The following table provides summary statistics for contract job vacancies advertised in Hammersmith with a requirement for Analytics skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Analytics over the 3 months to 27 June 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Analytics
London / Hammersmith
3 months to
27 Jun 2017
Same period 2016 Same period 2015
Rank - 6 7
Contract jobs citing Analytics 0 2 5
As % of all contract IT jobs advertised in Hammersmith - 6.45% 15.15%
As % of the Processes & Methodologies category - 8.70% 16.67%
Number of daily rates quoted 0 1 2
Median daily rate - £475 £363
Median daily rate % change year-on-year - +31.03%  
UK excluding London median daily rate £401 £425 £400
% change year-on-year -5.58% +6.25%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £22.00 £20.50 £19.00
% change year-on-year +7.31% +7.89%  

Analytics is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Hammersmith with a requirement for process and methodology skills.

Contract Process & Methodology Skills
Hammersmith
Contract job vacancies with a requirement for process and methodology skills 37 23 30
As % of all contract IT job vacancies advertised in Hammersmith 84.09% 74.19% 90.91%
Number of daily rates quoted 30 16 20
Median daily rate £450 £425 £400
Median daily rate % change year-on-year +5.88% +6.25%  
90% offered a daily rate of more than £325 £300 £298
10% offered a daily rate of more than £615 £525 £475
UK excluding London median daily rate £415 £400 £385
% change year-on-year +3.75% +3.89%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £34.00 £28.50 £30.00
% change year-on-year +19.29% -5.00%  

Analytics
Job Vacancy Trend in Hammersmith

The job posting trend of jobs advertised in Hammersmith citing Analytics as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Analytics in Hammersmith

Analytics
Contractor Daily Rate Trend in Hammersmith

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Analytics in Hammersmith.

Contractor daily rate trend for Analytics in Hammersmith

For the 6 months to 27 June 2017, IT contractor jobs citing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Hammersmith region with a requirement for Analytics.

1 5 (100.00%) Telecoms
1 5 (100.00%) Advertising
2 3 (60.00%) Marketing
2 3 (60.00%) Analytical Skills
3 2 (40.00%) Direct Marketing
3 2 (40.00%) Database Marketing
3 2 (40.00%) Relational Database
3 2 (40.00%) Netezza
3 2 (40.00%) Data Strategy
3 2 (40.00%) Stakeholder Management
3 2 (40.00%) Retail
3 2 (40.00%) Microsoft Excel
3 2 (40.00%) SAS
3 2 (40.00%) Business Intelligence
3 2 (40.00%) SQL
3 2 (40.00%) BusinessObjects
4 1 (20.00%) Microsoft Office
4 1 (20.00%) Microsoft
4 1 (20.00%) Adobe
4 1 (20.00%) Web Analytics
4 1 (20.00%) Microsoft PowerPoint
4 1 (20.00%) Omniture
4 1 (20.00%) User Experience
4 1 (20.00%) Adobe Analytics
4 1 (20.00%) Digital Analytics
4 1 (20.00%) Virtual Team
4 1 (20.00%) A/B Testing

Analytics
Co-occurring IT Skills in Hammersmith by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (40.00%) SAS
Applications
1 2 (40.00%) Microsoft Excel
2 1 (20.00%) Microsoft Office
2 1 (20.00%) Microsoft PowerPoint
Cloud Services
1 1 (20.00%) Adobe Analytics
Database & Business Intelligence
1 2 (40.00%) BusinessObjects
1 2 (40.00%) Relational Database
General
1 5 (100.00%) Advertising
1 5 (100.00%) Telecoms
2 3 (60.00%) Marketing
3 2 (40.00%) Retail
Job Titles
1 2 (40.00%) Data Manager
1 2 (40.00%) Marketing Manager
2 1 (20.00%) Analyst
2 1 (20.00%) Analytics Manager
2 1 (20.00%) Digital Analyst
2 1 (20.00%) Digital Insight Analyst
2 1 (20.00%) Insight Analyst
2 1 (20.00%) Senior Manager
2 1 (20.00%) Web Analyst
Miscellaneous
1 3 (60.00%) Analytical Skills
2 1 (20.00%) User Experience
2 1 (20.00%) Virtual Team
Processes & Methodologies
1 2 (40.00%) Business Intelligence
1 2 (40.00%) Data Strategy
1 2 (40.00%) Database Marketing
1 2 (40.00%) Direct Marketing
1 2 (40.00%) Stakeholder Management
2 1 (20.00%) A/B Testing
2 1 (20.00%) Digital Analytics
2 1 (20.00%) Web Analytics
Programming Languages
1 2 (40.00%) SQL
Vendors
1 2 (40.00%) Netezza
2 1 (20.00%) Adobe
2 1 (20.00%) Microsoft
2 1 (20.00%) Omniture