Specialist, Tech and Innovation (Tracking and Analytics)
- Location
- Greater London, England, United Kingdom
Tracking Specialist, you own the technical tracking layer. You work hands-on across the Google stack, designing and implementing tagging that captures the right data accurately, and you make sure the ad platforms we run are receiving clean, correct signals to measure performance against. When tracking breaks, you find … detail the way you do. What you will do Design and implement tagging strategies across web and app, built on well-structured data layers Configure and manage Google Tag Manager and Google Analytics 4, including custom events, conversions, and enhanced measurement Ensure paid media platforms (Google Ads, Meta ...