Paid Search Contract Job Trends in the North West

Paid Search
England > North West

The table below provides summary statistics and contractor rates for jobs advertised in the North West requiring Paid Search skills. It covers contract job vacancies from the 6 months leading up to 10 February 2026, with comparisons to the same periods in the previous two years.

6 months to
10 Feb 2026
Same period 2025 Same period 2024
Rank 145 - -
Rank change year-on-year - - -
Contract jobs citing Paid Search 3 0 0
As % of all contract jobs in the North West 0.11% - -
As % of the Processes & Methodologies category 0.13% - -
Number of daily rates quoted 1 0 0
10th Percentile - - -
25th Percentile £410 - -
Median daily rate (50th Percentile) £420 - -
75th Percentile £430 - -
90th Percentile - - -
England median daily rate £423 - -
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £36.50 - -
Median hourly rate £43.00 - -
75th Percentile £49.50 - -
90th Percentile - - -
England median hourly rate £43.00 - -

All Process & Methodology Skills
North West

Paid Search falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the North West.

Contract vacancies with a requirement for process or methodology skills 2,313 1,856 2,472
As % of all contract IT jobs advertised in the North West 86.76% 88.51% 86.95%
Number of daily rates quoted 1,506 1,097 1,642
10th Percentile £213 £270 £306
25th Percentile £358 £381 £405
Median daily rate (50th Percentile) £450 £475 £500
Median % change year-on-year -5.26% -5.00% -
75th Percentile £550 £572 £588
90th Percentile £650 £658 £680
England median daily rate £500 £525 £525
% change year-on-year -4.76% - -4.55%
Number of hourly rates quoted 199 98 218
10th Percentile £16.28 £16.04 £12.50
25th Percentile £22.93 £21.62 £15.54
Median hourly rate £42.69 £30.95 £30.00
Median % change year-on-year +37.92% +3.17% -20.00%
75th Percentile £60.93 £52.13 £46.18
90th Percentile £74.26 £75.58 £54.13
England median hourly rate £25.77 £35.00 £35.00
% change year-on-year -26.37% - -

Paid Search
Job Vacancy Trend in the North West

Historical trend showing the proportion of contract IT job postings citing Paid Search relative to all contract IT jobs advertised in the North West.

Paid Search job vacancy trend in the North West

Paid Search
Daily Rate Trend in the North West

Contractor daily rate distribution trend for jobs in the North West citing Paid Search.

Contractor daily rate distribution trend for jobs in the North West citing Paid Search

Paid Search
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Paid Search within the North West region over the 6 months to 10 February 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Manchester - 3 £420 - 1
Paid Search
England

Paid Search
Co-Occurring Skills & Capabilities in the North West by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Database & Business Intelligence
1 3 (100.00%) Hadoop
1 3 (100.00%) Tableau
General
1 2 (66.67%) Analytical Skills
1 2 (66.67%) Social Skills
2 1 (33.33%) Influencing Skills
Job Titles
1 3 (100.00%) Analyst
1 3 (100.00%) Data Analyst
2 2 (66.67%) SQL Analyst
2 2 (66.67%) SQL Data Analyst
3 1 (33.33%) Data Analytics Analyst
3 1 (33.33%) Data Science Analyst
3 1 (33.33%) Data Scientist
3 1 (33.33%) Excel Analyst
3 1 (33.33%) Qualitative Analyst
3 1 (33.33%) Quantitative Analyst
3 1 (33.33%) Research Analyst
3 1 (33.33%) Tableau Analyst
Processes & Methodologies
1 3 (100.00%) Analytics
1 3 (100.00%) Visualisation
2 2 (66.67%) Conversion Rate Optimisation
2 2 (66.67%) Data Analysis
2 2 (66.67%) Data Analytics
2 2 (66.67%) Data Science
2 2 (66.67%) Objectives and Key Results
2 2 (66.67%) Statistics
2 2 (66.67%) User Experience
3 1 (33.33%) Actionable Insight
3 1 (33.33%) Analytical Thinking
3 1 (33.33%) Commercial Awareness
3 1 (33.33%) Computer Science
3 1 (33.33%) Customer Experience
3 1 (33.33%) Data Visualisation
3 1 (33.33%) Problem-Solving
3 1 (33.33%) Statistical Analysis
3 1 (33.33%) Storytelling
3 1 (33.33%) User Research
Programming Languages
1 3 (100.00%) Python
1 3 (100.00%) SQL
2 2 (66.67%) R
Qualifications
1 2 (66.67%) Degree
2 1 (33.33%) Master's Degree