CRM Data & Audience Manager
- Location
- Greater London, England, United Kingdom
Data & Audiences Lead, you will play a pivotal role in enabling data-driven marketing strategies and personalized customer engagement. You will develop and manage advanced segmentation strategies and data models, supporting lifecycle campaigns and marketing offers. This role is central to the Marketing Business Management & Strategy team … ambition to leverage first-party data, drive operational efficiency, and deliver measurable impact across CRM and paid media channels. You will collaborate cross-functionally, champion agile ways of working, and contribute to the continuous improvement of our marketing operating model.ESSENTIAL FUNCTIONS:Develop and optimize complex SQL queries for customer ...