Personalization Contract Job Trends in Liverpool

Personalization
Merseyside > Liverpool

The table below provides summary statistics and contractor rates for jobs advertised in Liverpool requiring Personalization skills. It covers contract job vacancies from the 6 months leading up to 14 December 2025, with comparisons to the same periods in the previous two years.

6 months to
14 Dec 2025
Same period 2024 Same period 2023
Rank 34 - -
Rank change year-on-year - - -
Contract jobs citing Personalization 1 0 0
As % of all contract jobs in Liverpool 0.51% - -
As % of the Processes & Methodologies category 0.56% - -
Number of daily rates quoted 1 0 0
10th Percentile - - -
25th Percentile £738 - -
Median daily rate (50th Percentile) £775 - -
75th Percentile £813 - -
90th Percentile - - -
Merseyside median daily rate £700 - -

All Process and Methodology Skills
Liverpool

Personalization falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in Liverpool.

Contract vacancies with a requirement for process or methodology skills 179 142 136
As % of all contract IT jobs advertised in Liverpool 90.86% 75.13% 88.89%
Number of daily rates quoted 93 75 61
10th Percentile £134 £147 £220
25th Percentile £163 £170 £290
Median daily rate (50th Percentile) £400 £400 £450
Median % change year-on-year - -11.11% -5.26%
75th Percentile £500 £500 £563
90th Percentile £650 £630 £600
Merseyside median daily rate £280 £413 £450
% change year-on-year -32.12% -8.33% -5.26%
Number of hourly rates quoted 13 7 13
10th Percentile £12.80 £12.86 £13.56
25th Percentile - £15.10 £16.25
Median hourly rate £15.18 £22.00 £19.00
Median % change year-on-year -31.00% +15.79% +8.57%
75th Percentile £51.02 £23.53 £28.44
90th Percentile - £28.52 £45.80
Merseyside median hourly rate £20.04 £20.19 £18.75
% change year-on-year -0.74% +7.68% +6.78%

Personalization
Job Vacancy Trend in Liverpool

Historical trend showing the proportion of contract IT job postings citing Personalization relative to all contract IT jobs advertised in Liverpool.

Personalization job vacancy trend in Liverpool

Personalization
Daily Rate Trend in Liverpool

Contractor daily rate distribution trend for jobs in Liverpool citing Personalization.

Contractor daily rate distribution trend for jobs in Liverpool citing Personalization

Personalization
Co-Occurring Skills & Capabilities in Liverpool by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 1 (100.00%) CMS
Business Applications
1 1 (100.00%) Dynamics CRM
Cloud Services
1 1 (100.00%) Power Platform
Database & Business Intelligence
1 1 (100.00%) Looker
1 1 (100.00%) Power BI
Development Applications
1 1 (100.00%) JIRA
General
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Head of CRM
1 1 (100.00%) Head of Projects
Miscellaneous
1 1 (100.00%) Marketing Technology
Processes & Methodologies
1 1 (100.00%) Analytics
1 1 (100.00%) Business Intelligence
1 1 (100.00%) Campaign Management
1 1 (100.00%) Content Development
1 1 (100.00%) Continuous Improvement
1 1 (100.00%) Conversion Rate Optimisation
1 1 (100.00%) Creative Strategy
1 1 (100.00%) CRM
1 1 (100.00%) Customer Engagement
1 1 (100.00%) Customer Experience
1 1 (100.00%) Data Integration
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Funnel Analysis
1 1 (100.00%) IT Strategy
1 1 (100.00%) Marketing Analytics
1 1 (100.00%) Marketing Automation
1 1 (100.00%) Marketing Strategy
1 1 (100.00%) Multivariate Testing
1 1 (100.00%) Project Management
1 1 (100.00%) Technology Strategy
Vendors
1 1 (100.00%) Microsoft
1 1 (100.00%) Salesforce
1 1 (100.00%) Zoho