Period
to 21 November 2018

The median contractor rate for a Digital Analyst was £425 per day in advertised job vacancies in Southampton during the 6 months to 21 November 2018.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Analyst
Hampshire > Southampton
6 months to
21 Nov 2018
Same period 2017 Same period 2016
Rank 59 44 50
Rank change year-on-year -15 +6 +20
Contract jobs requiring a Digital Analyst 3 1 2
As % of all contract IT jobs advertised in Southampton 0.57% 0.21% 0.40%
As % of the Job Titles category 0.60% 0.22% 0.42%
Number of daily rates quoted 3 0 1
Southampton median daily rate £425 - £525
10th Percentile £410 - £513
90th Percentile £465 - £538
Hampshire median daily rate £438 £443 £450
% change year-on-year -1.13% -1.67% -5.26%
Number of hourly rates quoted 0 0 0
Southampton median hourly rate - - -
Hampshire median hourly rate - - -

The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies advertised in Southampton. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

All Contract IT Job Vacancies
Southampton
Contract vacancies in Southampton with a recognized job title 502 446 475
% of contract IT jobs with a recognized job title 95.44% 93.70% 94.25%
Number of daily rates quoted 348 279 331
Southampton median daily rate £438 £375 £383
Median daily rate % change year-on-year +16.67% -1.96% +5.52%
10th Percentile £300 £166 £206
90th Percentile £541 £575 £550
Hampshire median daily rate £425 £400 £388
% change year-on-year +6.25% +3.23% +3.33%
Number of hourly rates quoted 29 25 39
Southampton median hourly rate £15.00 £25.50 £14.00
Median hourly rate % change year-on-year -41.18% +82.14% -12.50%
10th Percentile £10.40 £12.85 £10.90
90th Percentile £42.90 £48.84 £28.00
Hampshire median hourly rate £28.25 £23.00 £25.00
% change year-on-year +22.83% -8.00% +25.00%

Digital Analyst
Job Vacancy Trend in Southampton

Job postings that featured Digital Analyst in the job title as a percentage of all IT jobs advertised in Southampton.

Job vacancy trend for Digital Analyst in Southampton

Digital Analyst
Contractor Daily Rate Trend in Southampton

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Analyst in Southampton.

Contractor daily rate trend for Digital Analyst in Southampton

Digital Analyst Skill Set
Top 23 Co-occurring IT Skills in Southampton

For the 6 months to 21 November 2018, Digital Analyst contract jobs required the following IT skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Southampton region featuring Digital Analyst in the job title.

1 2 (66.67%) Data Analysis
1 2 (66.67%) Marketing
1 2 (66.67%) Google
1 2 (66.67%) Digital Marketing
2 1 (33.33%) Microsoft Azure
2 1 (33.33%) Continuous Improvement
2 1 (33.33%) Analytics
2 1 (33.33%) Data-Driven Marketing
2 1 (33.33%) Analytical Skills
2 1 (33.33%) SDLC
2 1 (33.33%) Digital Transformation Programme
2 1 (33.33%) Creative Thinking
2 1 (33.33%) Dynamics CRM
2 1 (33.33%) JIRA
2 1 (33.33%) Google Analytics
2 1 (33.33%) Release Management
2 1 (33.33%) Web Analytics
2 1 (33.33%) Scrum
2 1 (33.33%) Agile Software Development
2 1 (33.33%) Visual Studio
2 1 (33.33%) CRM
2 1 (33.33%) Business Intelligence
2 1 (33.33%) Microsoft

Digital Analyst Skill Set
Co-occurring IT Skills in Southampton by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 1 (33.33%) Dynamics CRM
Cloud Services
1 1 (33.33%) Google Analytics
1 1 (33.33%) Microsoft Azure
Development Applications
1 1 (33.33%) JIRA
1 1 (33.33%) Visual Studio
General
1 2 (66.67%) Marketing
Miscellaneous
1 1 (33.33%) Analytical Skills
Processes & Methodologies
1 2 (66.67%) Data Analysis
1 2 (66.67%) Digital Marketing
2 1 (33.33%) Agile Software Development
2 1 (33.33%) Analytics
2 1 (33.33%) Business Intelligence
2 1 (33.33%) Continuous Improvement
2 1 (33.33%) Creative Thinking
2 1 (33.33%) CRM
2 1 (33.33%) Data-Driven Marketing
2 1 (33.33%) Digital Transformation Programme
2 1 (33.33%) Release Management
2 1 (33.33%) Scrum
2 1 (33.33%) SDLC
2 1 (33.33%) Web Analytics
Vendors
1 2 (66.67%) Google
2 1 (33.33%) Microsoft