3 of 3 Customer Segmentation Jobs in Lancashire

with CAVU's marketing, digital, and commercial goals. Providing thought leadership in using data to inform strategic initiatives, drive innovation, and optimise ROI. Overseeing marketing analytics, including campaign performance, customer segmentation, and media effectiveness. Leading digital analytics to measure and optimise performance across web, app, social, and CRM channels. Delivering deep commercial analysis covering sales performance, pricing, and … how you align with our CAVU culture and values. ID&E at CAVU We're building something brilliant at CAVU: a diverse team of people who reflect the global customer base that we serve. We're proudly part of MAG and together we're on a mission to be number one in our industries - and that takes talent in More ❯

help drive strategic use of data to support both Insurer Relations and Marketing teams. Sitting within the Analytics & Enrichment team, you will lead a team of analysts to deliver customer insight, selection models and performance analytics that inform decisions across our insurance brands. This role blends hands-on analytics with leadership, stakeholder engagement and innovation in Analytics and Data … techniques (eg logistic regression, clustering, GBMs) and the application of these in a commercial context. Advanced SQL skills with experience with Python and/or R. Solid understanding of customer segmentation and its applications. Excellent communication and storytelling skills, with the ability to influence senior stakeholders. Strong organisational and strategic thinking capabilities. Resilience, can work independently to deliver More ❯

campaigns aligned to group trading objectives. Present recommendations to senior stakeholders, influencing decisions across FS P&L, retail trading, and marketing. Collaborate with Data Science to apply advanced analytics (segmentation, modelling, AI) to improve campaign outcomes. Prepare performance reports for Board and committee-level review. Support FS Product & Marketing initiatives and broader Retail projects. Mentor and develop Senior Analysts … a commercial analytics role - ideally in Online Retail or Financial Services. Strong SQL and SAS skills (or equivalent), with advanced Excel and solid PowerPoint/Office capability. Experience in customer segmentation, test and control methodologies, and ideally exposure to AI/machine learning. A sharp analytical mind with the ability to turn complex data into clear, actionable insights. More ❯