SVP, Portfolio & Digital Marketing
- Location
- Greater London, England, United Kingdom
programs that drive awareness, pipeline growth, and customer retention. Establish and lead AVEVA's marketing AI strategy, identifying opportunities to leverage generative AI, predictive analytics, personalization, automation, and intelligent content creation to improve marketing performance and customer experience. Partner with Product Management, Corporate Strategy, Sales, and Business Units to align … digital transformation and applying AI technologies to improve marketing effectiveness, customer engagement, productivity, and business outcomes. Strong understanding of generative AI, marketing automation, predictive analytics, personalization, and data-driven marketing practices. Proven ability to influence executive stakeholders, lead complex cross‐functional initiatives, and drive organizational transformation. Exceptional communication, strategic thinking ...