Website Manager
9 3 (3.95%) Java Developer
9 3 (3.95%) Senior Web Developer
9 3 (3.95%) Senior Java Developer
9 3 (3.95%) Graduate Developer
9 3 (3.95%) Java Web Developer
9 3 (3.95%) Senior Java Web Developer
9 3 (3.95%) SEO Specialist
Libraries, Frameworks & Software Standards
1 42 (55.26%) HTML
2 41 (53.95%) CSS
3 32 (42.11%) jQuery
4 19 (25.00%) HTML5
5 16 (21.05%) CSS3
6 13 (17.11%) XHTML
7 11 (14.47%) Twitter Bootstrap
8 9 (11.84%) .NET
9 8 (10.53%) XML
10 7 (9.21%) AngularJS
10 7 (9.21%) Web Services
11 6 (7.89%) KnockoutJS
11 6 (7.89%) LESS
11 6 (7.89%) Ajax
12 5 (6.58%) ASP.NET
13 4 (5.26%) XSLT
13 4 (5.26%) RESTful
14 3 (3.95%) JSON
15 2 (2.63%) LAMP
15 2 (2.63%) SOAP
Miscellaneous
1 23 (30.26%) User Experience
2 13 (17.11%) W3C
3 12 (15.79%) Social Media
4 7 (9.21%) Analytical Skills
4 7 (9.21%) Copywriting
5 4 (5.26%) Enterprise Cloud
5 4 (5.26%) Enterprise Software
6 3 (3.95%) Kindle
6 3 (3.95%) Computer Science
6 3 (3.95%) Social Network
6 3 (3.95%) Mathematics
6 3 (3.95%) Statistics
7 2 (2.63%) Photography
7 2 (2.63%) Blog
8 1 (1.32%) Physics
8 1 (1.32%) Derivative
Operating Systems
1 16 (21.05%) Linux
Processes & Methodologies
1 27 (35.53%) Web Development
2 23 (30.26%) Analytics
3 21 (27.63%) SEO
4 13 (17.11%) Web Design
5 11 (14.47%) Digital Marketing
5 11 (14.47%) Pay per click
6 8 (10.53%) OO
7 7 (9.21%) B2B
7 7 (9.21%) Agile Software Development
8 6 (7.89%) Content Management
8 6 (7.89%) Telemarketing
9 5 (6.58%) Business Development
9 5 (6.58%) Online Marketing
9 5 (6.58%) OOP
9 5 (6.58%) B2C
10 4 (5.26%) E-Commerce
10 4 (5.26%) MVC
10 4 (5.26%) OO PHP
11 3 (3.95%) Marketing Strategy
11 3 (3.95%) Logistics
Programming Languages
1 35 (46.05%) JavaScript
1 35 (46.05%) PHP
2 9 (11.84%) Java
3 4 (5.26%) SQL
4 3 (3.95%) C#
5 2 (2.63%) C
5 2 (2.63%) Python
6 1 (1.32%) T-SQL
Qualifications
1 17 (22.37%) Degree
Quality Assurance & Compliance
1 3 (3.95%) ISO 9001
Vendors
1 17 (22.37%) Google
2 13 (17.11%) Salesforce.com
3 12 (15.79%) Adobe
4 6 (7.89%) Oracle
5 3 (3.95%) IBM
5 3 (3.95%) Facebook
5 3 (3.95%) Twitter
6 2 (2.63%) hybris
6 2 (2.63%) ATG
6 2 (2.63%) Omniture
6 2 (2.63%) Endeca
7 1 (1.32%) Microsoft
7 1 (1.32%) Coremetrics
7 1 (1.32%) Sitecore
7 1 (1.32%) Hitwise
7 1 (1.32%) Tableau
7 1 (1.32%) Ogone
7 1 (1.32%) PayPal
Manchester, Lancashire
Evolution Recruitment Solutions
Salary: 35,000 - 40,000 + Excellent Bens
Posted: 2 days ago
Watford, Hertfordshire
Stafford-Sharp Associates
Salary: From £30,000 to £55,000 per annum
Posted: 5 days ago