The following table provides summary statistics for contract job vacancies advertised in Basingstoke with a requirement for Analytics skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Analytics over the 3 months to 28 March 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Analytics
Hampshire / Basingstoke
3 months to
28 Mar 2017
Same period 2016 Same period 2015
Rank 26 37 25
Rank change year-on-year +11 -12  
Contract jobs citing Analytics 7 2 5
As % of all contract IT jobs advertised in Basingstoke 2.73% 0.72% 2.51%
As % of the Processes & Methodologies category 3.59% 0.93% 3.21%
Number of daily rates quoted 6 1 3
Median daily rate £585 £475 £505
Median daily rate % change year-on-year +23.15% -5.94%  
90% offered a daily rate of more than £294 £475 £477
10% offered a daily rate of more than £633 £475 £541
UK excluding London median daily rate £435 £425 £400
% change year-on-year +2.35% +6.25%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £17.25 £25.31 £31.70
% change year-on-year -31.83% -20.17%  

Analytics is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Basingstoke with a requirement for process and methodology skills.

Contract Process & Methodology Skills
Basingstoke
Contract job vacancies with a requirement for process and methodology skills 195 215 156
As % of all contract IT job vacancies advertised in Basingstoke 76.17% 77.62% 78.39%
Number of daily rates quoted 92 119 75
Median daily rate £350 £375 £375
Median daily rate % change year-on-year -6.66% -  
90% offered a daily rate of more than £235 £275 £180
10% offered a daily rate of more than £585 £500 £525
UK excluding London median daily rate £410 £400 £396
% change year-on-year +2.50% +1.01%  
Number of hourly rates quoted 14 7 8
Median hourly rate £16.50 £17.45 £35.00
Median hourly rate % change year-on-year -5.44% -50.14%  
90% offered a hourly rate of more than £11.50 £13.75 £11.57
10% offered a hourly rate of more than £31.50 £82.50 £42.00
UK excluding London median hourly rate £36.00 £38.50 £30.20
% change year-on-year -6.49% +27.48%  

Analytics
Job Vacancy Trend in Basingstoke

The job posting trend of jobs advertised in Basingstoke citing Analytics as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Analytics in Basingstoke

Analytics
Contractor Daily Rate Trend in Basingstoke

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Analytics in Basingstoke.

Contractor daily rate trend for Analytics in Basingstoke

Analytics
Contractor Daily Rate Histogram in Basingstoke

The daily rate distribution of IT jobs citing Analytics in Basingstoke over the 3 months to 28 March 2017.

Contractor daily rate histogram for Analytics in Basingstoke

Analytics
Top 30 Co-occurring IT Skills in Basingstoke

For the 6 months to 28 March 2017, IT contractor jobs citing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Basingstoke region with a requirement for Analytics.

1 7 (87.50%) Analytical Skills
2 6 (75.00%) Marketing
3 5 (62.50%) Pega
3 5 (62.50%) Campaign Management
3 5 (62.50%) CRM
4 4 (50.00%) Change Management
4 4 (50.00%) SQL
4 4 (50.00%) Business Analysis
4 4 (50.00%) Customer Insight
4 4 (50.00%) Marketing Analytics
4 4 (50.00%) QA
4 4 (50.00%) Personalization
5 2 (25.00%) Stakeholder Management
5 2 (25.00%) Digital Marketing
5 2 (25.00%) CAFM
5 2 (25.00%) PMO
5 2 (25.00%) Facilities Management
6 1 (12.50%) Digital Media Management
6 1 (12.50%) Aprimo
6 1 (12.50%) Unica
6 1 (12.50%) Infor
6 1 (12.50%) Google Analytics
6 1 (12.50%) SmartFocus
6 1 (12.50%) Digital Media
6 1 (12.50%) Marketo
6 1 (12.50%) SEO
6 1 (12.50%) Finance
6 1 (12.50%) SAS
6 1 (12.50%) Chordiant
6 1 (12.50%) IBM

Analytics
Co-occurring IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (12.50%) SAS
Business Applications
1 1 (12.50%) Infor CRM
1 1 (12.50%) Unica
Cloud Services
1 1 (12.50%) Google Analytics
1 1 (12.50%) SmartFocus
General
1 6 (75.00%) Marketing
2 1 (12.50%) Finance
Job Titles
1 4 (50.00%) Architect
2 3 (37.50%) Business Architect
2 3 (37.50%) CRM Architect
3 2 (25.00%) Analyst
3 2 (25.00%) Data Analyst
4 1 (12.50%) Business Consultant
4 1 (12.50%) Consultant
4 1 (12.50%) Lead Architect
Miscellaneous
1 7 (87.50%) Analytical Skills
2 1 (12.50%) Digital Media
Processes & Methodologies
1 5 (62.50%) Campaign Management
1 5 (62.50%) CRM
2 4 (50.00%) Business Analysis
2 4 (50.00%) Change Management
2 4 (50.00%) Customer Insight
2 4 (50.00%) Marketing Analytics
2 4 (50.00%) Personalization
3 2 (25.00%) CAFM
3 2 (25.00%) Digital Marketing
3 2 (25.00%) Facilities Management
3 2 (25.00%) Stakeholder Management
4 1 (12.50%) Digital Media Management
4 1 (12.50%) SEO
Programming Languages
1 4 (50.00%) SQL
Quality Assurance & Compliance
1 4 (50.00%) QA
2 2 (25.00%) PMO
Vendors
1 5 (62.50%) Pega
2 1 (12.50%) Adobe
2 1 (12.50%) Aprimo
2 1 (12.50%) Chordiant
2 1 (12.50%) Epiphany
2 1 (12.50%) Google
2 1 (12.50%) IBM
2 1 (12.50%) Infor
2 1 (12.50%) Marketo
2 1 (12.50%) Salesforce.com
2 1 (12.50%) Teradata