The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Online Marketing over the 3 months to 23 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
23 Jan 2017
Same period 2016 Same period 2015
Online Marketing
England / West Midlands
Rank 212 216 210
Rank change year-on-year
+4 -6
Permanent jobs citing Online Marketing 4 1 8
As % of all permanent IT jobs located in the West Midlands 0.082% 0.019% 0.16%
As % of the Processes & Methodologies category 0.092% 0.022% 0.19%
Number of salaries quoted 2 1 3
Median salary £45,000 £40,000 £33,000
Median salary % change year-on-year
+12.50% +21.21%
UK excluding London median salary £34,000 £40,000 £30,000
% change year-on-year
-15.00% +33.33%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4326 4564 4272
As % of all permanent IT jobs located in the West Midlands 88.87% 87.33% 85.05%
Number of salaries quoted 3379 3758 3710
Median salary £42,500 £42,500 £41,500
Median salary % change year-on-year
- +2.40%
90% offered a salary of more than £27,500 £29,000 £27,850
10% offered a salary of more than £62,500 £65,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Online Marketing
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing Online Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the West Midlands

Online Marketing
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the West Midlands region.

Online Marketing Salary Trend in the West Midlands

Online Marketing
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Online Marketing across the West Midlands region over the 3 months to 23 January 2017.

Online Marketing Salary Histogram in the West Midlands

Online Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Online Marketing within the West Midlands region over the 3 months to 23 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Coventry +13 1 - - 1
Staffordshire - 1 £60,000 -
Warwickshire - 1 £30,000 -
Worcestershire - 1 - -
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the West Midlands

For the 6 months to 23 January 2017, IT jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Online Marketing.

1 17 (100.00%) Marketing
2 15 (88.24%) Google
3 14 (82.35%) Digital Marketing
3 14 (82.35%) Google Analytics
3 14 (82.35%) Analytics
4 13 (76.47%) E-Commerce
5 12 (70.59%) Customer Engagement
6 11 (64.71%) SEO
7 9 (52.94%) Pay per click
7 9 (52.94%) Mentoring
8 3 (17.65%) User Experience
9 2 (11.76%) Analytical Skills
9 2 (11.76%) WordPress
9 2 (11.76%) Degree
9 2 (11.76%) CRM
9 2 (11.76%) Retail
10 1 (5.88%) AdWords
10 1 (5.88%) Cyber Defence
10 1 (5.88%) Content Management
10 1 (5.88%) Web Development
10 1 (5.88%) Workflow
10 1 (5.88%) Finance
10 1 (5.88%) Advertising
10 1 (5.88%) Publishing
10 1 (5.88%) CMS
10 1 (5.88%) Adobe Illustrator
10 1 (5.88%) Web Design
10 1 (5.88%) Progress
10 1 (5.88%) HTTP
10 1 (5.88%) Project Management

Online Marketing
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (11.76%) WordPress
2 1 (5.88%) CMS
Applications
1 1 (5.88%) Adobe Illustrator
1 1 (5.88%) MS Excel
1 1 (5.88%) MS Office
1 1 (5.88%) Photoshop
Cloud Services
1 14 (82.35%) Google Analytics
2 1 (5.88%) AdWords
Communications & Networking
1 1 (5.88%) HTTP
General
1 17 (100.00%) Marketing
2 2 (11.76%) Retail
3 1 (5.88%) Advertising
3 1 (5.88%) Finance
3 1 (5.88%) Publishing
Job Titles
1 12 (70.59%) E-Commerce Manager
2 8 (47.06%) Digital Marketing Manager
2 8 (47.06%) E-Commerce Marketing Manager
2 8 (47.06%) Marketing Manager
3 2 (11.76%) Digital Executive
4 1 (5.88%) Analyst
4 1 (5.88%) Delivery Manager
4 1 (5.88%) Designer
4 1 (5.88%) Digital Analyst
4 1 (5.88%) Digital Marketing Analyst
4 1 (5.88%) Digital Marketing Executive
4 1 (5.88%) E-Commerce Executive
4 1 (5.88%) Marketing Analyst
4 1 (5.88%) Marketing Executive
4 1 (5.88%) Online Marketing Executive
4 1 (5.88%) Service Manager
4 1 (5.88%) Services Delivery Manager
4 1 (5.88%) Web Designer
4 1 (5.88%) Website Designer
Libraries, Frameworks & Software Standards
1 1 (5.88%) CSS
1 1 (5.88%) CSS3
1 1 (5.88%) HTML
1 1 (5.88%) HTML5
Miscellaneous
1 3 (17.65%) User Experience
2 2 (11.76%) Analytical Skills
3 1 (5.88%) Animation
3 1 (5.88%) Computer Science
3 1 (5.88%) Copywriting
3 1 (5.88%) Cyber Defence
3 1 (5.88%) Graphic Design
3 1 (5.88%) Management Information System
3 1 (5.88%) Photography
3 1 (5.88%) Social Media
Processes & Methodologies
1 14 (82.35%) Analytics
1 14 (82.35%) Digital Marketing
2 13 (76.47%) E-Commerce
3 12 (70.59%) Customer Engagement
4 11 (64.71%) SEO
5 9 (52.94%) Mentoring
5 9 (52.94%) Pay per click
6 2 (11.76%) CRM
7 1 (5.88%) Continuous Improvement
7 1 (5.88%) Email Marketing
7 1 (5.88%) Front End Development
7 1 (5.88%) Process Improvement
7 1 (5.88%) Project Management
7 1 (5.88%) Responsive Web Design
7 1 (5.88%) Search Engine Marketing
7 1 (5.88%) Security Testing
7 1 (5.88%) Service Delivery
7 1 (5.88%) Time Management
7 1 (5.88%) Web Development
7 1 (5.88%) Workflow
Programming Languages
1 1 (5.88%) JavaScript
1 1 (5.88%) PHP
Qualifications
1 2 (11.76%) Degree
2 1 (5.88%) SC Cleared
2 1 (5.88%) Security Cleared
Quality Assurance & Compliance
1 1 (5.88%) QA
Vendors
1 15 (88.24%) Google
2 1 (5.88%) Facebook
2 1 (5.88%) Progress
2 1 (5.88%) Twitter
Birmingham, West Midlands (County)
Searchability
Salary: £80000 - £150000 per annum
Posted: Yesterday
Shrewsbury, Shropshire
Bluetownonline
Posted: 6 days ago
Coventry, West Midlands (County)
Exposed Solutions
Salary: £35000 - £45000 per annum
Posted: 6 days ago