Global Campaign Marketing Manager
Exeter, England, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
JR United Kingdom
Planning: Design and execute a full funnel, multi-touch global marketing campaign plan including definition of target market and personas, messaging, buyer’s journey, content map, global events/field marketing strategy, digital media planning, timelines, and performance metrics. Cross-Functional Collaboration: Collaborate with internal teams, including product marketing … demand generation (content and digital marketing), design, sales operations and sales to design the comprehensive GTM plan, execute it, and measure results. Ongoing Optimization: Continuously test and optimize campaign messaging, creative, and content to identify best outcomes along the buyer’s journey. Partner with sales operations and marketing … KPIs for the campaigns based on historical or projected results and report out weekly/monthly/quarterly on actual performance and revenue impact. Content Development: Work closely with content teams to create compelling and impactful campaign materials, ensuring consistent messaging across all channels. Project Management : Work More ❯
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