The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the West Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 27 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Apr 2015
Same period 2014 Same period 2013
Online Marketing
Rank 200 190 199
Rank change year-on-year
-10 +9
Permanent jobs citing Online Marketing 13 3 10
As % of all permanent IT jobs located in the West Midlands 0.24% 0.062% 0.20%
As % of the Processes & Methodologies category 0.30% 0.076% 0.26%
Number of salaries quoted 8 3 7
Average salary £22,000 £27,500 £42,500
Average salary % change year-on-year
-20.00% -35.29%
UK excluding London average salary £25,000 £32,500 £30,000
% change year-on-year
-23.07% +8.33%
Online Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4308 3922 3893
As % of all permanent IT jobs located in the West Midlands 80.99% 80.63% 77.81%
Number of salaries quoted 3590 3257 3252
Average salary £42,500 £42,500 £40,000
Average salary % change year-on-year
- +6.25%
90% offered a salary of more than £27,500 £29,000 £27,500
10% offered a salary of more than £62,500 £60,000 £62,500
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Online Marketing
Jobs Demand Trend in the West Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the West Midlands region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the West Midlands

Online Marketing
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the West Midlands region.

Online Marketing Salary Trend in the West Midlands

Online Marketing
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Online Marketing across the West Midlands region over the 3 months to 27 April 2015.

Online Marketing Salary Histogram in the West Midlands

Online Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the West Midlands region over the 3 months to 27 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Coventry - 6 £22,000 -
Worcestershire -3 2 £38,750 +40.90%
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the West Midlands

For the 6 months to 27 April 2015, IT jobs across the West Midlands region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 22 (100.00%) SEO
1 22 (100.00%) Marketing
2 17 (77.27%) Analytics
2 17 (77.27%) Analytical Skills
3 16 (72.73%) Pay per click
4 13 (59.09%) Digital Marketing
4 13 (59.09%) Web Analytics
4 13 (59.09%) E-Commerce
4 13 (59.09%) Photoshop
5 12 (54.55%) User Experience
6 11 (50.00%) Degree
6 11 (50.00%) Spreadsheet
6 11 (50.00%) Content Management
6 11 (50.00%) Management Information System
7 9 (40.91%) Google
7 9 (40.91%) Google Analytics
7 9 (40.91%) Social Media
8 8 (36.36%) Digital Media
8 8 (36.36%) Copywriting
8 8 (36.36%) Competitor Analysis
8 8 (36.36%) Retail
8 8 (36.36%) MS Excel
8 8 (36.36%) Microsoft
8 8 (36.36%) Adobe
9 6 (27.27%) HTML
9 6 (27.27%) WebTrends
10 5 (22.73%) Performance Monitoring
10 5 (22.73%) Customer Segmentation
11 4 (18.18%) CSS
12 3 (13.64%) JavaScript

Online Marketing
Top Related IT Skills in the West Midlands by Category

For the 6 months to 27 April 2015, IT jobs across the West Midlands region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (9.09%) Apache
Applications
1 13 (59.09%) Photoshop
2 11 (50.00%) Spreadsheet
3 8 (36.36%) MS Excel
4 2 (9.09%) GIMP
Business Applications
1 6 (27.27%) WebTrends
2 2 (9.09%) Magento
Cloud Services
1 9 (40.91%) Google Analytics
Communications & Networking
1 1 (4.55%) Intranet
1 1 (4.55%) Internet
Database & Business Intelligence
1 2 (9.09%) MySQL
2 1 (4.55%) BusinessObjects
General
1 22 (100.00%) Marketing
2 8 (36.36%) Retail
3 1 (4.55%) Advertising
Job Titles
1 2 (9.09%) Developer
1 2 (9.09%) Web Developer
1 2 (9.09%) Product Manager
2 1 (4.55%) Marketing Manager
2 1 (4.55%) Digital Marketing Manager
2 1 (4.55%) Marketing Executive
2 1 (4.55%) Digital Marketing Executive
2 1 (4.55%) Magento Developer
Libraries, Frameworks & Software Standards
1 6 (27.27%) HTML
2 4 (18.18%) CSS
3 2 (9.09%) LAMP
3 2 (9.09%) Zend Framework
3 2 (9.09%) jQuery
3 2 (9.09%) HTML5
Miscellaneous
1 17 (77.27%) Analytical Skills
2 12 (54.55%) User Experience
3 11 (50.00%) Management Information System
4 9 (40.91%) Social Media
5 8 (36.36%) Digital Media
5 8 (36.36%) Copywriting
6 2 (9.09%) EPoS
Operating Systems
1 2 (9.09%) Linux
Processes & Methodologies
1 22 (100.00%) SEO
2 17 (77.27%) Analytics
3 16 (72.73%) Pay per click
4 13 (59.09%) Digital Marketing
4 13 (59.09%) E-Commerce
4 13 (59.09%) Web Analytics
5 11 (50.00%) Content Management
6 8 (36.36%) Competitor Analysis
7 5 (22.73%) Customer Segmentation
7 5 (22.73%) Performance Monitoring
8 3 (13.64%) Information Architecture
8 3 (13.64%) Web Design
9 2 (9.09%) OOP
9 2 (9.09%) OO
9 2 (9.09%) Product Marketing
9 2 (9.09%) Performance Tuning
9 2 (9.09%) Direct Marketing
10 1 (4.55%) Email Marketing
10 1 (4.55%) SAP Implementation
Programming Languages
1 3 (13.64%) JavaScript
2 2 (9.09%) PHP
2 2 (9.09%) SQL
Qualifications
1 11 (50.00%) Degree
2 2 (9.09%) Linux+ Certification
Vendors
1 9 (40.91%) Google
2 8 (36.36%) Microsoft
2 8 (36.36%) Adobe
3 2 (9.09%) Zend
4 1 (4.55%) Business Objects
4 1 (4.55%) SAP
Birmingham
Blue Town Online
Salary: Competitive
Posted: 7 days ago