2 of 2 Customer Insight Jobs in Guernsey

designed, automated, and targeted to maximise results. Key responsibilities include: CRM strategy and execution: Own the end-to-end CRM roadmap, building campaigns and automations that support the full customer lifecycle across B2B and B2C audiences. Data-driven optimisation: Use segmentation, customer insights, and testing to design effective user journeys, continuously improving campaign performance. CRM platform expertise: Manage … and optimise marketing automation tools, primarily HubSpot, and leverage technical capabilities to improve workflows and reporting. Cross-functional collaboration: Partner with product, sales, customer success, and marketing teams to understand their needs and translate them into CRM-driven processes and campaigns. Reporting and analytics: Monitor campaign performance, track KPIs, and provide insights to guide future strategy and optimisation. The … ideal candidate will have: 4+ years experience in CRM or marketing automation roles, with proven success designing and executing end-to-end customer journeys. Deep technical expertise with CRM platforms, preferably HubSpot. Strong analytical skills, including experience with Excel and data wrangling; SQL skills are a plus. A test-and-learn mindset, using data and insights to optimise workflows More ❯

its go-to-market engine to capture a rapidly growing vertical SaaS opportunity. Youll be joining an experienced founding team with multiple successful exits and a deep culture of customer obsession, experimentation, and evidence-based decision-making. Role Overview This is a hands-on, results-driven role for a marketer who loves experimentation, data, and ownership. Youll lead and … execute the companys acquisition and demand generation strategy across paid, organic, and partnership channels to drive measurable pipeline and revenue growth. Working closely with product, sales and customer success, youll design and run experiments, optimise conversion funnels, and identify scalable channels that deliver predictable, repeatable growth. What Youll Be Doing Own and execute multi-channel acquisition campaigns (Google Ads … Lead SEO and content strategy (keyword research, backlink building, and optimization) Build and execute email activation and engagement campaigns via ActiveCampaign Develop partnerships and affiliate programs to drive new customer acquisition Measure, analyse, and continuously experiment to improve CAC, ROI, and conversion rates Collaborate cross-functionally with product and sales to align on ICP, messaging, and demand generation priorities More ❯