The table below looks at the statistics for Web Marketing skills in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Web Marketing over the 3 months to 25 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 May 2016
Same period 2015 Same period 2014
Web Marketing
Rank 922 900 956
Rank change year-on-year
-22 +56
Permanent jobs citing Web Marketing 4 58 49
As % of all permanent IT jobs located in the UK 0.004% 0.054% 0.042%
As % of the Processes & Methodologies category 0.005% 0.063% 0.049%
Number of salaries quoted 4 54 15
Median salary £40,000 £32,139 £47,500
Median salary % change year-on-year
+24.46% -32.34%
90% offered a salary of more than £33,250 £21,000 £23,500
10% offered a salary of more than £59,000 £57,750 £50,000
UK excluding London median salary £35,000 £40,000 £30,000
% change year-on-year
-12.50% +33.33%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
86678 92333 100261
As % of all permanent IT jobs located in the UK 87.87% 86.39% 85.34%
Number of salaries quoted 72146 75008 81488
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £32,500 £31,500 £31,000
10% offered a salary of more than £75,000 £72,500 £75,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Web Marketing
Jobs Demand Trend

The demand trend of job ads citing Web Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in the UK

Web Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing within the UK.

Web Marketing Salary Trend in the UK

Web Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Web Marketing over the 3 months to 25 May 2016 within the UK.

Web Marketing Salary Histogram in the UK

Web Marketing
Top 8 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Marketing within the UK over the 3 months to 25 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -28 4 £40,000 +24.46%
North West +5 2 £40,000 -
Manchester -4 2 £40,000 -
London -19 1 £65,000 +170.83%
Essex - 1 £32,500 -
East of England - 1 £32,500 -
Sale - 1 £45,000 -
Wickford - 1 £32,500 -

Web Marketing
Top 30 Related IT Skills

For the 6 months to 25 May 2016, IT jobs citing Web Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Web Marketing.

1 22 (100.00%) Marketing
2 20 (90.91%) JavaScript
2 20 (90.91%) HTML
2 20 (90.91%) CSS
3 17 (77.27%) PHP
4 14 (63.64%) Web Development
4 14 (63.64%) HTML5
5 13 (59.09%) jQuery
6 11 (50.00%) JSON
7 7 (31.82%) Finance
7 7 (31.82%) Web Services
7 7 (31.82%) CSS3
7 7 (31.82%) Front End Development
8 6 (27.27%) Cross-Browser Testing
8 6 (27.27%) Responsive Web Design
8 6 (27.27%) WordPress
8 6 (27.27%) XML
8 6 (27.27%) E-Commerce
8 6 (27.27%) B2B
8 6 (27.27%) Smartphone
8 6 (27.27%) Subversion
9 5 (22.73%) Project Planning
9 5 (22.73%) MySQL
9 5 (22.73%) Unix
9 5 (22.73%) Windows
9 5 (22.73%) OOP
9 5 (22.73%) Apache
9 5 (22.73%) Smarty
9 5 (22.73%) Social Media
9 5 (22.73%) Digital Media

Web Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (27.27%) WordPress
2 5 (22.73%) Apache
3 1 (4.55%) Apache Pig
3 1 (4.55%) Apache Spark
3 1 (4.55%) CMS
3 1 (4.55%) Drupal
3 1 (4.55%) Node.js
Applications
1 2 (9.09%) Photoshop
2 1 (4.55%) Adobe Illustrator
Communications & Networking
1 1 (4.55%) Internet
Database & Business Intelligence
1 5 (22.73%) MySQL
2 1 (4.55%) Apache Hive
2 1 (4.55%) Big Data
2 1 (4.55%) CouchDB
2 1 (4.55%) Data Mining
2 1 (4.55%) Hadoop
2 1 (4.55%) MongoDB
2 1 (4.55%) NoSQL
2 1 (4.55%) Redis
2 1 (4.55%) Text Mining
Development Applications
1 6 (27.27%) Subversion
General
1 22 (100.00%) Marketing
2 7 (31.82%) Finance
3 1 (4.55%) Advertising
3 1 (4.55%) Billing
3 1 (4.55%) Retail
Job Titles
1 19 (86.36%) Developer
2 13 (59.09%) PHP Developer
3 12 (54.55%) Web Developer
4 7 (31.82%) JavaScript Developer
4 7 (31.82%) PHP Web Developer
5 6 (27.27%) HTML Developer
6 5 (22.73%) Lead Developer
6 5 (22.73%) Lead PHP Developer
6 5 (22.73%) Marketing Specialist
6 5 (22.73%) Senior Data Warehouse Specialist
6 5 (22.73%) Senior Developer
6 5 (22.73%) Senior PHP Developer
6 5 (22.73%) Web Marketing Specialist
6 5 (22.73%) Web Specialist
7 4 (18.18%) Front End Developer (Client-Side Developer)
7 4 (18.18%) Front End Web Developer (Client-Side Developer)
7 4 (18.18%) Website Developer
8 1 (4.55%) Digital Marketing Manager
8 1 (4.55%) Drupal Developer
8 1 (4.55%) Web Marketing Manager
Libraries, Frameworks & Software Standards
1 20 (90.91%) CSS
1 20 (90.91%) HTML
2 14 (63.64%) HTML5
3 13 (59.09%) jQuery
4 11 (50.00%) JSON
5 7 (31.82%) CSS3
5 7 (31.82%) Web Services
6 6 (27.27%) XML
7 5 (22.73%) Smarty
8 2 (9.09%) .NET
9 1 (4.55%) .NET Framework
9 1 (4.55%) ASP.NET
9 1 (4.55%) D3.js
9 1 (4.55%) Flash
9 1 (4.55%) MLlib
9 1 (4.55%) scikit-learn
9 1 (4.55%) Symfony
9 1 (4.55%) XHTML
Miscellaneous
1 6 (27.27%) Smartphone
2 5 (22.73%) Digital Media
2 5 (22.73%) Social Media
3 3 (13.64%) Analytical Skills
4 1 (4.55%) Social Network
4 1 (4.55%) W3C
Operating Systems
1 5 (22.73%) Unix
1 5 (22.73%) Windows
2 1 (4.55%) Linux
Processes & Methodologies
1 14 (63.64%) Web Development
2 7 (31.82%) Front End Development
3 6 (27.27%) B2B
3 6 (27.27%) Cross-Browser Testing
3 6 (27.27%) E-Commerce
3 6 (27.27%) Responsive Web Design
4 5 (22.73%) OOP
4 5 (22.73%) Project Planning
5 1 (4.55%) Agile Software Development
5 1 (4.55%) Analytics
5 1 (4.55%) Brand Management
5 1 (4.55%) Graceful Degradation
5 1 (4.55%) Machine Learning
5 1 (4.55%) Scrum
5 1 (4.55%) SEO
5 1 (4.55%) Technical Architecture
5 1 (4.55%) Unit Testing
5 1 (4.55%) Web Analytics
Programming Languages
1 20 (90.91%) JavaScript
2 17 (77.27%) PHP
3 2 (9.09%) Java
4 1 (4.55%) ActionScript
4 1 (4.55%) ActionScript 3.0
4 1 (4.55%) C#
4 1 (4.55%) Python
4 1 (4.55%) R
4 1 (4.55%) Scala
4 1 (4.55%) SQL
Qualifications
1 1 (4.55%) Degree
1 1 (4.55%) PhD
System Software
1 1 (4.55%) HDFS
Vendors
1 5 (22.73%) Facebook
1 5 (22.73%) Twitter
2 1 (4.55%) Salesforce.com
2 1 (4.55%) Tableau