The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Online Marketing over the 3 months to 27 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
27 Feb 2017
Same period 2016 Same period 2015
Online Marketing
England / West Midlands
Rank 194 - 205
Rank change year-on-year
- 0
Permanent jobs citing Online Marketing 9 0 12
As % of all permanent IT jobs located in the West Midlands 0.19% - 0.24%
As % of the Processes & Methodologies category 0.21% - 0.28%
Number of salaries quoted 4 0 4
Median salary £40,000 - £32,500
90% offered a salary of more than £33,000 - £25,150
10% offered a salary of more than £48,750 - £32,850
UK excluding London median salary £32,500 £40,000 £27,500
% change year-on-year
-18.75% +45.45%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4239 5158 4271
As % of all permanent IT jobs located in the West Midlands 89.85% 88.28% 83.65%
Number of salaries quoted 3396 4229 3575
Median salary £42,500 £44,000 £42,500
Median salary % change year-on-year
-3.40% +3.52%
90% offered a salary of more than £28,500 £30,000 £28,000
10% offered a salary of more than £60,000 £65,000 £65,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Online Marketing
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing Online Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the West Midlands

Online Marketing
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the West Midlands region.

Online Marketing Salary Trend in the West Midlands

Online Marketing
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Online Marketing across the West Midlands region over the 3 months to 27 February 2017.

Online Marketing Salary Histogram in the West Midlands

Online Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Online Marketing within the West Midlands region over the 3 months to 27 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Staffordshire - 3 - -
Coventry - 2 £52,500 - 1
Solihull - 2 £40,000 -
Warwickshire - 1 £30,000 -
Worcestershire - 1 - - 1
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the West Midlands

For the 6 months to 27 February 2017, IT jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Online Marketing.

1 18 (100.00%) Marketing
2 14 (77.78%) E-Commerce
3 13 (72.22%) SEO
3 13 (72.22%) Digital Marketing
3 13 (72.22%) Analytics
4 11 (61.11%) Google
5 10 (55.56%) Google Analytics
6 9 (50.00%) Pay per click
7 8 (44.44%) Customer Engagement
8 6 (33.33%) User Experience
9 5 (27.78%) Mentoring
9 5 (27.78%) Degree
10 4 (22.22%) Retail
11 3 (16.67%) Analytical Skills
11 3 (16.67%) Web Analytics
11 3 (16.67%) User Stories
11 3 (16.67%) Agile Software Development
11 3 (16.67%) MS Excel
12 2 (11.11%) CRM
12 2 (11.11%) Data Warehouse
12 2 (11.11%) SAP
12 2 (11.11%) Microsoft
12 2 (11.11%) WebTrends
12 2 (11.11%) Data Analysis
12 2 (11.11%) Stakeholder Management
12 2 (11.11%) Social Media
12 2 (11.11%) Customer Segmentation
12 2 (11.11%) Performance Monitoring
12 2 (11.11%) Product Marketing
12 2 (11.11%) Personalization

Online Marketing
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (5.56%) CMS
1 1 (5.56%) WordPress
Applications
1 3 (16.67%) MS Excel
2 1 (5.56%) MS Office
Business Applications
1 2 (11.11%) WebTrends
Cloud Services
1 10 (55.56%) Google Analytics
2 1 (5.56%) AdWords
Communications & Networking
1 1 (5.56%) HTTP
1 1 (5.56%) SMS
Database & Business Intelligence
1 2 (11.11%) Data Warehouse
General
1 18 (100.00%) Marketing
2 4 (22.22%) Retail
3 1 (5.56%) Advertising
3 1 (5.56%) Finance
3 1 (5.56%) Publishing
Job Titles
1 8 (44.44%) E-Commerce Manager
2 5 (27.78%) Analyst
3 4 (22.22%) Digital Analyst
3 4 (22.22%) Digital Marketing Manager
3 4 (22.22%) E-Commerce Marketing Manager
3 4 (22.22%) Marketing Manager
4 3 (16.67%) Business Analyst
4 3 (16.67%) Digital Business Analyst
4 3 (16.67%) E-Commerce Analyst
4 3 (16.67%) E-Commerce Business Analyst
5 2 (11.11%) Digital Executive
6 1 (5.56%) Delivery Manager
6 1 (5.56%) Digital Delivery Manager
6 1 (5.56%) Digital Marketing Analyst
6 1 (5.56%) Digital Marketing Executive
6 1 (5.56%) E-Commerce Executive
6 1 (5.56%) Senior Manager
6 1 (5.56%) Service Manager
6 1 (5.56%) Services Delivery Manager
6 1 (5.56%) Web Analyst
Miscellaneous
1 6 (33.33%) User Experience
2 3 (16.67%) Analytical Skills
3 2 (11.11%) Social Media
4 1 (5.56%) Animation
4 1 (5.56%) Computer Science
4 1 (5.56%) Cyber Defence
4 1 (5.56%) Graphic Design
4 1 (5.56%) Management Information System
Processes & Methodologies
1 14 (77.78%) E-Commerce
2 13 (72.22%) Analytics
2 13 (72.22%) Digital Marketing
2 13 (72.22%) SEO
3 9 (50.00%) Pay per click
4 8 (44.44%) Customer Engagement
5 5 (27.78%) Mentoring
6 3 (16.67%) Agile Software Development
6 3 (16.67%) User Stories
6 3 (16.67%) Web Analytics
7 2 (11.11%) Behavioural Analysis
7 2 (11.11%) CRM
7 2 (11.11%) Customer Segmentation
7 2 (11.11%) Data Analysis
7 2 (11.11%) Performance Monitoring
7 2 (11.11%) Personalization
7 2 (11.11%) Product Marketing
7 2 (11.11%) Stakeholder Management
8 1 (5.56%) Lead Generation
8 1 (5.56%) Security Testing
Qualifications
1 5 (27.78%) Degree
2 1 (5.56%) SC Cleared
2 1 (5.56%) Security Cleared
Quality Assurance & Compliance
1 1 (5.56%) QA
Vendors
1 11 (61.11%) Google
2 2 (11.11%) Microsoft
2 2 (11.11%) SAP
3 1 (5.56%) Facebook
3 1 (5.56%) Progress
3 1 (5.56%) Twitter
Coventry, West Midlands (County)
Exposed Solutions
Salary: £25000 - £35000 per annum
Posted: 4 days ago
Halesowen, West Midlands (County)
In touch games
Salary: £20000 - £25000 per annum + benefits (inc flexi hrs)
Posted: 2 days ago
Halesowen, West Midlands (County)
In touch games
Salary: £23000 - £26000 per annum + benefits (inc flexi hrs)
Posted: 2 days ago
Halesowen, West Midlands (County)
In touch games
Salary: £20000 - £30000 per annum + benefits (inc flexi hrs)
Posted: 2 days ago
Worcester
Searchability
Salary: £22000 - £25000 per annum + benefits
Posted: 5 days ago