Paid Search Contracts in England

Paid Search
UK > England

The table below provides summary statistics for contract job vacancies advertised in England requiring Paid Search skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Paid Search over the 6 months leading up to 2 May 2025, comparing them to the same period in the previous two years.

6 months to
2 May 2025
Same period 2024 Same period 2023
Rank 483 - 668
Rank change year-on-year - - +108
Contract jobs citing Paid Search 3 0 5
As % of all contract jobs advertised in England 0.012% - 0.010%
As % of the Processes & Methodologies category 0.013% - 0.011%
Number of daily rates quoted 0 0 2
10th Percentile - - £633
25th Percentile - - £663
Median daily rate (50th Percentile) - - £750
Median % change year-on-year - - +76.47%
75th Percentile - - £863
90th Percentile - - £908
UK median daily rate - - £750
% change year-on-year - - +76.47%
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £28.00 - -
Median hourly rate £29.00 - -
75th Percentile £30.00 - -
90th Percentile - - -
UK median hourly rate £29.00 - -

All Process and Methodology Skills
England

Paid Search falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 22,247 32,161 45,385
As % of all contract IT jobs advertised in England 91.13% 86.56% 90.22%
Number of daily rates quoted 14,550 21,078 31,861
10th Percentile £310 £300 £325
25th Percentile £413 £413 £444
Median daily rate (50th Percentile) £525 £525 £550
Median % change year-on-year - -4.55% +2.33%
75th Percentile £638 £650 £675
90th Percentile £750 £750 £768
UK median daily rate £520 £525 £550
% change year-on-year -0.95% -4.55% +4.76%
Number of hourly rates quoted 916 2,252 1,585
10th Percentile £14.41 £12.93 £10.91
25th Percentile £18.20 £16.00 £16.25
Median hourly rate £29.15 £35.96 £37.50
Median % change year-on-year -18.93% -4.12% +53.06%
75th Percentile £63.75 £60.00 £65.00
90th Percentile £75.00 £72.50 £75.00
UK median hourly rate £29.00 £35.50 £36.42
% change year-on-year -18.31% -2.53% +45.69%

Paid Search
Job Vacancy Trend in England

Job postings citing Paid Search as a proportion of all IT jobs advertised in England.

Job vacancy trend for Paid Search in England

Paid Search
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Paid Search in England.

Daily rate trend for Paid Search in England

Paid Search
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Paid Search in England.

Hourly rate trend for Paid Search in England

Paid Search
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Paid Search within the England region over the 6 months to 2 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London - 3 - - 106
Paid Search
UK

Paid Search
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 2 (66.67%) Google Ads
General
1 2 (66.67%) Analytical Skills
1 2 (66.67%) Marketing
2 1 (33.33%) Advertising
2 1 (33.33%) Finance
2 1 (33.33%) Retail
Job Titles
1 1 (33.33%) Account Manager
1 1 (33.33%) Marketing Manager
1 1 (33.33%) Paid Search Manager
1 1 (33.33%) Performance Manager
1 1 (33.33%) Planning Manager
1 1 (33.33%) Search Manager
Miscellaneous
1 1 (33.33%) Data Protection Act
1 1 (33.33%) Digital Media
1 1 (33.33%) Media Streaming
Processes & Methodologies
1 1 (33.33%) Analytics
1 1 (33.33%) Artificial Intelligence
1 1 (33.33%) Budget Management
1 1 (33.33%) Campaign Analytics
1 1 (33.33%) Cost Optimisation
1 1 (33.33%) Cryptocurrency
1 1 (33.33%) Data Protection
1 1 (33.33%) Data-Driven Marketing
1 1 (33.33%) Marketing Management
1 1 (33.33%) Marketing Strategy
1 1 (33.33%) Performance Analysis
1 1 (33.33%) Project Management
Vendors
1 2 (66.67%) Google