Period
to 19 February 2019

The median contractor rate for a Digital Analyst was £425 per day in advertised job vacancies in Southampton during the 6 months to 19 February 2019.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Analyst
Hampshire > Southampton
6 months to
19 Feb 2019
Same period 2018 Same period 2017
Rank 47 - 48
Rank change year-on-year - +48 -
Contract jobs requiring a Digital Analyst 3 0 2
As % of all contract IT jobs advertised in Southampton 0.65% - 0.39%
As % of the Job Titles category 0.67% - 0.42%
Number of daily rates quoted 3 0 1
Southampton median daily rate £425 - £525
10th Percentile £410 - £513
90th Percentile £440 - £538
Hampshire median daily rate £431 £400 £450
% change year-on-year +7.81% -11.11% +28.57%
Number of hourly rates quoted 0 0 0
Southampton median hourly rate - - -
Hampshire median hourly rate - - -

The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies advertised in Southampton. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

All Contract IT Job Vacancies
Southampton
Contract vacancies in Southampton with a recognized job title 445 417 478
% of contract IT jobs with a recognized job title 96.11% 93.08% 93.36%
Number of daily rates quoted 285 272 296
Southampton median daily rate £425 £400 £400
Median daily rate % change year-on-year +6.25% - +11.89%
10th Percentile £221 £223 £186
90th Percentile £588 £575 £609
Hampshire median daily rate £425 £400 £400
% change year-on-year +6.25% - +5.26%
Number of hourly rates quoted 28 24 41
Southampton median hourly rate £15.51 £43.35 £14.50
Median hourly rate % change year-on-year -64.22% +198.97% -19.44%
10th Percentile £11.17 £15.07 £10.40
90th Percentile £44.73 £50.35 £38.00
Hampshire median hourly rate £24.91 £18.88 £22.50
% change year-on-year +31.97% -16.11% -

Digital Analyst
Job Vacancy Trend in Southampton

Job postings that featured Digital Analyst in the job title as a percentage of all IT jobs advertised in Southampton.

Job vacancy trend for Digital Analyst in Southampton

Digital Analyst
Contractor Daily Rate Trend in Southampton

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Analyst in Southampton.

Contractor daily rate trend for Digital Analyst in Southampton

Digital Analyst Skill Set
Top 16 Co-occurring IT Skills in Southampton

For the 6 months to 19 February 2019, Digital Analyst contract jobs required the following IT skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Southampton region featuring Digital Analyst in the job title.

1 2 (66.67%) Data Analysis
1 2 (66.67%) Digital Marketing
1 2 (66.67%) Google
1 2 (66.67%) Marketing
2 1 (33.33%) Google Analytics
2 1 (33.33%) Requirements Management
2 1 (33.33%) Business Intelligence
2 1 (33.33%) Analytics
2 1 (33.33%) Data-Driven Marketing
2 1 (33.33%) Analytical Skills
2 1 (33.33%) Business Analysis
2 1 (33.33%) Web Analytics
2 1 (33.33%) Finance
2 1 (33.33%) Stakeholder Management
2 1 (33.33%) Agile Software Development
2 1 (33.33%) Retail

Digital Analyst Skill Set
Co-occurring IT Skills in Southampton by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (33.33%) Google Analytics
General
1 2 (66.67%) Marketing
2 1 (33.33%) Finance
2 1 (33.33%) Retail
Miscellaneous
1 1 (33.33%) Analytical Skills
Processes & Methodologies
1 2 (66.67%) Data Analysis
1 2 (66.67%) Digital Marketing
2 1 (33.33%) Agile Software Development
2 1 (33.33%) Analytics
2 1 (33.33%) Business Analysis
2 1 (33.33%) Business Intelligence
2 1 (33.33%) Data-Driven Marketing
2 1 (33.33%) Requirements Management
2 1 (33.33%) Stakeholder Management
2 1 (33.33%) Web Analytics
Vendors
1 2 (66.67%) Google