Senior Digital Marketing Executive
- Hiring Organisation
- UK Management College
- Location
- City, Derby, United Kingdom
- Employment Type
- Permanent
- Salary
- GBP 30,000 - 35,000 Annual
Role Overview UK Management College is seeking a commercially minded and data-driven Digital Marketing Executive to support student recruitment and digital growth, based in derby campus. The role will be responsible for generating and managing high-quality prospective student leads through paid digital channels including Meta … lead forms and landing-page traffic in line with agreed recruitment objectives. Monitor campaign performance closely and optimise activity to improve lead volume, lead quality and cost efficiency. Identify underperforming campaigns, audiences and creatives and implement appropriate optimisation actions. Support A/B testing of audiences, messaging, creative, lead ...